Inflow Insights

APRIL 3, 2020

These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. You can learn how to do a content audit in the case studies and strategy guides below: Content Pruning Case Study #1. Content Pruning Case Study #2.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

FastSpring

JANUARY 31, 2023

Finally, we share several customer reviews and case studies for each solution. Read the Mailbird case study here. Read the NotePlan case study here. Read the SocialBee case study here. Paddle: B2C SaaS Paddle has been serving SaaS companies for about ten years.

Payment Services 147

Payment Services Merchant Services Payments Subscription 147

Ecommerce Platforms

DECEMBER 20, 2021

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. We'll cover lots of information, but let's start this Sana Commerce review with a consolidated pro-cons list: Pros: It's suitable for B2B and B2C businesses.

Payment Services 211

Payment Services B2B Shipping Costs B2C 211

BigCommerce

MAY 4, 2018

For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to. A few years ago, the team decided to launch a direct-to-consumer channel. Traditionally B2B retailers are going direct to consumer. What to Know Before You Go.

Workshop 419

Workshop Presentation Payment Services Merchant Services 419

Kissmetrics

MARCH 12, 2018

86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. 70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article. Consider: Content delivers 3x more leads than paid search per dollar spent.

Marketing 205

Marketing Social Media B2C B2B 205

BigCommerce

OCTOBER 30, 2017

To help drive business growth, online brands should think about their consumer and that individual’s buying journey. One way to model the consumer journey is through a funnel, starting at the top with awareness and going through to an ultimate, final action — a purchase. Case studies from your brand are another.

Payment Services 410

Payment Services eCommerce Social Media Information 410

BigCommerce

AUGUST 1, 2018

According to a Marketo study , 96% of consumers who land on a website aren’t yet ready to buy. If you don’t bother to collect email opt-ins, those consumers might buy from a competitor instead. According to the latest statistics from the Radicati Group, consumers receive 269 billion emails every day. Social Proof.

Presentation 410

Presentation Books Marketing Improvements 410

FastSpring

DECEMBER 18, 2020

According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. The buying journey for B2B sales is still longer than a B2C transaction.

B2B 148

B2B eCommerce Payment Services SEO 148

Smile.io

SEPTEMBER 10, 2020

In this blog, we’re sharing 9 strategies to attract, engage and delight consumers at each stage of the buyer’s journey. Need recognition occurs during this stage, but the consumer is not yet committed to researching solutions for the problem. To discover the best solution, consumers will research and compare many different brands.

Consumer 46

Consumer Social Media SEO Webinar 46

UpSellIt

NOVEMBER 22, 2021

B2C versus B2B buyers are different, so they should be treated as such with targeted, unique strategies. A study by Cromatix found that it takes only.05 Furthermore, 88% of online consumers said they’re less likely to return after a bad experience. The B2B Customer Journey. Start With Small Optimizations.

B2B 178

B2B White Paper Download Demo 178

Kissmetrics

AUGUST 25, 2020

And now more than ever, consumers are researching before they buy. Stryde — Best for eCommerce and B2C businesses. If you’re a B2C business or running an eCommerce store, Stryde is a superb choice because they specialize in eCommerce digital marketing for businesses of all sizes.

PPC 279

PPC Multi-channel Social Media B2C 279

Kissmetrics

OCTOBER 8, 2020

You have to think long term to reach the most number of consumers for your marketing campaigns. The types of content which you can publish per week include: Blog posts Case studies Videos Podcasts Social media posts. For B2C retailers, core themes of marketing campaigns revolve around specific seasons or dates.

Marketing 363

Marketing Social Media Document Article 363

FastSpring

JANUARY 9, 2023

Read the Mailbird case study here. Read the NotePlan case study here. Read the SocialBee case study here. FastSpring is fully compliant with the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). and remitting it at the appropriate time for you.

