BigCommerce

FEBRUARY 27, 2018

Word of mouth marketing (WOMM), also called word of mouth advertising, is the social media era’s version of simple word of mouth. Many best practices and marketing tactics encourage natural word of mouth, but campaigns — particularly on social media — can have the explicit aim of promoting an online business’ social exposure.

Social Media 410

Social Media Marketing Payment Services Reference 410

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. Share Key Updates with a Company Newsletter.

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Smile.io

MAY 1, 2023

Customer retention is a key element in making sure your ecommerce business is sustainable and in business for the long term. Without repeat customers, your business won’t have the base it needs to grow. 🛍️ Customer retention is about keeping loyal customers, as opposed to recruiting new ones.

Customer Retention 61

Customer Retention Customer Customer Loyalty Merchant Services 61

Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

ecomdash

APRIL 23, 2019

What better way to do that than by using social media? Below, we outline 5 ways to improve your loyalty programs with social media. In other words, they don’t work well for companies like car dealerships, where customers only buy once in a blue moon. Then, it’s time to hit social media.

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

Kibo

FEBRUARY 3, 2023

In the midst of uncertain economic times, many businesses are considering subscription business models and how they can be used to drive customer loyalty. Whether you’re a B2B company selling recurring services or a DTC company selling product subscriptions, customer retention and happiness are at the core of a successful business.

Customer Retention 62

Customer Retention Subscription Payment Services Customer 62

Retail TouchPoints

MAY 20, 2024

2024 Brand Experience Award Winners Category: Customer Retention & Loyalty DSW Hy-Vee, Inc. The final 24 brands and their winning strategies will be featured in an in-depth report running next month.

Customer Retention 279

Customer Retention Fulfillment Mobile Customer Experience 279

Retail TouchPoints

FEBRUARY 8, 2023

Even companies less dependent on advertising, such as Microsoft, reported a $100 million loss in revenue in its second quarter due to a reduction in ad spending. Another major benefit of email marketing is that you never have to compete with algorithms on social media or search engines. Become active on social media.

Social Media 231

Social Media Retail Customer Retention Consumer 231

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Smile.io

MARCH 1, 2023

Social responsibility is a huge priority for consumers. According to Harvard Business , “87% of consumers are motivated to purchase from companies committed to making the world a better place.” This brings a more inclusive and authentic experience to your customers.

Customer Retention 96

Customer Retention Customer Apparel Clothing 96

Retail TouchPoints

DECEMBER 20, 2021

The global social commerce market is expected to reach $2.9 As a result, brands and retailers across categories are focused on bolstering their social commerce capabilities. While many companies have gone the route of traditional vendor partnerships, some brands are bringing social commerce tools in-house via acquisition.

Social Media 232

Social Media Customer Retention Technology B2C 232

Kissmetrics

MARCH 26, 2018

As daunting as it might be to master, digital advertising is an unavoidable growth channel for most SaaS companies. The era of social media as an unpaid marketing free-for-all is ending, with organic reach continuously declining. Because SaaS’s success is in customer retention.

Customer Retention 206

Customer Retention Social Media SEO Channel 206

AcquireConvert

AUGUST 2, 2020

As one Shopify blog post points out , a small change in customer retention can significantly boost a store’s revenue. The example shows two stores that have 100 customers purchasing a $10 item every month. So, what can you do to keep customers around? Strategy #1: Focus on making your customers happy.

Customer Retention 36

Customer Retention Shopify Customer eCommerce 36

Retail TouchPoints

JULY 10, 2023

Companies are racing to adopt it. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. Another use case for AI models is to determine customer sentiment.

Merchant Services 270

Merchant Services Shipping Costs Retail Social Media 270

Kissmetrics

APRIL 21, 2021

While consumers may be able to shop on social media, a website, and a brick-and-mortar store, they can’t move seamlessly between them. Omnichannel e-commerce provides a better customer experience and allows your brand to take advantage of new platforms, increase customer retention rates, and boost sales.

eCommerce Marketing 254

eCommerce Marketing eCommerce Omnichannel Marketing 254

Retail TouchPoints

JANUARY 31, 2024

In our recent survey with Edelman DXI , we found that customers are 87% more likely to click into an email if it’s personalized to them, and 71% of customers are more likely to purchase from a company that sends them personalized email. Between best-in-class customer service at its cafes in Atlanta and Savannah, Ga.,

Marketing 237

Marketing Customer Retention Shopify Social Media 237

Kissmetrics

MAY 4, 2021

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Conversations don’t end on social media.

Social Media 334

Social Media Blog Channel Events 334

Retail TouchPoints

JUNE 22, 2020

LAFCO , a fragrance and body care company, has adopted Zinrelo to power its LAFCO Rewards Program. The program offers shoppers multiple point-earning opportunities for purchases made on its web site as well as through referrals, birthday and welcome bonuses and sharing on social media. ”

Customer Retention 132

Customer Retention eCommerce Social Media Gifts 132

lateshipment

MAY 28, 2020

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). Customer Acquisition Cost (CAC): Are You Spending Too Much on Acquiring Customers? Oh the double whammy!

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

lateshipment

APRIL 8, 2022

Analysts expect the value of the business-to-customer (B2C) market to reach over $7 trillion in 2030. The continued increase of e-commerce enterprises will make it more challenging for companies to stand out from the rest. It is part of the post-purchase experience and giving your clients a pleasant one will nurture customer retention.

eCommerce 130

eCommerce Merchant Services Social Media Customer Retention 130

Retail TouchPoints

JULY 1, 2021

No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights. Most traditional forms of marketing, and even social media marketing, are prohibited or severely limited.

