Ecommerce Platforms

DECEMBER 18, 2020

As an ecommerce business owner, or someone who plans to start an online business in the future, ecommerce marketing is definitely going to play a role in how you bring in customers and get the word out about your product. It all starts with understanding the basics of ecommerce marketing. What is it exactly?

eCommerce Marketing 223

eCommerce Marketing eCommerce Social Media Marketing 223

lateshipment

JULY 31, 2023

Monitor and analyze their moves which could give you valuable insights that you might be missing out on and also helps you identify any gaps in the market with essential e-commerce marketing tools. Essential free e-commerce marketing tools to outshine your competitors 1. Play Video 3.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. But do you also know what you shouldn’t be doing?

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

Omnisend

APRIL 30, 2021

Overall, the global jewelry market grows in value each year, with rings accounting for the greatest share of recent sales. The market ranges from cheaper, trend-led, fast-fashion items to exclusive, bespoke pieces created with precious metals and gems. This presents a huge opportunity for ecommerce growth in the jewelry sector.

Jewelry 144

Jewelry eCommerce Marketing Merchant Services eCommerce 144

ESW

FEBRUARY 1, 2024

When it comes to online shopping, the German ecommerce market remains strong. And while German shoppers are similar to those in other Western retail markets, there are a few differences that brands should be mindful of when entering the market. In Europe, Germany has the third highest median age. Italy’s median age is 46.8

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing Payments 78

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Optimizely

NOVEMBER 16, 2020

We recently released a new whitepaper reviewing why channel-centric solutions are missing the mark for marketers wanting an omnichannel marketing strategy. Channel-centric solutions solve for one specific channel, like email, SMS, or web.

Channel 195

Channel Omnichannel Download Marketing 195

SellBrite

AUGUST 9, 2021

With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers. So instead of trying to finish more jobs than you can handle each day, let ecommerce marketing automation take a few off your plate and work its magic. What is ecommerce marketing automation?

eCommerce Marketing 157

eCommerce Marketing eCommerce Marketing Merchant Services 157

BigCommerce

AUGUST 13, 2018

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

Multi-channel 263

Multi-channel Channel Comparison Shopping Shipping Costs 263

Optimizely

DECEMBER 3, 2019

Be prepared for customers to use non-designated channels, though, and train your service teams appropriately. The post Get Prepared: CCPA for eCommerce Marketers appeared first on Zaius.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Data 195

Optimizely

DECEMBER 6, 2018

Isn’t that basically ecommerce marketing strategy 101?” When you look at your customer’s data across channels, you can understand what they’ve purchased or browsed in the past, then recommend specific products that are tailored just to them. Got your fill of discount-free inspiration for your ecommerce marketing?

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Smile.io

MAY 18, 2023

Instead, set your store up for long-term success by making a clear plan on how you will approach marketing–also known as a marketing strategy. What is a marketing strategy? An ecommerce marketing strategy is the guiding light that will inform all of your future promotional campaigns.

eCommerce Marketing 53

eCommerce Marketing eCommerce Marketing Social Media 53

BigCommerce

JUNE 5, 2018

But more than 50% of Americans begin their product search on Amazon, so it’s wise to think of Amazon as a sales channel rather than a competitor. Still, though it produces short-term profit, it eats into long-term return – and that’s not accounting for any future Amazon initiatives that eat into additional markets.

Payment Services 340

Payment Services eCommerce Marketing eCommerce Marketing 340

Kissmetrics

JUNE 14, 2017

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. Try this five-step approach to increase your cross-channel engagement. Image Source.

Channel 226

Channel Customer Jewelry Customer Data 226

Inflow Insights

JULY 12, 2018

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Detailed Analytics.

eCommerce Marketing 160

eCommerce Marketing eCommerce Marketing Payment Services 160

Omnisend

MARCH 31, 2021

Businesses using email marketing doubled their conversion rates in 2020 compared to 2019, according to Omnisend’s Ecommerce Statistics Report 2020.: Other omnichannel marketing channels, like push notifications, saw conversion rates leap from 4.86% to 28.1%: The opportunities are there, even in a pandemic.

eCommerce Marketing 204

eCommerce Marketing Beauty and Health eCommerce Marketing 204

GetElastic

FEBRUARY 6, 2019

This could spill over to the way brands choose to deliver marketing communication to their audiences. The 4 takeaways for ecommerce marketers. The benefits of a robust recommendation engine on an ecommerce website and app are well-known. This trend is not limited to Over The Top content platforms (OTT).

eCommerce Marketing 153

eCommerce Marketing eCommerce Marketing Recommendation 153

Omnisend

DECEMBER 21, 2022

What worked in the last few years of ecommerce is not going to work going forward. That’s what Maurice Prüßner, CEO of ecommerce marketing agency Invisible Brands , says when asked what the ecommerce landscape of 2023 is going to look like. We look at all their marketing channels, where the performance marketing is found.

eCommerce Marketing 158

eCommerce Marketing eCommerce Shipping Costs Marketing 158

Onilab User Guides

DECEMBER 28, 2018

Nate is a business technology expert and a futurist mostly engaged in finding and implementation of the latest technology trends into SMB and startups management and marketing processes. Nate is also the editor-in-chief at a business oriented blog Bizzmarkblog. However, the way we gather this data has changed.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Omni-channel marketing reports. Want the shorter version?

