Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Optimizely

MAY 6, 2019

Much like the phases of the moon, your buyers go through a series of stages as they engage with your B2C brand. First, an anonymous user browses your site, then makes a purchase, then another, and slowly, but surely, becomes a loyal customer. Outline Your Customer Lifecycle. Outline Your Customer Lifecycle.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

Retail TouchPoints

AUGUST 7, 2023

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. With a B2B or B2C marketplace, you benefit from an ecosystem of buyers and sellers.

Subscription 219

Subscription B2B Mobile Customer Experience 219

Groove

MARCH 24, 2022

In developing your BigCommerce website, we partner with you to help turn shoppers into customers and increase sales and customer retention. In addition, we use inbound marketing to engage new users to your eCommerce store and build an appealing website design to turn shoppers into customers. Our BigCommerce Services.

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Omnisend

DECEMBER 15, 2020

When your customers make a purchase, they’re thinking about getting the product and not about things like customer support. When that time comes, the customer will look to contact the company. You can have dedicated teams for each one of them, but remember to properly prepare your agents for customer interaction.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Optimizely

JULY 26, 2018

It’s simply not realistic to continue to rely on new customer acquisition alone to drive your revenue growth. Instead, you have to build a strong brand that centers around customer loyalty and customer retention. How to optimize your customer lifecycle with repeat purchases in mind. …and much more.

Webinar 150

Webinar eCommerce Customer Retention B2C 150

lateshipment

APRIL 8, 2022

Analysts expect the value of the business-to-customer (B2C) market to reach over $7 trillion in 2030. It is part of the post-purchase experience and giving your clients a pleasant one will nurture customer retention. Great packaging with your brand on it can influence a first-time customer’s impression of your company.

eCommerce 130

eCommerce Merchant Services Social Media Customer Retention 130

FastSpring

OCTOBER 27, 2021

The end of the year is the perfect time to show appreciation for your existing customers in ways that build loyalty and boost sales. We asked five SaaS and software companies what they did for existing customers around the holidays. Customers on the lifetime plan average a 1.5 Focus on Upsells and Cross-sells.

Payment Services 78

Payment Services Customer Gifts Subscription 78

SellBrite

JUNE 7, 2017

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Omnisend

MAY 14, 2021

A solid understanding of the ecommerce customer journey and how to make it work in your favor is paramount to attracting customers and developing brand advocates. Each stage of the ecommerce customer journey has its opportunities. The 5 Stages of an Ecommerce Customer Journey. We’ll talk about these stages shortly.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

GetElastic

DECEMBER 1, 2021

Prior to the emergence of the COVID-19 pandemic, we saw a shift in customer buying habits, as more and more shoppers were in search for convenience and preferred to complete their purchases online. This leaves brands incapable of keeping up with customer demands, which leads to high churn. Customizing precise subscription packages.

Subscription 148

Subscription Payment Services Payments eCommerce 148

Ecommerce Platforms

OCTOBER 24, 2022

With email marketing, companies can capture the attention of their target audience, nurture leads into dedicated customers, and boost average order value. An email marketing campaign can help you to reach billions of customers wherever they are. Certain emails are more likely to generate a positive response from customers than others.

Marketing 196

Marketing B2B B2C Mobile 196

MakeWebBetter

MARCH 17, 2020

Once you comprehend the power of data in online business, you realize whether your business is B2B or B2C, data is the most important asset to utilize in eCommerce. And HubSpot CRM is one of the best Customer Relationship Management software available that […]. And you get HubSpot, HubSpot everywhere!

eCommerce 190

eCommerce B2C B2B Management 190

365 Retail

SEPTEMBER 30, 2022

Customer loyalty is your lifeblood, so understanding changing spending habits and harnessing the right digital experience platforms (DXP) to measure and optimise your customer interactions will be critical. Focus on customer retention. Protecting your most loyal customers is an obvious priority in a downturn.

Customer Retention 67

Customer Retention Retail B2C Customer Loyalty 67

Powerinbox

JANUARY 8, 2020

Monetization strategies for email often focus on Business-to-Consumer (B2C) channels, as the initial drivers of email monetization were generally focused on delivering value to end-users. While the strategies used in B2B marketing can often mirror those of B2C organizations, the goals are vastly different. Problems with B2B at scale.

B2B 64

B2B B2C Customer Retention Improvements 64

Retail TouchPoints

DECEMBER 20, 2021

trillion by 2026, and B2C brands are poised to make up nearly all of that revenue, according to Research and Markets analysis. Smith: It gives our customers the ability to quickly share products and earn loyalty points as their friends and family purchase products. The global social commerce market is expected to reach $2.9

Social Media 231

Social Media Customer Retention Technology B2C 231

Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. Attendees will also learn how getting this messaging right can attract new customers and recapture the attention of existing customers. Tuesday: June 05.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Ecommerce Platforms

NOVEMBER 11, 2019

You can hardly get enough of it– feels like a rare commodity mostly where customers have wild options to consider. Setting up an entrancing loyalty program is one engaging step a retailer can use to reach out to their most loyal customers in a gratifying manner. . One way to do this is by retaining your returning customers.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Retail TouchPoints

MARCH 30, 2023

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce. Or ask a customer for their email address, or deliver a promotion?

