Forrester eCommerce

DECEMBER 21, 2023

Gain a better understanding of content engagement.

B2B 264

B2B Operations Technology Marketing 264

BigCommerce

FEBRUARY 1, 2018

This is known as competitive analysis. Although performing a competitive analysis isn’t rocket science, it does go beyond the few simple Google searches needed to identify and categorize your competitors. . How to Conduct Your Competitive Analysis. Use these bonus items and tools for competitive analysis.

Shipping Costs 355

Shipping Costs Social Media Shipping Information 355

GetElastic

AUGUST 18, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. Below are some of the major Market-Driven B2B eCommerce trends of 2021, as well as some key calls to action for B2Bs to optimize their eCommerce strategy.

B2B 145

B2B eCommerce Payment Services Marketing 145

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 147

B2B eCommerce Payment Services SEO 147

GetElastic

SEPTEMBER 26, 2019

After extensive research and interviews, the team at Get Elastic is presenting a list of 30 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises. Twitter LinkedIn.

B2B 163

B2B eCommerce Multi-channel White Paper 163

Forrester eCommerce

DECEMBER 8, 2023

Access to audience data is becoming more restricted with B2B buyers preferring to remain anonymous until later in their purchase journeys, and this will only get worse as we see more closed ecosystems and browser and operating system restrictions. In this […]

Events 264

Events Gifts B2B Operations 264

Forrester eCommerce

OCTOBER 28, 2019

B2B marketing’s AI-powered future is closer than you think. In just a few years, AI has progressed from a promising enabling technology found in a few B2B applications to a staple of modern martech.

B2B 170

B2B Marketing Technology 170

GetElastic

OCTOBER 16, 2019

Great customer experiences are rooted in personalization , and the goal of “one experience per customer” through effective implementation of said personalization can transform B2B ecommerce solutions to deliver high ROI. The post Experience-driven commerce and its impact on B2B appeared first on Get Elastic Ecommerce Blog.

B2B 150

B2B Customer Data B2C Technology 150

Forrester eCommerce

JULY 15, 2020

I will be tackling this complex and important analysis to help retailers, brands, and manufacturers choose the best strategy/design/implementation/integration/operations service partners, extending Senior Analyst Lily Varon’s work from a few years ago.

B2C 301

B2C B2B Omnichannel Operations 301

Forrester eCommerce

JANUARY 5, 2024

Effectively operationalising B2B events data is crucial to leveraging an underutilized yet invaluable source of first party audience data.

Events 276

Events B2B Operations Marketing 276

Kissmetrics

MARCH 27, 2018

More specifically, does a brand actually correlate to sales, especially for B2B players? And if so, what elements of branding are the most important to consider for B2B players who want to wisely join the trend? And the translation to B2B here is only natural. Thus, a simple revenue-to-cost analysis provides ROI.

B2B 206

B2B Improvements Marketing B2C 206

GetElastic

DECEMBER 8, 2021

The most common TLAs are focussed on defining transactional business relationships B2C, B2B, D2C. Let’s examine this Opening Statement: Do we need to draw artificial lines between B2C / B2B / D2C / M2Q etc. So let’s wrap up: “Do we need to draw artificial lines between B2C / B2B / D2C / M2Q etc. and the list goes on.

Subscription 78

Subscription Payment Services B2C Payments 78

Groove

APRIL 22, 2024

All three Shopify fans have these features: Unlimited products Collaborator accounts 24/7 live chat support Sales channels Headless storefronts Analytics 10 inventory locations Ability to build custom apps Standard checkout capacity Gift cards Abandoned cart recovery Free SSL certificate Discount codes Customer segmentation Marketing automation Unlimited (..)

Shopify 195

Shopify Shipping Costs Live Chat Point of Sale 195

GetElastic

DECEMBER 28, 2021

Whether they are a B2B business launching D2C for the first time, or a D2C brand getting into B2B2C for the first time, more and more companies are looking for solutions to help them power all routes-to-market. According to their analysis: 67% of respondents are doing both B2B & B2C in some capacity. Are you confused yet?

