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Holiday Shopping in the New Normal

Retail TouchPoints

In 2019, Black Friday online sales totaled $5.4 During peak shopping times over the holidays in 2019, consumers spent more than $11 million per minute, according to data from Adobe Analytics ; as such, even one minute of downtime could result in a substantial amount of lost revenue. billion from 2018, totaling $9.4

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Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

In fact, as the pandemic set in, 770,000 new businesses were created in the UK in 2020, a 30% growth compared to 2019. . By no means an exhaustive list, here are three areas that microbrands are ramping up to win and retain customers, which many larger brands can leverage to bring back the ‘human touch’ within their own organizations.

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The Top 10 Sessions to See at IRCE 2018

Optimizely

But, with more than 130 sessions and more than 600 technology vendors, it can be difficult to pick out what you should see, what topics and trends will be most valuable to your ecommerce brand, and where you should focus. Vish Ganapathy, Managing Director and Global Retail Technology Lead, Accenture. Your customers are on Amazon.

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How Gamification Marketing Can Increase Your Ecommerce Sales

Omnisend

Augmented reality tricks, old-school lottery, or gamified loyalty programs can help you to get customers’ attention and have them perceive your brand with long-term positive feelings, resulting in better engagement and additional sales. Digital marketing world forum, 2019. Omnisend, 2019. Spa Technologies. Gwynnie Bee.

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How adding services to your products can propel your company growth?

GetElastic

With the emphasis on customer retention, rather than customer acquisition, merchants have a higher chance of maintaining the loyalty of existing customers. According to the 2019 UPS Pulse of the Online Shopper study: 96% of online shoppers have used a marketplace. Subscriptions.

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Holiday Season 2020 Will be Different. Here’s How

lateshipment

But first… Let’s look at some highlights of the 2019 holiday season. Highlights of the 2019 holiday season. In 2019, holiday sales were up 4.1% The mindset of consumers during the 2019 season was geared toward keeping themselves entertained. It may seem unfair to compare this year with any other year.

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How Can You Implement AI in Your Marketing? Let Us Count the Ways

Sailthru

In other words, marketers should be buying an output, not a technology. How can you build a better customer retention strategy without measuring your current performance? And the best part is, bandit testing can (and should) be applied to every testable aspect of the customer journey. Fortunately, that doesn’t matter.

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