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Under Armour Names Marriott Exec as Chief Customer Officer

Retail TouchPoints

The retailer also has promoted Danny Miles to EVP, Chief Technology Officer and announced the departure of current COO Colin Browne and Chief Product Officer (CPO) Lisa Collier. Browne, who began at Under Armour in 2016, will step down from the COO role this autumn to pursue other opportunities.

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Encourage Your Customers to Call Again. Here’s How.

Retail TouchPoints

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

Customer 260
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From Obligation to Opportunity: Make Compliance Your Biggest USP

Retail TouchPoints

Rapid consumer adoption of new payment technologies and ecommerce, accelerated by the pandemic, led to demand for seamless and secure payment flows through every channel. Compliance is much more multi-faceted than being up to date on which regulations are in effect in different markets.

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8 Amazing Omnichannel Experience Examples from the World's Top Brands

GetElastic

Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile. Where omnichannel differs from a multi-channel approach, is that with a multi-channel approach, each touchpoint is launched, managed, and optimized in silos.

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Viya, China’s top livestreaming influencer, vanished from cyberspace after receiving a $210m fine for tax evasion.

Ecommerce Platforms

The 36-year-old Viya, China's top livestream seller, has broken many sales records since her first appearance, in 2016, on Taobao Live (an Alibaba-owned live-streaming channel). Because of her outstanding sales performance, she was invited to the new Taobao livestream program in 2016. What is livestream shopping?

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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Multi-Channel Expansion. But scaling to multiple channels takes some finesse and strategy. Getting a handle on one channel can be difficult enough. Here are the four biggies to consider when you want to expand to multi-channels: 1. More channels means more sales means more questions from more customers.

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Why Aren’t Mid-Market Retailers Offering BOPIS?

RTP blog

While it might be tempting to look at online and offline shopping trends individually, doing so limits the ability to see synergies across the different channels. However, to execute flawless BOPIS, you’ll need underlying technologies that enable a smooth transaction. BOPIS is happening now, and they need to get in the game.