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The Definitive Guide to Online Reputation Management

Kissmetrics

There are a lot of misconceptions about online reputation management. In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Why Does Reputation Management Matter?

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How Vintage Wine Estates is Uncorking New Opportunities in Alcohol Ecommerce

Retail TouchPoints

“The wine industry is a very old-school business, and it’s a distributor-driven business because of the 21st Amendment, which basically gave all the power to the states to regulate and manage alcohol sales,” explained Jessica Kogan, Chief Growth and Experience Officer at Vintage Wine Estates in an interview with Retail TouchPoints.

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Customers are Tired of Empty Shelves, and it’s Time for a Fix

Retail TouchPoints

grocery shoppers, 78% of consumers have experienced out-of-stock products in-store over the last 12 months, and 68% have experienced the same issue online. Not only do alerts like these help recapture lost sales, but they also maximize associate productivity through effective task management. If not, then the opposite becomes true.

Customer 237
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Macy’s vs. HBC: Two Different Takes on the Ecommerce Spinoff

Retail TouchPoints

Murali Gokki, a Managing Director in the retail practice at AlixPartners — the consulting firm that has become retailers’ go-to as they consider ecommerce spinoffs — has a more nuanced take: “The broader pressure is about transforming [these businesses] to a digital-first mindset,” he said in an interview with Retail TouchPoints.

eCommerce 276
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Survival Of The Personalized: Brand Success In The Age Of The Retail Apocalypse

RTP blog

Google Trends shows the term first appeared in 2005, with intermittent spikes every couple of years until it skyrocketed to unprecedented popularity at the start of 2017. Many of these brands, and others facing similar trajectories, have something in common — they failed to adapt to the era of the new consumer.

Retail 150
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Top 10 B2B eCommerce Website Examples

GetElastic

Some of the key B2B consumer trends we’re seeing today include: Online shopping is here to stay and customers are showing preferences for digital self-service. B2B buyers expect personalization experiences and are even willing to pay more. Company to consumer messaging. Mobile commerce is on the rise. Offer bundles.

B2B 147
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With Consumers Awash in Subscriptions, Brands Set Sights on Paid Membership

Retail TouchPoints

Some stats support the gloomy outlook: according to Kearney , 40% of consumers feel they have too many subscriptions, and subscription ecommerce is predicted to have its slowest growth year on record in 2023 ( Insider Intelligence ). Today, brands are competing for consumers’ share of wallet. The reality though is less stark.