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How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

Stitch Fix, Warby Parker and others became beacons for established brands, including Coca-Cola, to invest in DTC sales channels. Outdoor Voices, Fabletics and Alo are just a few of the DTC brands in the space, vying against established, deep-pocketed, omnichannel leaders, such as lululemon and Nike.

Outdoor 299
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Navigating Omnichannel Complexities: 3 Tips for Success

GetElastic

Navigating the omnichannel universe is a challenge for many retailers. Whether they started out online or as physical business, knowing which channels to leverage can be tricky. This article explores strategies for building an omnichannel business that makes sense to the reader’s unique business.

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Announcing The Forrester Wave™: Omnichannel Order Management, Q3 2014

Forrester Omnichannel

Order management systems (OMS's) typically haven't garnered the same attention as other commerce technology. But like the awkward kid at school, Omnichannel OMS systems have blossomed and turned into the must-have technology for almost every eBusiness leader. Omni-channel integration. eCommerce technology.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

But more than 50% of Americans begin their product search on Amazon, so it’s wise to think of Amazon as a sales channel rather than a competitor. Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing.

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You Can’t Afford to Ignore The Benefits of SaaS: It’s Brand Bankruptcy or Digital Transformation

BigCommerce

When I worked agency side, we started building ecommerce sites on SaaS platforms like BigCommerce. I already knew the benefits of SaaS across other pieces of the commerce platform stack, including: Omnichannel commerce technologies. Marketing and Expanding to Omnichannel. OMS Systems. WM Systems.

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How Contextual Commerce Improves Customer Loyalty

Optimizely

Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Consumers want to shop anytime, anywhere, on any device, through multiple channels — and not necessarily in a linear fashion. You want your buyers to have a perfectly smooth and consistent experience, no matter the channel.

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What is microservices-based ecommerce and why is it important?

Kibo

Microservices enable Ecommerce businesses to move away from the rigid all-in-one monolithic systems that make it difficult—if not impossible—to keep up with changing trends in consumer shopping behaviors, expectations, and the need for seamless omnichannel experiences. What is ecommerce microservices architecture?