Payment Services 147

Payment Services Merchant Services Payments PayPal 147

Inflow Insights

MARCH 25, 2020

Here are some case studies and resources we’ve published that can help: Keep your site free of low-quality zombie pages and avoid index bloat. For further reading, here are 2 case studies we’ve published on ROAS for eCommerce companies: How We Helped Skreened Achieve a 360% ROAS in One Month on Their Google Shopping Campaign.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

BigCommerce

JULY 11, 2017

In this guide, we’ll talk through the following, to help you understand the value of B2B SEO for your ecommerce (or soon-to-be ecommerce) business: B2B vs. B2C: What’s the difference? We’re currently in the process of getting as many of those case studies as possible onto the website. B2B vs. B2C SEO: What’s the Difference?

SEO 416

SEO B2B Shipping Costs B2C 416

Ecommerce Platforms

FEBRUARY 27, 2023

Explain that topic as fully as you can, add some illustrations or a case study, and you have an eBook. That may work for B2B businesses, but B2C eCommerce businesses will end up in the spam folder pretty fast. But the result is definitely worth it as B2C webinars have a 20-40% conversion rate.

eCommerce 118

eCommerce Marketing Webinar Social Media 118

Groove

NOVEMBER 29, 2018

Their built in features drive traffic and revenue, taking both B2B and B2C businesses to the next level. supports both B2B and B2C. Social media selling goes beyond connecting with consumers. The attention span of today’s consumer has significantly decreased. That’s right.it Secure Performance.

BigCommerce 270

BigCommerce Payment Services Merchant Services Multi-channel 270

RetailMinded

DECEMBER 19, 2022

Multichannel $10 million B2C baseball training brand, based out of Kent, Washington . That’s what happened for Driveline Baseball , a multichannel B2C company established in 2008 and based in Kent, Washington, that specializes in data-driven baseball performance training. Striking out.

Multichannel 52

Multichannel B2C Merchant Services Fulfillment 52

Kissmetrics

OCTOBER 31, 2017

Another study from a different source found the same exact findings. “ 70% of US consumers look for a ‘known retailer’ when deciding what search result to click.”. If we’re talking B2C ecommerce, it’s Amazon. Case Studies dig a little deeper, showing off the third-party validation earned in the previous section.

Customer 199

Customer Shipping Costs B2B Other 199

lateshipment

MARCH 11, 2022

So it’s not quite a consumer but they were really resonating with the brand’s story and that authenticity, and the fact that we could demonstrate the impact their purchases were having. And not to mention, it was a very slow business. So what was the transformation like? Everyone is expecting more from businesses.

eCommerce 130

eCommerce Shipping Costs Shipping Marketing 130

Kibo

SEPTEMBER 15, 2021

A ContentSquare survey of US consumers aged 18 to 65 found that 81% of shoppers had abandoned their cart at least once in their lifetime. Case Study: See How Toolstation Sees 30x ROI Using Kibo Social Proof. Guide visitors towards a purchase and increase revenue-per-session this holiday season. Click Here. Take Action.

Shopping Carts 62

Shopping Carts Fashion Management Consumer 62

BigCommerce

AUGUST 15, 2018

“Before we leveraged [a product information management (PIM) solution] to manage our global Skullcandy.com site content, we lacked a system of record and ended up with some outdated data being presented to consumers. 3 PIM case studies and the software benefits to prove value. 3x Product Information Management Case Studies.

Information 212

Information Management Merchant Services Multi-channel 212

Ecommerce Platforms

APRIL 28, 2018

B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 86% of consumers said they would like to receive promotional emails from companies they do business with at least monthly.(Statista,2016). 4 in 5 consumers use search engines to find local information. 43% of consumers do online research while in the store.(Wordstream,2016).

eCommerce 187

eCommerce Live Chat B2B Social Media 187

lateshipment

MARCH 11, 2022

So it’s not quite a consumer but they were really resonating with the brand’s story and that authenticity, and the fact that we could demonstrate the impact their purchases were having. And not to mention, it was a very slow business. So what was the transformation like? Everyone is expecting more from businesses.

eCommerce 100

eCommerce Shipping Costs Shipping Marketing 100

Omnisend

JANUARY 10, 2024

Read through case studies to understand if they’ve worked with project requirements that match your bottom line and the results achieved. They have clients across sectors like B2B, B2C, and ecommerce. Portfolio reviews Review an agency’s portfolio to check its track record of helping businesses in your industry.