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

Groove

APRIL 16, 2024

Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. For one, Shopify is a hosted platform.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Prisync

APRIL 24, 2018

While there is no one size fits all, there are certain tactics you should employ to make sure your eCommerce store does as well as it can. In this blog post, we’re going to look at a number of different e-commerce marketing tips for anyone selling home, garden, tools, or handmade goods. Look into marketplaces.

eCommerce Marketing 52

eCommerce Marketing eCommerce Marketing Blog 52

Groove

APRIL 17, 2024

Understanding Klaviyo's Google Ads Integration Klaviyo is a platform that offers a robust suite of marketing automation tools. This includes tools that allow companies to create personalized, highly-targeted campaigns across email, SMS, and other marketing channels and then fully automate them for maximum efficiency.

Customer Data 396

Customer Data Improvements eCommerce Article 396

Smile.io

MAY 4, 2022

If you’re an ecommerce marketer, you know growing sales to your online store is amongst your top priorities. Don’t worry, every marketer has been there. With how fast the landscape of ecommerce is changing, it can help to have some fresh growth strategies before you. Blog Gabrielle Policella 3.

eCommerce Marketing 75

eCommerce Marketing eCommerce Marketing Customer Retention 75

Omnisend

MAY 4, 2021

Influencers are welcome on virtually all social media channels. TikTok is today’s popular platform, overtaking YouTube and Instagram influencer marketing. Your brand should already have a presence on the selected channel and the channel needs to contain an audience that aligns with your ideal customer.

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

Prisync

AUGUST 13, 2018

You might be running a pet eCommerce store because you love animals just as much as others do, or perhaps you just know it’s a lucrative industry to be in. But how well your store performs depends largely on how well you’re able to market it. Pet e-commerce marketing – final thoughts.

eCommerce Marketing 42

eCommerce Marketing eCommerce Marketing Social Media 42

Klaviyo

DECEMBER 5, 2017

While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? But first, let’s dive into a few data-driven predictions for ecommerce in 2018. How’s that for a cliffhanger?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

Omnisend

MAY 15, 2020

It takes a lot of work to create visually rich, marketing assets at scale. Ecommerce marketers always seem to struggle with having enough time and resources on hand to create high-quality, on-brand marketing assets at the volumes that the business requires. . A/B testing isn’t new for an ecommerce marketer.

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing Demo 78

Prisync

MARCH 13, 2018

Especially when the entire market is so saturated, you might find it difficult learning to stand out by spreading yourself too thin. In this blog post, we’re going to look at a range of different marketing tips for the e-commerce consumer electronics industry. Fitbit’s video marketing strategy.

Consumer Electronics 41

Consumer Electronics eCommerce eCommerce Marketing Electronics 41

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Cross-Channel Orchestrations. Klaviyo vs. Listrak.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Groove

NOVEMBER 3, 2020

Inbound marketing is the concept of earning the attention of your audience through the development of unique content ? like blogs, videos, newsletters, SEO, social media and more. Create a blogging calendar. Leverage eCommerce advertising. to drive more searchers to your site and improve your inbound marketing strategy.

Social Media 243

Social Media Marketing SEO Blog 243

Traffic and Sales

MARCH 16, 2017

Below, you’ll see a list of paleo blogs that actively do reviews. Now that you have a system for creating referral traffic that converts (thanks to blog reviews), I’ll teach you how to build a system for creating Instagram traffic. Second Strategy: Borrow reputation & build social media traffic via Instagram marketing.

eCommerce Marketing 186

eCommerce Marketing Shopify eCommerce Marketing 186

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. Conduct some research to determine which tool best fits your eCommerce needs. Klaviyo Pricing: Estimating Cost.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

eCommerceFuel

NOVEMBER 16, 2020

One way or another, everyone reaches the point in their growth when marketing starts to play a huge role in business success. How about stepping back and taking stock of your current marketing methods? Ecommerce marketing can get tricky. What Do Good Marketing Techniques Entail? What Are the 3 Marketing Strategies?

eCommerce Marketing 51

eCommerce Marketing Marketing eCommerce Social Media 51

eCommerceFuel

MAY 31, 2021

The truth is: if you’ve neglected to stay on top of the latest eCommerce marketing trends, you probably have and are still doing so daily. Many eCommerce store owners fall into the same trap while building their brands and online stores. You start with a perfect eCommerce marketing strategy, and it works beautifully.

eCommerce Marketing 49

eCommerce Marketing eCommerce Marketing Social Media 49

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Groove

JULY 28, 2020

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? Fulfill your audience's expectations by creating a solid eCommerce marketing strategy to increase engagement, nurture users through the buyer's journey and drive more conversions.

Social Media 361

Social Media Marketing Webinar White Paper 361