Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey.

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Retail TouchPoints

NOVEMBER 13, 2023

Brooklinen was a direct-to-consumer darling that promised consumers high-quality sheets at great prices. By eliminating supply chain complexities and “cutting out the middlemen,” Brooklinen was able to streamline the product development journey and fully immerse consumers in the ethos and values of the brand.

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ESW

MARCH 5, 2024

In the last few years, omnichannel logistics and delivery have become more than a nice-to-have. Omnichannel logistics and delivery are a must-have. Brands and retailers that have not yet adopted omnichannel strategies may be missing out on opportunities to grow business – especially in global markets.

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Omnichannel Multi-channel Retail Shipping Costs 88

Retail TouchPoints

JANUARY 29, 2024

Store-based fulfillment of customer orders got an enormous boost during the COVID pandemic, when both curbside pickup and delivery offerings became survival tactics for so many retailers. Each of these companies announced new retail partnerships last year, many outside the “home turf” of the grocery vertical.

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Fulfillment Shipping Costs Omnichannel Retail 252

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing?

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Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. There is, however, a huge opportunity for retailers that have the right offer, on the right product, at the right time.

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Omnichannel Merchant Services BigCommerce Payment Services 249

Retail TouchPoints

JANUARY 9, 2024

Diversifying advertising budgets with omnichannel media, like digital audio, will help advertisers reach unique and performative audiences at scale, with mere clicks of a button. One of the many platforms that brands have embraced over the last few years to make the most of their advertising budgets is Retail Media Networks (RMN).

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Retail Omnichannel Channel Mobile 274

Retail TouchPoints

DECEMBER 13, 2021

Carrie Tharp, VP, Retail & Consumer, Google Cloud. These retailers are using the Cloud to unlock digital potential across their business — both online and in stores — and Carrie Tharp, Google Cloud’s VP of Retail and Consumer, is helping them do it.

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Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

FEBRUARY 5, 2024

Retail media networks (RMNs) have taken the digital ad world by storm over the last few years. As the RMN market is projected to surpass $100 billion in coming years, it’s no surprise that RMNs have been sprouting across various sectors, from hospitality and finance to conventional retail.

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Retail Omnichannel Consumer Channel 247

BigCommerce

SEPTEMBER 12, 2017

Get your free comprehensive omnichannel report now. What customers want and what retailers are currently offering still isn’t matched up, even though as a business owner you do your best to meet their needs whenever and wherever you can. Getting smarter about sales channel strategies. Is it that shoppers aren’t shopping?

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Channel Consumer Omnichannel Shipping Costs 381

Retail TouchPoints

APRIL 6, 2022

Channel management platform Productsup has raised more than $70 million in Series B funding to advance its product development and M&A activity as it continues to expand globally. We’re in a new era of commerce where outdated approaches are no longer effective.

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Omnichannel Management Channel Consumer 230

Retail TouchPoints

FEBRUARY 2, 2024

Steve Jobs once famously said that his job was to figure out what consumers want before they know they want it. Unified commerce isn’t just about implementing a platform,” said Justin Racine, Principal for Unified Commerce Strategy at digital consultancy Perficient in an interview with Retail TouchPoints.

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Omnichannel Payment Services Technology Banking 258

ESW

SEPTEMBER 29, 2023

Consumers have shifted from shopping primarily in-store to now using a mix of online, mobile and brick-and-mortar channels. To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Because customers demand it.

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Omnichannel Payment Services Merchant Services Multichannel 146

Kissmetrics

APRIL 21, 2021

If you’re like most consumers, there’s a good chance you interacted with the brand multiple times on different channels using different devices before you paid. To successfully target and convert consumers across every channel and platform, you need a unified marketing strategy. What Is Omnichannel E-commerce?

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Retail TouchPoints

MARCH 30, 2023

The National Retail Federation (NRF) expects retail sales to grow from 4% to 6% in 2023, reaching between $5.13 trillion for the year, according to data released at the State of Retail & the Consumer virtual event. As a result, expectations for omnichannel experiences will continue evolving at a rapid pace.

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RTP blog

JULY 17, 2017

By Peter Zaballos, SPS Commerce The Digital Consumer Age Of Retail The retail industry has entered a new era – the Digital Consumer Age of Retail. Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today.

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Retail TouchPoints

MARCH 9, 2023

“We’ve done a lot of brand studies and our brand image with Gen Z is very, very strong, so we don’t have an issue with brand image,” said Hawkins in an interview with Retail TouchPoints. “We So for us it’s really about getting the right products to her at the right time.”

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Fabric

JULY 13, 2023

During the COVID-19 pandemic, enterprise omnichannel retailers faced notable challenges (and opportunities) due to disruptions in the supply chain. As a result, providing customers with omnichannel retail experiences became a requirement for survival. What is Omnichannel Fulfillment? Let’s dive in!

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Retail TouchPoints

AUGUST 28, 2020

The convergence of a pandemic, economic turmoil and a heated presidential election can make it difficult to look beyond the here and now, but shoppers nevertheless expect retailers to have a long-term vision. Now more than ever, retailers can’t just passively look for safe avenues for investment when it comes to planning for the future. “I

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Retail TouchPoints

DECEMBER 14, 2020

COVID has pushed retail supply chains to their limits, from the initial stock-up period at the start of the pandemic to the unprecedented ecommerce rush of the holiday season. I think we have a responsive supply chain, it’s just going to be interesting to see what consumer behaviors stick and what are just temporary coping mechanisms.”.

