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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. We conducted a survey of 170+ digital marketing professionals to get a clear picture of the current ecommerce landscape. When it comes to content marketing, knowing your audience is crucial.

Blog 158
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ActiveCampaign vs Klaviyo: An In-Depth Analysis for 2024

Groove

Whether you’re an eCommerce retailer, brick-and-mortar store, or service-based business, choosing the best email marketing tool is essential for promoting your company and growing your audience. For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email.

Live Chat 300
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Ecommerce Companies Should Care that the FTC is Targeting False AI Claims

Retail TouchPoints

In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. Ecommerce companies looking to adopt an AI and machine learning-powered solution should take note. Does the product actually use AI at all?

eCommerce 257
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How to Increase Website Speed: An eCommerce Guide

Groove

With countless studies having emphasized website speed’s impact on various aspects of user experience and business metrics, it's time we delve into how to optimize your site for speed and ensure a successful online presence. Let's explore how our team increases website speed, and why it's crucial for eCommerce merchants in every industry.

eCommerce 195
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Case Study: How Pruning This Online Store’s Blog Boosted Strategic Content Revenue by 64%

Inflow Insights

This content pruning case study demonstrates how deindexing blog content can lead to a better ROI from content overall. Most eCommerce stores focus on improving their content and expanding on it to improve their SEO. This can be done by deindexing low-performing blog posts. The Benefits of Pruning Blog Content.

Blog 83
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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Spearmint LOVE started off as a baby clothes blog less than five years ago. Founder Shari Lott had already built up a strong online presence with her popular mommy blog of a similar name, SpearmintBaby. Together, they’ve masterminded a 991% YoY growth with a 33.8x The premise was simple. Small Business Council. Here’s how.

Blog 205
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How to start a t-shirt business in 2024: Tools & tips for success

Omnisend

The rise of ecommerce platforms has also made starting a t-shirt business accessible. Here’s why this is the case: Online marketplaces : T-shirt sellers have access to a wide range of ecommerce platforms. This will help you differentiate your business and identify growth opportunities.