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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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Pandemic Policies: How to Communicate Your Online Store’s Health and Safety Practices

ESW

You need to make your COVID cleaning and health-related policies crystal clear. Mid-game NFL adverts may be out of the question, but thoughtful, comprehensive and clear brand messaging can go a long way to communicating your store’s health and safety policies. That means having a page dedicated to your coronavirus-related practices.

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Top 7 Cart Abandonment Reasons?and What You Can Do About It

Omnisend

No matter how smart and hard retailers work to bring customers to their site and lead them throughout the shopping process, only three out of ten shopping carts will actually generate an order. Before diving into the reasons behind the cart abandonment, it is imperative to first calculate your personal cart abandonment rate.

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Streamlining Your Checkout Page for success this Holiday Season

lateshipment

This allows you to offer gifting options to save time for customers, but at the same time it offers you a unique opportunity to enforce your branding elements into the wrapping papers as well, once again opening a channel for communication with the customers. This is a free word-of-mouth promotion for your brand as well.

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The Ultimate Checklist for Every New Ecommerce Site (Oct 2021)

Ecommerce Platforms

Outside of product pages, your customers may want to learn more about your business, seek out ways to contact customer support, or even read information about your shipping policy. Add a link to your Privacy policy. Add links to return and exchange policies. Have a shopping cart icon/button at the top in case people save items.

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How to Implement Cart Abandonment Solutions for Maximum Revenue

Omnisend

The Ecommerce Statistics Report 2020 shows the critical role email campaigns play in shopping cart recovery. But why address shopping cart abandonment in the first place? And how do you use email in conjunction with other cart abandonment solutions? The Top 7 Reasons for Shopping Cart Abandonment.

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The 14 Point Ecommerce Launch Checklist (Mar 2022)

Ecommerce Platforms

Outside of product pages, your customers may want to learn more about your business, seek out ways to contact customer support, or even read information about your shipping policy. Add a link to your Privacy policy. Add links to return and exchange policies. Have a shopping cart icon/button at the top in case people save items.