POS 271

POS Omnichannel Webinar Point of Sale 271

Smile.io

MARCH 8, 2024

The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. Each one of those users is a potential customer.  When using live commerce and ecommerce sites, customers can choose from a range of delivery options or even curbside pickup.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Kibo

OCTOBER 18, 2021

Every retailer wants their customers to have the best possible customer experience with their brand, and a disappointing CX is now a major turn-off for consumers. Ecommerce brands need to achieve the same high levels of CX across all channels your customers interact with. How Can You Improve Your Ecommerce Customer Experience?

Customer Experience 62

Customer Experience eCommerce Customer Multi-channel 62

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases. How do you do that?

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

RetailMinded

SEPTEMBER 30, 2022

All information about customer buying habits, demographics, usage statics, etc., It depends on whether the data focuses on B2C or B2B markets. Instead, it gives information about how customers use technology. . You can start with a simple method by seeing what kind of phones your customers are using to contact your business.

Information 52

Information Customer Retention Retail B2B 52

Kissmetrics

MAY 18, 2021

This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. CRO programs are essential to growth because they improve customer experience, conversions, and sales. Personalize on-site experiences for your customers. Capture new insights into visitor and customer behavior.

eCommerce 280

eCommerce SEO Improvements Document 280

GetElastic

NOVEMBER 19, 2019

A recent study shows that 82 percent of B2B marketers spend more on customer acquisition than retention. And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute. Differences Between B2B and B2C Loyalty Programs.

B2B 104

B2B Payment Services B2C Payments 104

Optimizely

JULY 31, 2018

Where to start: Using Customer Lifetime Value to Grow Your Business — Andrew looks at how to calculate one of our favorite metrics, then gives tips for putting it to good use. Come for the thought-provoking journalism that highlights customer experiences, stay for the clever British humor… or should we say, humour? Shopify Masters.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Kibo

MAY 14, 2014

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Little more than a decade ago, a smiling sales associate and a 1-800 support number were enough to ensure a great customer experience. And for good reason.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

BigCommerce

APRIL 14, 2017

And, when you have their email, you can trigger an abandoned cart series to bring that customer back and earn their sale. By and large however, the #1 reason for shopping cart abandonment beyond a customer just not being ready to buy is price. A variety of content goes into these emails in an attempt to win a customer back.

Shipping Costs 411

Shipping Costs Payments Payment Services BigCommerce 411

Kissmetrics

APRIL 2, 2021

The best demand generation strategies consider every step in the buyer’s journey, from the first time someone interacts with your company, to the moment they become a customer. Demand generation is vital as it helps position you differently with potential customers. Target Your Ideal Customers With Buyer Personas.

Information 260

Information Marketing B2B Customer 260

FastSpring

APRIL 26, 2022

Are they including customers who never made it out of a trial? Can you compare the churn rate of a SaaS company targeting enterprise customers to one selling to the general public? Ryan points out that many of the largest SaaS companies target enterprise customers that use longer contract lengths, so their churn rate will be lower.

Payments 139

Payments Subscription Payment Services Definition 139

eCommerceFuel

FEBRUARY 16, 2021

Higher customer retention. We’ll get further into the details but first, a short definition: A wholesale price is a discounted price that you offer to customers who buy in bulk. You can set a minimum order quantity (MOQ), which is the fewest number of units a customer needs to order to qualify for the wholesale price.

eCommerce 59

eCommerce Shipping Costs B2C B2B 59

GetElastic

JULY 22, 2019

Studies show that businesses who adopt this approach have customer retention rates 91 percent higher than competitors who do not. The last thing retailers need is for a new customer to order an item that is actually out of stock. Not only will this lead to the customer getting angry, it can also affect brand reputation.

Omnichannel 161

Omnichannel Fulfillment Social Media Clothing 161

BigCommerce

AUGUST 8, 2017

For modern ecommerce sites, the ability to immediately and consistently bring in new customers is a HUGE deal. Even if you can’t achieve net positive revenue on the initial sale, referrals, email marketing and customer retention can payoff extensively with every marginal customer. Focus first on custom audiences.

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

Ecommerce Platforms

JANUARY 14, 2020

A solid customer engagement. Your business model should capture such attributes to cash in on the customers’ confidence. Most ecommerce websites are classified according to the kind of products or services they sell to online customers. One company is usually the seller while the other is the customer. It’s that simple.

Merchant Services 175

Merchant Services eCommerce Payment Services Shipping Costs 175

Ecommerce Platforms

NOVEMBER 26, 2018

You can engage with potential customers in a way that boosts trust and develops a sense of brand loyalty. As many as 74% of successful B2C marketers utilize this method. It's a fantastic way of providing value to customers- so, get on the bandwagon! Insert a field for customers to enter their email address as they check out.

White Paper 139

White Paper eCommerce Marketing Social Media 139

Email Audience

APRIL 8, 2022

They’ve been in business since 2003, serving B2B, B2C, and eCommerce customers. ActiveCampaign is built on the idea of driving growth with better customer experiences. And so they’ve created marketing and sales tools for lead generation, lead conversion, and customer retention. Create landing pages.

Marketing 59

Marketing Live Chat Events Management 59