Forrester eCommerce
SEPTEMBER 15, 2020
The ultimate purpose of B2B messaging is to compel an audience to buy. Therefore, a company’s messaging must be crafted with the audience and purpose in mind. Is the purpose to inform, persuade, or entertain? Regardless of the answer, messaging must account for how a buyer progresses through each stage of the buyer’s journey. For […].
Kissmetrics
SEPTEMBER 15, 2020
Although Pinterest is often regarded as the go-to platform for pinning recipes and home décor ideas, it’s also a powerful digital marketing tool. More than 416 million people visited Pinterest each month to explore and categorize ideas they love. While you may think of Pinterest as being in the social media family, it’s also a powerful search engine.
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Forrester eCommerce
SEPTEMBER 15, 2020
Earlier this year, as the COVID-19 pandemic was starting to unfold, organizations were throwing marketing and sales plans into the trash. Overnight, marketing and sales leaders and their teams were challenged to revisit and redraw their plans with little certainty about or visibility into how the pandemic would affect their organization. Two things soon became […].
Groove
SEPTEMBER 15, 2020
Would you rather watch a 20-second video clip or read a one page summary? In today's world of information overload, video has become a main source for absorbing information. With this information readily available at our fingertips, consumers' attention spans and patience levels tend to decrease when it comes to consuming or waiting to consume content.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Forrester eCommerce
SEPTEMBER 15, 2020
This post was written with Senem Biyikli. Before the 2020 pandemic, design priorities at many organizations were different: Using an unfamiliar, branded term in site navigation might have been bad practice, but you might have let it happen anyway. Your customers might not have fully understood the word, but it might not have been enough […].
Retail TouchPoints
SEPTEMBER 15, 2020
COVID-19 has massively influenced consumer behavior, and the economic fallout has had a huge impact on the role of price perception. Economic and public health conditions vary wildly by city, state and region as restrictions are lifted and reinstated. As a result, consumer behavior has become harder to predict across multiple locations, which makes zone pricing a must for retailers.
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Retail TouchPoints
SEPTEMBER 15, 2020
Amazon has launched Luxury Stores, an AR-powered store-within-a-store shopping experience, on an invite-only basis. The Amazon app’s new feature will focus on both established and emerging luxury fashion and beauty brands, starting with Oscar de la Renta’s Pre-Fall and Fall/Winter 2020 collections. Luxury Stores will feature “View in 360” technology, which lets shoppers browse styles in full 360-degree views to help them better visualize the look and fit.
RetailDive
SEPTEMBER 15, 2020
Hudson Yards, American Dream, and Nordstrom's New York City flagship all opened before COVID-19 shut everything down. But are flashy retail destinations now obsolete?
Retail TouchPoints
SEPTEMBER 15, 2020
While a raft of non-essential retailers have succumbed to Chapter 11 bankruptcy since the pandemic forced store shutdowns, J.Jill has reached a definitive agreement with its lenders to avoid that fate in an out-of-court settlement. J.Jill’s lenders have agreed to give the company an additional two years, through May 2024, to pay off its term-loan debt and to provide an investment of “no less than $15 million ” in the form of a junior term-loan facility.
FastSpring
SEPTEMBER 15, 2020
Affiliate marketing can mean different things to different people, but at its core, it refers to paid marketing that is based on trackable performance. This differs from traditional marketing in that instead of pre-paying for ad space or content, advertisers and individuals promote your products in exchange for commissions on sales they drive or other trackable activities like lead generation or trial downloads.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
TalkingRetail
SEPTEMBER 15, 2020
Snacking company Pladis has unveiled its range of Jacob’s and Carr’s savoury crackers and snacking products for Christmas 2020. Jonathan Bull, head of commercial and seasonal brands at Pladis, said: “Nothing says Christmas quite like a box of crackers and a cheese board, and this year we’re back with several selection boxes from Jacob’s to.
Omniconvert
SEPTEMBER 15, 2020
With the lifespan of 24 hours, Instagram Stories aren’t the most obvious feature for most businesses. As a form of. The post How to Use Instagram Stories for eCommerce: 8 Examples from Best Brands appeared first on ECOMMERCE GROWTH Blog.
TalkingRetail
SEPTEMBER 15, 2020
Many small and medium retailers “may not be getting a good deal” from the card payment services market, a new report reveals. The Payment Systems Regulator’s (PSR) interim report on the supply of card payment services, identifies three areas of concern: on merchant contracts for card acquiring services, on point-of-sale terminal contracts, and on the.
RetailDive
SEPTEMBER 15, 2020
With no other bids, the retailer is moving forward with a sale to China-based Harbin Pharmaceutical Group. The deal could be subject to regulatory scrutiny.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
TalkingRetail
SEPTEMBER 15, 2020
Bakery brand St Pierre has added two new products to its portfolio, in a move designed to “tap into the trend for coffee shop experiences in the home”. The brand has launched individually-wrapped Butter Croissants and Chocolate Filled Croissants, retailing at £1, which join existing Brioche Waffle, Millionaires Waffle, Caramel Waffles and Pain au Chocolat.
