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Ecommerce Trends: 147 Stats Revealing How Modern Customers Shop in 2017

BigCommerce

A 2017 point-of-sale solutions survey of 1,164 U.S. 25% sell through Facebook (40% on social media as a whole). The secret to success in 2017 is no longer just get it out there and see how it performs. Almost a quarter of online shoppers (23%) are influenced by social media recommendations.

eCommerce 420
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How to Sell More Products Across Different Social Media Channels

SellBrite

Despite what some may tell you , social media for business is not dead. While it’s true that it is becoming a lot more difficult for businesses and brands to reach social media users organically today, there’s still a lot of value and potential ROI that can be gained from participating on sites like Facebook, Twitter, and Instagram.

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The 10 Best Ways to Promote an Event Online

Kissmetrics

You can’t talk about online event promotion without addressing the importance of your social media accounts. Take a look at the Inbound 2017 event page from years ago. I typically recommend businesses start adding to their Groups via their current network on LinkedIn to cast as wide a net as possible.

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Why Retailers and Social Networks are Saying ‘Full Stream Ahead!’

Retail TouchPoints

Social media has been an incredible driver for ecommerce growth, and platforms are leaning in, creating new features to facilitate not just purchases but an online experience. Most social networks offer in-app shopping solutions now, including live video to meet shoppers’ demands. Retailers Going Live.

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How to Buy Twitter Followers (Real Ones!)

Kissmetrics

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. Usage of social media has steadily increased across the board, according to another Pew Research study. But, Twitter isn’t a ghost town.

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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. This is why global social ad spending doubled from $16 billion in 2014 to $31 billion in 2016 and is projected to increase another 26% in 2017. content marketing).

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Our 2017 guide to holiday email marketing

Klaviyo

With significant year over year growth, 2017 is heating up to be even bigger. Take what they purchased and send them a campaign that recommends a similar product. You could also segment based on their average holiday order value and recommend products within this price range. CAGR (compound annual growth rate).