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How Contextual Commerce Improves Customer Loyalty

Optimizely

Consumers want to shop anytime, anywhere, on any device, through multiple channels — and not necessarily in a linear fashion. If your customers notice any friction as they switch between channels while engaging with your brand, then you’re in trouble. That’s why contextual commerce is so important in B2C marketing.

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Ecommerce Trend: Furniture Retail Growth Opportunities

Blue Acorn

Download the full “2017 Furniture Ecommerce Report” here. It should be noted that though not a focus of this post, there are numerous B2B digital commerce growth and efficiencies opportunities that have become available to furniture brands in the past couple years. All ecommerce store redesigns include a competitive analysis.

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You Can’t Afford to Ignore The Benefits of SaaS: It’s Brand Bankruptcy or Digital Transformation

BigCommerce

While the vast majority of ecommerce businesses still rely on organic, paid, and email channels to drive traffic, we’re moving to a voice-driven world where this model becomes totally challenging — especially if you aren’t an omnichannel business.

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Top E-Commerce Magento Agencies in the UK

Prisync

With more than 200 professionals based in the UK and Europe, Inviqa is a regular agency in Econsultancy’s Top 100 Digital Agencies Report and was shortlisted as Computing’s Digital Service Company of the year in 2017. Corra was honored as 2016 Omni-channel Partner of the Year by Magento. GENE COMMERCE.

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DISRUPTION IN THE AGE OF AMAZON: 5 STEPS TO TAKE

PFS

Traditionally physical channels are going digital. Walmart has been on something of an acquisition spree, recently acquiring trendy online fashion brands ModCloth and Bonobos – the retailer’s third and fourth ecommerce acquisitions in less than a year. Stores are vanishing. Re-examine how you go to market. Experiment.

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3 Augmented Reality Uses for Online Retailers

ecomdash

In late 2017, the Harvard Business Review reported that spending on AR is set to reach a whopping $60 billion by 2020. If your potential buyer is on their smartphone, AR technology channeled through an app can integrate with their camera to help them bridge the gap between the products in your store and their environment.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

That means there is still endless opportunity for brands to launch an ecommerce website and to expand their reach. Ecommerce Timeline: Year Major Ecommerce Event. 1969 The first major ecommerce company, CompuServe, is founded. 1982 Boston Computer Exchange launches as one of the first ecommerce platforms.

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