Customer Loyalty 179

Customer Loyalty Customer X-cart Customer Retention 179

Kissmetrics

JUNE 29, 2021

Without a customer, you don’t have a business. Without consistent customers , you don’t have a stable business. A little caveat here is businesses should also focus on customer retention , which is different from an acquisition. The goal is to retain the customers you have as long as you can. Social Media.

Customer 276

Customer Social Media Customer Retention eCommerce 276

Groove

FEBRUARY 2, 2022

Implementation of customer acquisition strategies costs businesses a lot of time and money. This is due to the fact that acquisition efforts require consistent outreach to potential customers through various outlets such as social media, content, email, paid advertising and more. What Is Customer Retention?

Customer 150

Customer Customer Retention Merchant Services PPC 150

lateshipment

OCTOBER 2, 2023

And providing a voice to the customer can go a long way. Customer retention activities Customer retention activities could be a number of activities with which you can stay in constant touch with your customers and build a relationship with them. Brands can leverage personalization to achieve this.

Marketing 130

Marketing Customer Retention Channel Social Media 130

Smile.io

APRIL 2, 2020

You may not have considered it before, but the two are actually different, and a loyalty program is what will transform your store from a company that sells things into a powerful brand with a community of advocates. You have to treat them as one in the same in order to maximize the value of having loyalty to increase customer retention.

Customer Retention 54

Customer Retention Customer Social Media Information 54

Smile.io

APRIL 2, 2020

You may not have considered it before, but the two are actually different, and a loyalty program is what will transform your store from a company that sells things into a powerful brand with a community of advocates. You have to treat them as one in the same in order to maximize the value of having loyalty to increase customer retention.

Customer Retention 54

Customer Retention Customer Social Media Information 54

Ecommerce Platforms

APRIL 5, 2023

Product and Positioning The main question to answer here is “why would a customer choose your company over someone else’s?” There are multiple angles from which you could approach positioning to make yourself distinguishable: product differentiation, the target group of users, pricing, quality, convenience, and customer service.

eCommerce Marketing 104

eCommerce Marketing eCommerce Social Media Marketing 104

365 Retail

AUGUST 5, 2022

A solid business plan, idea, and funds help form the company’s foundation. The processes and tools used to deliver this service and a solid team of employees help develop the company’s backbone. These factors combined help to keep a company operating as an efficient business. Deliver A Personal Touch.

Customer Loyalty 110

Customer Loyalty Improvements Customer Social Media 110

Omnisend

DECEMBER 15, 2020

When that time comes, the customer will look to contact the company. The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Retail TouchPoints

JULY 15, 2022

Now, however, with disposable incomes squeezed and purchases becoming more considered than ever before, it’s important for larger brands to learn from the agility and mindset of microbrands to improve customer retention and success in an increasingly competitive retail landscape. Personalization and Customization.

Small Business Retail 238

Small Business Retail Social Media Retail Leisure 238

Algopix

APRIL 14, 2024

Ryan Flannagan – Nuanced Media Ryan Flannagan at Nuanced Media is distinguished for his deep understanding of multi-channel eCommerce strategies. His agency’s creative social media strategies have been pivotal in transforming the social presence of numerous businesses. LinkedIn 3. LinkedIn 4. LinkedIn 5.

eCommerce Marketing 114

eCommerce Marketing eCommerce Marketing Toys 114

Smile.io

MARCH 8, 2024

People realized they could access companies that offered them greater choices and a better range of prices. The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. Online shopping and social media use are on the rise source: Backlink.io

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Omnisend

MARCH 21, 2021

Only about a third of new companies make it past their first decade, so we’re not kidding when we say scaling at the right time could impact the health of your business for the rest of its life. It’s a great way to ensure customer retention and keep your eCommerce store top of mind. Social media marketing.

Marketing 142

Marketing Social Media PPC Customer Retention 142

Kissmetrics

MARCH 23, 2018

Companies like Walmart, Apple, Macy’s, and Costo still can’t stack up against the behemoth that is Amazon. Amazon has a lot of the same problems that most retailers have when dealing with customer service. They still deal with customer complaints with varying degrees of success, just like everyone else. Well, you don’t.

eCommerce 210

eCommerce Shipping Costs Subscription Payment Services 210

lateshipment

APRIL 6, 2023

Repeat customers are receptive to more: They’re eager to test out new goods and services from a company they already know and respect. For example, Lululemon, a retailer of athletic wear, offers customised video consultations with fitness professionals to assist customers in making purchase selections.

eCommerce 130

eCommerce Customer Payment Services Shipping Costs 130

Kissmetrics

OCTOBER 18, 2021

A key part of creating a quarterly content plan is to review the previous quarter’s performance metrics for your social media, mailing list, and blog pages. Check everything from traffic on your pages to direct social media engagement to click-throughs to your website. Review Last Quarter’s Content Metrics.

White Paper 286

White Paper Social Media SEO Blog 286

ROI Revolution

MAY 6, 2021

After all, a 2017 Harvard Business Review study found that customers who use multiple channels rather than a single channel spent an average of 4% more when shopping in-store and 10% more when shopping online. Social media filters to test out how products like hair dye will look on them. Making Social Media Even More Shoppable.

Omnichannel 135

Omnichannel Merchant Services Social Media Payment Services 135