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The Key to Creating Flawless B2C Omnichannel Communication

Optimizely

Omnichannel marketing campaigns are a powerful driver of sales for B2C and ecommerce brands, but they’re not easy to execute. In fact, 86 percent of ecommerce marketers still have not executed a full omnichannel marketing strategy for their brand. Let your B2C CRM do the heavy lifting! A unified campaign series.

B2C 225
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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. B2B’s Omnichannel Revolution Recent research indicates a growing digital inclination among B2B buyers.

B2B 216
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Beer, Metal, and Leadership with Tom McManus of KegWorks.com - EP 005

Groove

Quotes From The Show "Every dad on our street had that one friend who had turned an old refrigerator into a kegerator; he was definitely the coolest dad around." - Tom McManus, 03:26 "We've shifted from being a primarily B2C company to focusing more on B2B transactions, which require a different approach and a longer sales cycle." - Tom McManus, 08:26 (..)

eCommerce 195
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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? Click the link below and learn about how the omnichannel approach can be adapted in your marketing strategy!

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How Touchland Uses Data to Drive Brand Expansion

Retail TouchPoints

Touchland’s rapid growth has inspired founder and CEO Andrea Lisbona to invest in a robust enterprise resource planning (ERP) system that supports scalable, data-driven expansion. After six months of B2C sales in the U.S.,

POS 241
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Brands Need a Dedicated Balance Sheet for Customer Health

Retail TouchPoints

Today’s brands are increasingly concentrating their energy and resources on top customers — the minority that account for the majority of revenues. Today’s customer is omnichannel, mobile, and has begun to lean more heavily than ever on the availability of digital and online shopping options. The New Balance Sheet.

Customer 297
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Pivotree Hosts Exclusive Webinar on Commerce Trends 2023 for B2B and B2C Retailers

Pivotree Blog

Whether they are engaging with customers on their social media platforms or adopting a flexible and frictionless return policy, creating personalized experiences through an omnichannel e-commerce strategy is the way to see continued growth in 2023 and beyond.

B2C 52