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How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

Within the world of B2B and B2C commerce, where understanding consumer behavior is key, this change has spurred a quest for innovative solutions. In the race to decode user intent sans cookies, gen AI emerges as a game changer. Picture this: a traveler seeking a hotel near a lake for a specific activity.

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Best Headless Commerce Platforms in 2023

GetElastic

Brands from various industries such as travel, gaming, and retail enjoy the benefits of a composable, API-first, microservices-based headless commerce solution. Commercetools Headquarters: Munich, Germany Number of Employees: 648 Website: www.commercetools.com Company Overview: Commercetools is a platform for B2C and B2B commerce.

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Where to Next for the Experience Economy?

Retail TouchPoints

These creations are becoming game changers, and that’s thanks to the nascent technology brands will harness for maximum effect in the form of thrilling consumer experiences. The ABCs of Experience Technology The beauty of this new era of experience is its potential applications for both B2C and B2B audiences.

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How to Find the Right Review Site for Your Business

FastSpring

So, for businesses that want to take their review game to the next level, they often have to invest resources to ensure their business gets customer reviews on the right review sites. First, let’s talk about the two main review-site categories: B2C and B2B. B2C Review Sites. B2C Versus B2B Review Sites. Angie’s List.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. As traveling fears grow and countries like Italy extend travel restrictions , marketing events across the globe are feeling the impact. And the stock market has become increasingly volatile.

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Top 5 China Ecommerce trends to watch in 2023

365 Retail

Market research firm Forrester predicts a fifth of B2C brands in China will use digital idols to improve consumers’ shopping experiences in 2023. Travel restrictions and the Winter Olympics in Beijing fuelled the outdoor craze, with sales of winter sports equipment increasing by 300% on Alibaba’s marketplace Tmall early last year.

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The Benefits of B2B Ecommerce: “We Now Have a Thriving Business Thanks to the Internet”

BigCommerce

Few salesmen travel door to door anymore. This why the number of blog posts produced each day is so high ( 2 million ) and why the SEO game has gotten so competitive. It’s instead that they have yet to fully implement modern success strategies the B2C world has long known produce incrementally high ROI. trillion by 2021.

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