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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 245
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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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Deloitte Shares Loyalty Trends and Best Practices for 2024

Retail TouchPoints

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. However, a Deloitte survey reveals that consumers’ loyalty program preferences and expectations are evolving.

Consumer 288
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The Significance of Mobile Commerce (M-Commerce) in 2024

365 Retail

And M-commerce retail sales are set to exceed £100 billion in 2025. In 2024, retail businesses must invest in a slick, responsive mobile website and/or app that allows customers to easily browse and buy products in just a few taps, from anywhere. No longer are brands limited to channels like email and SMS messaging.

Mobile 59
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Data: From Ecommerce Challenge to Solution

Retail TouchPoints

In 2024, There is a New Way to Manage Data: A Data Management Hub A data management hub, equipped with the appropriate resources, gives companies of all sizes the tools to succeed in ecommerce, measured by more efficient processes with lower costs and greater effectiveness that can increase customer satisfaction.

eCommerce 290
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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. In 2024, global retail ecommerce sales are expected to reach $6.3

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Creating an Effective Omnichannel Rewards Strategy

SheerID

Boost sales & loyalty with an Omnichannel Rewards Strategy. Learn to offer exclusive discounts across multiple channels, engage communities & stand out.