Web Design 78

Web Design Shipping Costs SEO Beauty and Health 78

Ecommerce Platforms

JANUARY 14, 2020

The basic assumption most beginners are set to believe is that products are only sold to consumers. That's isn't necessarily the case. Case studies. Below is a list of parties that ecommerce businesses transact with: B2C: The acronym stands for Business-to-Consumer. So let's go beyond the basics.

Merchant Services 175

Merchant Services eCommerce Payment Services Shipping Costs 175

Kibo

DECEMBER 27, 2021

Case Study: Toolstation. It’s no secret that more flexibility around ordering and returns is now an online consumer ‘must have’. Kibo Personalization customer Toolstation drove 30x ROI with a Social Proof experience that took just minutes to set up. . See How Toolstation Sees 30x ROI Using Kibo Social Proof. Click Here.

Document 62

Document B2B Recommendation Management 62

Omnisend

JANUARY 5, 2024

Then we’ve got good news: creating an online store doesn’t have to be complex or time-consuming anymore. You could use user-generated content to increase your brand and product credibility, for example, include customer video testimonials, product reviews, and case studies.

eCommerce 88

eCommerce Payment Services SEO Social Media 88

Optimizely

JULY 31, 2018

Maybe we should chalk it up to the British accents, but “You and Yours” has quickly become one of our go-to sources for consumer-related news. A mix of interviews, listener questions, and case studies from the ecommerce world, Scott Voelker’s show is one of the most popular marketing podcasts out there. You and Yours.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Liveintent

AUGUST 9, 2022

In the face of the pandemic and economic instability, consumers are shifting their loyalties and switching brands. B2C marketers also say brand awareness is the top goal that content marketing helps them achieve. Many brands — direct-to-consumer (D2C) brands in particular — have invested heavily in performance marketing.

Social Media 62

Social Media Multi-channel Channel Travel 62

BigCommerce

AUGUST 8, 2017

And some channels are consistent but time consuming to dial in (ex. Twitter excels at direct connection between brands and consumers. Pinterest’s demographics suggest products targeted toward millennial women from the US will do very well with their ad platform, and case study data confirms this. content marketing).

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

Kissmetrics

APRIL 2, 2021

It’s often best-suited for B2C brands where customers can purchase right from the app or make quick decisions on something they can easily purchase from your site. Demand Generation Case Studies. Increasing visibility often means looking for ways to expand or duplicate your efforts to reach more people. Likely not.

Information 260

Information Marketing B2B Customer 260

VTNS Solutions

JANUARY 1, 2021

We will be using the big brands as we know them in the industry today as our case study. This shows the role mobile is playing the in marketing funnel for most B2C companies. . Integrating your social media platform with your website will make it easy for consumers to share your products with their friends. .

eCommerce 57

eCommerce Mobile Recommendation SEO 57

ItemMaster

JULY 17, 2018

The missing data was primarily B2C content, for product “eachs”, often used to drive sales at eRetailers, provide a competitive edge on the digital shelf, and provide shoppers with greater product transparency. 5% of items were missing consumer-ready product titles. It also provided specific areas to target for improvement.

B2C 26

B2C Information Management Improvements 26

VTNS Solutions

NOVEMBER 12, 2022

We will be using the big brands as we know them in the industry today as our case study. This shows the role mobile is playing the in marketing funnel for most B2C companies. Recommendation: Integrating your social media platform with your website will make it easy for consumers to share your products with their friends.

eCommerce 28

eCommerce SEO Mobile Recommendation 28

Ecommerce Platforms

NOVEMBER 11, 2019

With the B2C structure, a business owner aims at addressing a particular audience directly. In any case, the fact in issue here is to understand how practical it is for customers to come back and make a purchase, times without number. The Apple and Nike partnership is such a brilliant real-life scenario for this case in point.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Ecommerce Platforms

OCTOBER 14, 2019

The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. B2C ecommerce websites and businesses evolved quickly, leaving B2B portals far behind, and today, they provide a richer customer experience than most B2B ecommerce portals. The problem?

B2B 132

B2B eCommerce Payment Services Multi-channel 132