B2C 148

B2C B2B Technology Channel 148

Kissmetrics

SEPTEMBER 29, 2020

We use data-driven analysis, in-depth customer research and your unique business objectives to create campaigns that will have an impact. The company has achieved impressive results for their tech, B2B and B2C clients. 6 Sculpt — Best For B2B. The folks at Sculpt are experts in social media marketing for B2B clients.

Social Media 331

Social Media Marketing B2B eCommerce 331

GetElastic

JUNE 26, 2020

This post is an excerpt from Brian Beck's Billion Dollar B2B Ecommerce: Seize the Opportunity , available now. If you sell thousands of products, you might approach this at a category level instead of product level to make data analysis more manageable. Channel conflict is largely centered on product price.

Shipping Costs 88

Shipping Costs Channel B2B Management 88

Kissmetrics

MAY 18, 2021

This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. For example, an e-commerce website looking to sell more products , a B2B business may want to increase demo appointments or drive email sign-ups. Whatever your goal, it should be obvious to incoming visitors.

eCommerce 280

eCommerce SEO Improvements Document 280

GetElastic

JANUARY 28, 2020

This article is the first in our B2B Ecommerce: Mastering the Basics series. It’s our editorial focus to support B2B practitioners through various stages of their digital journey. I wish I had had a series like this for when I was starting out in B2B ecommerce,” – Mike McMahon. Gap Analysis.

eCommerce 183

eCommerce Customer B2B Shipping Costs 183

Forrester eCommerce

APRIL 19, 2023

This research involved analysis of earning calls from ten publicly listed cybersecurity service providers. Last week, Forrester’s published its first report on what cybersecurity vendors’ quarterly earnings means for technology executives.

Technology 195

Technology Information B2B Management 195

Retail TouchPoints

AUGUST 24, 2022

The workers can see firsthand that the promotion is successful, but without diligent recordkeeping and analysis, the answer of how successful is largely qualitative. However, the data collection and analysis that ecommerce enables can make the success curve exponential rather than linear.

Payment Services 289

Payment Services eCommerce Shipping Costs Shipping 289

365 Retail

APRIL 10, 2024

Cybersecurity takes centre stage as top IT security experts unveil the latest in threat management, while panels on AI and data analytics highlight the cutting-edge of backend technologies and B2B IoT applications. The summit will also showcase best practices across various sectors, offering insights into effective digital signage strategies.

Events 102

Events Arts B2B Management 102

Groove

NOVEMBER 2, 2021

Cutter & Buck is an active lifestyle fashion brand with a focus on both D2C and B2B merchandising. During this analysis, we found that while most users viewing the Fan Shop pages had no issues finding the team they were looking for, there was a significant opportunity to insert content -ich modules below the team listings.

Fashion 370

Fashion Mobile BigCommerce Recommendation 370

Retail TouchPoints

FEBRUARY 3, 2022

This provides the ability to invoke varying engagement and analysis models, such as probability to buy, to present personalized options to their consumers. He is a seasoned product professional with over 25 years’ experience taking B2B software products to market. Gavin Harvett is SVP of Products at Clickatell.

Consumer 278

Consumer Social Media Multichannel Fashion 278

Retail TouchPoints

JANUARY 8, 2024

This approach to real-time data analysis is designed to flag anomalies in both customer and employee data that are impacting shrink and profitability before they become costly. He has more than 20 years of experience bringing disruptive and innovative solutions to market in B2B ecommerce, marketing technology and enterprise software segments.

Recommendation 261

Recommendation Omnichannel Shipping Costs eCommerce 261

Groove

MARCH 24, 2022

We do this by conducting a competitive analysis and identifying the key factors that differentiate your business from the competition. Benefit from B2B and B2C functionality and a fully customizable design with our BigCommerce Website Design service. Whether you’re selling B2B or B2C, BigCommerce accommodates your workflow.