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Wiser

FEBRUARY 6, 2023

For most retailers, the ultimate goal is creating a seamless shopping experience for consumers. A shopping experience that spans channels, allowing customers to engage with a brand online, in-store, and in between. According to Commbox , 90 percent of consumers use multiple channels when making purchases.

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Omnichannel Channel Social Media Consumer 145

RIS News

AUGUST 10, 2023

The new norm for the modern-day consumer includes access to multiple, convenient channels when interacting with a business. By combining your company’s touchpoints and contact channels to create an omnichannel customer experience, this will significantly enhance a consumer’s brand journey.

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Omnichannel Consumer Channel Customer Experience 60

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

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Consumer Leisure Multi-channel Retail 201

Fabric

AUGUST 15, 2023

Enterprise retailers are in constant pursuit of new ways to enrich the customer experience—whether it’s prioritizing faster fulfillment, optimizing for consumer convenience, or enhancing personalization along the buyer’s journey. In this guide, we’ve compiled all you need to know about BOPIS for omnichannel retailers.

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Omnichannel Payment Services Shipping Costs Fulfillment 130

Retail TouchPoints

MARCH 25, 2024

The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo , taking place June 4-6, 2024, at McCormick Place in Chicago. Are you ready to explore the evolved customer journey?

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Retail Article Omnichannel Customer Experience 199

Retail TouchPoints

OCTOBER 9, 2023

Shoppers’ retail preferences will be unlike anything we’ve seen even just a year ago. 1: Retailers are testing brands, hiding the parent brand. . #1: 1: Retailers are testing brands, hiding the parent brand. When we talk about omnichannel order fulfillment , there can be a mistake in thinking it’s just about online.

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Supplies Fulfillment Retail Omnichannel 281

Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? Opening day of the 2021 virtual Retail Innovation Conference , which continues today, Nov. Consumers Want Retailers to Catch Up With Their Omnichannel Shopping Behaviors.

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Consumer Omnichannel Leisure Supplies 287

Dynamic Action

DECEMBER 15, 2023

Summary In the evolving retail landscape, developing a strategic omnichannel approach is crucial to remain competitive. 81% of consumers expect brand consistency across channels, underscoring the pivotal role of omnichannel experiences in retail.

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Omnisend

SEPTEMBER 8, 2021

The landscape of retail and ecommerce changes at the blink of an eye—and if the last two years have taught us anything, it’s that those who aren’t ready for change will be left behind. While many preached omnichannel in retail and ecommerce, few walked the walk. Omnichannel Retailing: Risks, Rewards, and Mistakes.

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Omnichannel Retail Merchant Services Payment Services 148

Retail TouchPoints

SEPTEMBER 26, 2022

Brick-and-mortar retailers have historically built deep relationships with customers locally, on a one-to-one basis. Unfortunately, unexpected situations can occur at any moment, like a global pandemic that reduces foot traffic to a trickle, or the shift of consumer demand online from offline channels. It’s About Entertainment.

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Retail TouchPoints

DECEMBER 14, 2020

The pandemic has created challenges for retailers at many levels: business viability, supply-chain disruptions, predictability, customer relationships — the list goes on. However, consumers now have access to various communication methods. Organizations that are new to the omnichannel world could become overwhelmed.

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Wiser

APRIL 18, 2024

In the dynamic world of Consumer Packaged Goods (CPG), brand management is a critical function that navigates complex landscapes to connect products with consumers. This is particularly challenging when considering the diverse channels and regions through which products must be marketed.

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Channel Management Social Media eCommerce 78

ROI Revolution

MAY 6, 2021

According to eMarketer , almost 50% of retail CFOs in the US are pursuing a digital transformation in 2021. To make the customer journey between all of these channels seamless, retail leaders are making sure a holistic omnichannel strategy is a part of their digital transformation. An omnichannel approach isn’t new.

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Omnichannel Merchant Services Social Media Payment Services 135

Retail TouchPoints

MARCH 28, 2022

More specifically, MINISO has spent the last year-plus bolstering its brick-and-mortar footprint in North America to amplify its proprietary $10 N’ Under concept, which has become beloved among Gen Z consumers. We are thus able to eliminate intermediaries and transfer the benefits to consumers.

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Omnichannel Toys Supplies eCommerce Platforms 208

Retail TouchPoints

JANUARY 11, 2024

Generative AI has put the retail industry at yet another inflection point. 2023 was a period of experimentation for retailers, and many thoroughly assessed where this new technology could have the biggest impact. But for many retailers the question remains, “Where can this new technology best help my organization now?”

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Retail eCommerce Technology Social Media 221

Retail TouchPoints

MARCH 2, 2022

Following a successful 2021 pilot that offered brands sponsored on-site ads, Nordstrom Media Network (NMN) has expanded to include off-site channels including paid social and display ads, YouTube video, search and shopping ads and affiliate campaigns.

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Channel Retail Customer Experience Operations 221

Retail TouchPoints

SEPTEMBER 22, 2023

While consumers still make plenty of online purchases, analysts expect ecommerce sales to grow more moderately in the near term compared to the past few years. Meanwhile, consumers return to brick-and-mortar stores and seek omnichannel experiences. 59% of consumers expect BOPIS as a shopping option.

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