article thumbnail

Welcome to E-Commerce Unlocked: Your Free E-Commerce Marketing Course

Kissmetrics

Here’s the first lesson, which you can watch below: Make sure you go here to download the worksheets that go along with it. Lesson #2: Sales Channels. History of e-commerce the timeline What is working in the e-commerce space Introduction to sales channels Understanding sales channels. Lesson #3: Marketing Channels.

eCommerce 363
article thumbnail

17 B2B Ecommerce Companies Taking Advantage of a $6.7 Trillion Opportunity (+ How Your Brand Can, Too)

BigCommerce

Many online brands are both B2B and B2C –– and even use their same homepage for each audience, segmenting into customer groups for individual merchant accounts. Assurant launched a business-to-employee ecommerce site with BigCommerce, saw incredible growth and then used that same site to sell B2B and B2C.

B2B 402
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Automotive Ecommerce Sites Revving Up Online Sales

BigCommerce

They’re selling automotive parts, accessories, and service online for everything from sportbikes to trucks for both B2C and B2B buyers. And others still are updating their online storefront channels and launching multi-channel initiatives to increase market share. Some of these brands are brand new to the space.

article thumbnail

Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Multi-variate testing. Reach Customers On Any Channel. Klaviyo Features. Back in stock automation.

article thumbnail

8 Amazing Omnichannel Experience Examples from the World's Top Brands

GetElastic

Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile. Where omnichannel differs from a multi-channel approach, is that with a multi-channel approach, each touchpoint is launched, managed, and optimized in silos.

article thumbnail

Forrester Names Kibo a Strong Performer in New Ecommerce Wave

Kibo

That’s why we are so excited to announce that Kibo has been named a Strong Performer in the recent Forrester Wave™: B2C Ecommerce Suites, Q2 2020. Download The Forrester Wave™: B2C Ecommerce Suites, Q2 2020. Kibo is the first unified platform to activate true personalized ecommerce across all channels and customer touchpoints.

article thumbnail

API Business Models and How They Future Proof eCommerce

GetElastic

APIs can be described as the connective tissue that enables a multi-solution architecture to deliver business value. If you want to review the full 2020 report from ProgrammableWeb you can read the summary and download the full PDF from their site here. . 2020 API Business Models. Digital Transformation.

Payments 148