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

SellBrite

JUNE 7, 2017

My post on the SiriusDecisions blog — SiriusDecisions 2017 SiriusView of Product Management Tools — provides a summary of the research as well as a comparison to the initial analysis of this category of product management technologies which we released in late 2014. Podcast: B2B Product Management with The Everyday Innovator.

B2B 60

B2B Management Download Blog 60

Retail TouchPoints

NOVEMBER 2, 2021

It also helps brands identify customer behavior, use data analysis to make sense of it, and then create a customized experience to engage and retain the customer. With a little data analysis, you may be able to discern why some cohorts have lower retention rates.

Point of Sale 299

Point of Sale Mobile Customer Marketing 299

Forrester eCommerce

MARCH 20, 2023

Conduct a content inventory health analysis to identify and fix content performance problems.

B2B 195

B2B Operations Marketing Customer 195

Forrester eCommerce

JULY 18, 2022

Our recent analysis underscored the benefits a Total Economic Impact Study can deliver to companies, particularly as economic uncertainty looms.

B2B 195

B2B Marketing 195

TradeGecko

JULY 27, 2017

In this second part, we will take a look on how these trends will affect B2B businesses, what to expect in the coming years, and how these trends can be beneficial to you. In the first part of our discussion on the eCommerce trends for online growth, we shared the 7 key trends and how they will affect the retail industry in general.

B2B 60

B2B eCommerce Retail 60

Retail TouchPoints

AUGUST 4, 2022

In 2021, an analysis of web traffic data by Imperva Threat Research revealed that four out of every 10 shoppers on a retail site were not human. With more than 10 years of B2B security product experience, Marks helps customers protect their applications and websites from online fraud and other security threats.

Customer Experience 278

Customer Experience Customer Gifts Management 278

Ecommerce Platforms

JANUARY 6, 2022

Swipesum is most active in the following industries: Banks Integrated payments eCommerce SaaS B2B Retail B2G Franchises Investment funds Small businesses Non-profits. Swipesum offers a free consultation and analysis of your statements to provide proposals on how you could save money- with no obligation. Swipesum Review: Pros and Cons.

Payment Services 211

Payment Services Merchant Services Payments Document 211

Kissmetrics

OCTOBER 5, 2020

The expert team at Neil Patel Digital creates winning paid social media campaigns using thorough customer research and data-driven analysis. Joseph Studios focuses on non-paid social media promo for B2B and B2C clients, which includes activities, such as customer engagement and community building.

Social Media 363

Social Media B2B Document Information 363

Retail TouchPoints

DECEMBER 2, 2020

The Capgemini team performed an in-depth analysis of the FILA ecommerce ecosystem and created a set of data, tagging and reporting recommendations, with the goal of leveraging this information to better inform the entire business. She contacted Jennifer Conklin, VP and Unified Commerce Sector Lead at Capgemini, that same week.

Apparel 243

Apparel Customer Experience B2B Leisure 243

Wiser

OCTOBER 11, 2023

B2B (Business-to-Business): In this model, one business sells products or services to another business. Start by conducting a comprehensive market analysis to gauge the demand and competition in your chosen niche. Key Features: Personalized marketing, direct interaction with customers, diverse product offerings.

Payment Services 148

Payment Services Shipping Costs eCommerce Drop Ship 148

Kissmetrics

JULY 12, 2021

Their Plus plan is $2,500 per month and includes all standard features plus advanced email analytics, email-rendering preview, and spam analysis. Oracle’s B2B cross-channel marketing solution Oracle Eloqua lets marketers plan automated campaigns while simultaneously personalizing them.

Marketing 362

Marketing Payment Services Payments Events 362

BigCommerce

FEBRUARY 2, 2018

Are you planning to take your B2B business directly to consumers with a B2C site? (If If you’re still on the fence, we’ve debunked B2B selling myths and provided a marketing guide here.). Conduct competitive analysis. This guide will walk you through everything you need to know to be successful for the long-term.

eCommerce 419

eCommerce BigCommerce Shipping Costs B2B 419