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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

As Marci noted, it’s “not just a one-off, box-ticking exercise. From research to garment creation, fitting with body shape in mind, marketing, in-store and online customer service, size-inclusive representation needs to be present at a decision-making level within the fashion industry,” Marci added.

Consumer 287
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The Age of ‘Pixel x Frame’: Social Experiential Design

Retail TouchPoints

The influencers would continue as a contracted publicity team, with agreements to activate in the store as well as virtually, to expand the experience across social platforms. This exercise is a critical foundation to the experience design phase. Key Principles of Social Experiential Design.

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Selling Cross-Border with Walmart’s North American Marketplaces

ChannelAdvisor

Walmart Canada’s top customer segments include Millennials (41%), families with kids (55%) and the affluent, which includes those with medium-high income (54%) and higher education (83%). Exceptional customer experience — Sellers must be able to provide fast and reliable fulfillment delivered with duties prepaid (DDP).

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Even pre-COVID, so much of the beginning, top-of-funnel car-buying exercises already happened online,” said Katie Currall, VP and Account Manager at Material in an interview with Retail TouchPoints. That means DRINKS customers like Thrive Market don’t have to have a winery license, but they can still sell wine across the country.

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Heralding the new age of the chatbot

365 Retail

And although many of these may be invisible to consumers in the form of chatbots and automated services, they are forging the way for a new era of customer experience. Businesses shouldn’t view implementing a chatbot as a tick-box exercise. Breaking down the CX advantages. Final thoughts.

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Selling Cross-Border with Walmart’s North American Marketplaces

ChannelAdvisor

Walmart Canada’s top customer segments include Millennials (41%), families with kids (55%) and the affluent, which includes those with medium-high income (54%) and higher education (83%). Exceptional customer experience — Sellers must be able to provide fast and reliable fulfillment delivered with duties prepaid (DDP).

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Gen Z, in Their Own Words: What They Really Want from Brands and Retailers

Retail TouchPoints

As a result, brands such as Aerie and Bubble are putting consumer insights at the center of their decisions to ensure they’re forming the right partnerships and embracing the right engagement strategies across channels.