RetailDive
SEPTEMBER 15, 2020
The e-commerce giant may capture young fashion consumers who value its convenience, if it can recruit the brands they crave, experts say.
TalkingRetail
SEPTEMBER 15, 2020
Burton’s Biscuit Company is launching a Maryland Choc Chip & Coconut variant exclusively for the convenience channel. The biscuits will be available from 1 October in a 200g £1 price-marked pack. Burton’s said coconut and chocolate flavoured biscuits are in 65% growth year on year in the convenience channel, “highlighting the demand for this winning.
Wiser
SEPTEMBER 15, 2020
It’s no secret that retail has faced enormous challenges over the last few years. From changing customer habits and the rise of direct-to-consumer to COVID-19 upending every reasonable expectation the retail industry had for 2020, successful brands and retailers have to be creative to stay ahead of the game. Finding new levers for growth can be difficult in today’s climate, but one that can’t be overlooked is partnerships.
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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p
TalkingRetail
SEPTEMBER 15, 2020
Coca-Cola European Partners has kicked off a promotion to support its Relentless range of energy drinks, offering shoppers the chance to win DJ equipment.
Omniconvert
SEPTEMBER 15, 2020
Customer retention is key to your business success. Naturally, learning to use it to your advantage will benefit you a. The post 5 Ways to Boost Customer Retention Using Social Media appeared first on ECOMMERCE GROWTH Blog.
TalkingRetail
SEPTEMBER 15, 2020
Co-op has invested £1.2m in two new stores in Wales, which are due to open later this week. The stores – located in Hawarden Road, Penyffordd, and in Walter Road, Swansea – will create up to 30 local jobs. The outlets will feature Amazon Lockers, Costa Coffee Express, and a bakery. Paul Chudley, Co-op regional.
Korona
SEPTEMBER 15, 2020
Labor Day has come and gone, and so too has the unofficial start to the fall season. Like any change in the year or big holiday, it's a great opportunity for small businesses to reconsider their product line, promotions, and marketing strategy. Making such changes helps keep your store fresh and attract a new [.].
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In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.
TalkingRetail
SEPTEMBER 15, 2020
Retail trade union Usdaw has highlighted its concerns about increased abuse of workers and called for a change in the law to better protect shopworkers at Trades Union Congress 2020. During the opening debate Dave McCrossen, Usdaw deputy general secretary, said: “Sadly, we were shocked to see Covid-safe measures, that were introduced to keep staff.
RetailDive
SEPTEMBER 15, 2020
The pandemic forced the retailer to work with New York City officials to figure out how to safely stage the event in and around Herald Square.
TalkingRetail
SEPTEMBER 15, 2020
Nestlé Confectionery is changing the recipe for its Rowntree’s Fruit Pastilles to make them vegan friendly. The vegan recipe will be used across the full range of Fruit Pastilles sweets, starting with sharing bags from October. The brand joins existing vegan recipes from Nestlé, including Jelly Tots, Carnation vegan condensed milk, and Nescafé Gold dairy.
Retail Technology Review
SEPTEMBER 15, 2020
When the vegan and cruelty-free cosmetics company BH Cosmetics wanted to take its inclusive product line global, they knew the challenge involved in scaling to become a mass supplier globally, at a competitive price, and providing the same customer experience across geographies.
Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes
Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.
TalkingRetail
SEPTEMBER 15, 2020
The Association of Convenience Stores is calling for sentencing guidelines to do more to address violence against shopworkers, and for penalties to better reflect both the physical and psychological impact on victims. In its submission to the Sentencing Council’s consultation on revised guidelines for assault offences, ACS calls for: Intention to cause fear of serious.
Salsify
SEPTEMBER 15, 2020
As the holiday shopping season moves closer, everyone in the industry has the same question: How will shopping habits change amid COVID-19?
TalkingRetail
SEPTEMBER 15, 2020
Grocery sales rose by 10.8% during the 12 weeks to 6 September 2020, but growth slowed as some aspects of pre-Covid life resumed, new research finds. The latest grocery market share figures from Kantar show in the most recent four weeks year-on-year sales growth decelerated to 8.0%, the slowest rate since April 2020.
RetailWire
SEPTEMBER 15, 2020
How much upper-middle-income and wealthy Americans spend on Christmas is likely to determine holiday success for retailers, according to a Deloitte report. That and another factor, how much low-income consumers cut back on purchases, are seen as the areas to watch this holiday season. Deloitte is looking for holiday sales to inch up one to 1.5 percent during the holidays with online sales up between 25 and 35 percent.
Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global
In the fast-paced world of corporate finance, staying ahead of the curve is crucial for sustainable growth and profitability. This exclusive webinar with leading expert Hilary Akhaabi, PhD, will teach you practical ways to navigate complex financial landscapes and enhance your company's revenue management capabilities. Whether you're aiming to refine your financial strategies or seeking innovative solutions to drive performance, this new session is for you!
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