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How to leverage real-time data to solve for shopping cart abandonment

GetElastic

After dealing with lingering disjointed legacy systems , an ecommerce practitioner’s next biggest gripe is most likely, shopping cart abandonment. By using real-time shopper data, organizations can predict cart abandonment before it happens. Session Duration Statistics for Re-visited carts.

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6 Creative Ways Top Brands Use Ecommerce Mobile Apps

Optimizely

You don’t need us to tell you that mobile commerce is killing it. More than half of US shoppers have made a purchase using a mobile device, yet at the same time, only 12% of consumers find mobile shopping convenient. Because of that, many marketers assume you need to build an app in order to succeed in mobile commerce.

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Get Shoppers to Stop Browsing and Buy on Mobile

Optimizely

On Cyber Monday this year , mobile shopping very nearly surpassed desktop shopping. Mobile traffic set a new record at 47.4% This means that while mobile shopping and browsing rates were impressive compared to previous years, mobile buying still lags behind. Advertise on mobile-first channels.

Mobile 150
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How eCommerce Businesses Can Make Holiday Shopping Frictionless

lateshipment

For example, the button to add a product to your shopping cart may be way undersized, or it may be located in an inconspicuous place. And also, make your shopping cart in the online store dynamic so that you can return to it and continue shopping at any time. Mobile Device as the New Most Crucial Shopping Tool.

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Mobile commerce app development: why it’s beneficial and how to attract users

GetElastic

Today, another question is in the mind of entrepreneurs: do they need to create a mobile app for their store? Well, you shouldn’t waste your time and allocate a budget on mobile app development for your online store. In this article, we will list the main trends and benefits your mobile commerce (m-commerce) app should keep up with.

Mobile 147
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Computer Vision and AI: the new weapon against shoplifters

365 Retail

Was an item passed by the scanner without scanning it or was probably another article scanned instead? Was an EAN code covered by a finger, or two articles held in front of each other? Does the article match the EAN code? The recorded video sequences are matched with pre-defined loss scenarios in the background.

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Mobile Marketing and Geolocation: Up Your Effectiveness With Location Targeting

Sailthru

Mobile marketing is an important aspect of every marketing plan (or at least it should be.) Geolocation uses mobile devices built in GPS to accurately show where the device, and the user of the device, are located. Geolocation tracking can work in a few different ways on mobile devices. Search results based on location.

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