Remove Blog Remove PPC Remove Recommendation Remove Survey
article thumbnail

4 Reasons Why You Should Get AdWords Certified

Kissmetrics

If you do a Google search for “PPC agency,” you can find thousands of businesses selling AdWords services. Because Google AdWords is complicated and tough to navigate for new PPC marketers and small businesses. If you own a PPC agency, how are you supposed to compete with so many other companies? In 2017, they generated $73.8

PPC 298
article thumbnail

11 Powerful B2B eCommerce Marketing Strategies to Reach Your Ideal Buyers

Inflow Insights

Editor’s note: This blog was originally published in 2020. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO). PPC Strategies. B2B eCommerce Marketing Strategies for PPC.

B2B 107
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Create Stellar Niche Paid Ad Campaigns

Kissmetrics

These include: sharing your business post on their LinkedIn Page retweeting your content posting photos and videos about your products and services on their personal blog, etc. As a niche business, however, I’d recommend looking for micro-influencers with more targeted audiences. Choose Your Ad Platform.

article thumbnail

How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

At this early stage, use visually engaging content such as videos, short blog posts, and social media posts to introduce your company and emphasize your brand story. Consider what you can learn from their landing pages, social media channels, and blogs. Consider using PPC ads to increase traffic in the first instance.

Download 361
article thumbnail

7 SEM strategies B2B organizations need to be deploying

GetElastic

Follow multiple social media accounts, blogs and news sources with Feedly (content curation tool). Search engine marketing also referred to as paid search or pay per click (PPC). Further, they use webinars, surveys, contests, newsletters to encourage visitors to take part and connect. Write an Ad –. Source: Keyword Planner.

B2B 138
article thumbnail

11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

That said, our experience over 11+ years in eCommerce marketing has shown that search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO) are three approaches that show a proven return on investment (ROI). Note: Want our personalized help and recommendations to get more B2B customers online?

B2B 78
article thumbnail

5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

You spend time looking for a “magic bullet” in marketing blogs, podcasts, webinars, and courses instead of putting your head down, and executing on proven ideas. I’ve covered the Retargeting Matrix framework in blogs , podcasts and presentations. I recommend starting with four methods and tools: Method #1. Customer Survey.