Inflow Insights

OCTOBER 21, 2021

In this blog, we’ll walk you through the Google Shopping tracking process we use for our eCommerce PPC clients — a process you can easily replicate with your own accounts. Including the product ID also allows us to run comparisons against Google Ads for the same product. How to Set Up Free Google Shopping Tracking.

Merchant Services 113

Merchant Services PPC SEO Recommendation 113

GetElastic

SEPTEMBER 15, 2021

Aside from product recommendations and shopping carts, businesses are prioritizing personalization in key components and functions such as search, catalogs, pricing mechanisms, and merchandising. This helps B2B organizations’ highlight how their buyer experience is superior in comparison to its key competitors.

B2B 146

B2B eCommerce Customer SEO 146

Omnisend

MAY 7, 2021

If you have similar products, tiers of service or a subscription on offer, comparison charts can be a great way to upsell, particularly if the price difference demonstrates a significantly superior product or experience at a relatively small increase. You can read more about how to create relevant product recommendations that increase sales.

eCommerce 148

eCommerce SEO Mobile Subscription 148

Inflow Insights

APRIL 17, 2020

Note: We’ve been helping eCommerce companies with their SEO for over a decade. If you’d like us to improve your search traffic, detect and fix content decay, or improve your SEO in any other way, you can start a conversation with us here. Tracking content decay is part of what we do in our SEO services. What Is Content Decay?

eCommerce 89

eCommerce SEO Article Other 89

Kissmetrics

JULY 31, 2021

Consider using PPC ads to increase traffic in the first instance. Optimize your content for SEO so it ranks high in the search engine results. Set up a referral program to reward people for recommending your products and services to their social network. This way, people are more likely to find you online. Other Ideas.

Download 361

Download Social Media Subscription Customer 361

Blue Winston

JUNE 16, 2021

Managing your Google presence manually wouldn’t be the most time-efficient strategy, hence advertisers tend to implement various tools to maintain effective PPC and SEO campaigns. Search Console will thereafter provide recommended methods for verification. It might be just the matter of verifying the ownership of your site.

PPC 52

PPC SEO Games Management 52

ChannelAdvisor

JULY 11, 2017

In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. AMS offers pay-per-click (PPC) ad solutions to help vendors reach new customers and drive sales. This PPC keyword-based ad program gives 1P sellers additional promotion.

Multichannel 40

Multichannel Marketing Merchant Services PPC 40

ChannelAdvisor

JULY 11, 2017

In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. AMS offers pay-per-click (PPC) ad solutions to help vendors reach new customers and drive sales. This PPC keyword-based ad program gives 1P sellers additional promotion.

Multichannel 45

Multichannel Marketing Merchant Services PPC 45

Ecommerce Platforms

SEPTEMBER 16, 2020

When you consider the stats below, it's no wonder ecommerce owners want to use the best Shopify SEO apps: Last year, Google was responsible for just shy of 75% of all global desktop traffic. 70% of marketers believe SEO is more effective than PPC. The Best Shopify SEO Apps. Plug in SEO. Let's dive in!

SEO 104

SEO Shopify Marketing eCommerce 104

Kissmetrics

JULY 9, 2021

Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. They analyzed how engaged their audiences were in comparison to major celebrity influencers. People trust them, and they will trust what they recommend.

Social Media 359

Social Media Travel PPC Recommendation 359

Inflow Insights

NOVEMBER 29, 2021

Semrush’s PPC Toolkit. SpyFu’s PPC Research. Therefore, while Amazon is technically a competitor in this report, a smart PPC marketer recognizes it’s not a brand their smaller client should be worried about. For more budget forecasts, we recommend the Campaign Target ROAS Simulator. Google Merchant Center’s Best Sellers.

PPC 125

PPC Search Marketing Consumer Goods Recommendation 125

Kissmetrics

FEBRUARY 18, 2021

Ubersuggest is an all-in-one SEO tool that provides keyword analysis, competitive analysis, and SEO data. Most of the competitive analysis tools on this list focus on SEO, social, or paid ads. Price: For agencies, they recommend the Premium plan for $179/month. Majestic SEO – A Tool for Backlinks. Price : Free.

Social Media 351

Social Media SEO Blog PPC 351

Inflow Insights

NOVEMBER 12, 2019

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

PPC 92

PPC eCommerce Management Seminar 92

Inflow Insights

NOVEMBER 15, 2021

We use it frequently to monitor top-performing products on a client’s site and in their PPC campaigns, keeping an eye on seasonality, product categories, and other important metrics to optimize our current Google Ads marketing strategy and plan ahead for next season. We created this template to keep that information all in one place.

PPC 112

PPC eCommerce Download Supplies 112

BigCommerce

OCTOBER 4, 2017

This is the most complete guide to ecommerce SEO on the web – period. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Grab a coffee, lock the door, and settle in… it’s time to learn ecommerce SEO.

SEO 419

SEO eCommerce Gifts Blog 419

Kissmetrics

MARCH 2, 2021

Here is a more detailed comparison between the two accounts: Vendor Central: invitation only you sell directly to Amazon Amazon controls the price of items fixed logistical options more advertising options. Improve Your Amazon SEO. By mastering the SEO for Amazon’s A9 algorithm. Increase Your Number of Reviews.

Shipping Costs 259

Shipping Costs SEO Fulfillment PPC 259

BigCommerce

NOVEMBER 2, 2017

What Google Analytic’s Model Comparison Tool is, and when [also why] to use it. AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. In my mind, there have been three major phases in SEO. You can get more backlinking advice in our Ecommerce SEO Guide.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Inflow Insights

SEPTEMBER 16, 2019

It’s all about tailoring the chat experience to increase satisfaction and conversions by engaging with, understanding, and recommending products to customers individually. So, our recommendation is to take one tactic at a time and test it before moving on to the next. Conversion rate optimization relies on testing. Simple: all of them!

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Inflow Insights

JULY 13, 2021

Here’s what we recommend: Step 1: Brainstorm offers and ideas. We recommend speaking with your sales and customer service departments. Our recommendation: Do your research and test your options to discover the best email list growth strategies for your brand. Free Samples. Everyone loves free stuff, including your customers.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

eCommerce Guider

SEPTEMBER 23, 2018

Andy is searching for product comparison or review content about a product she wishes to buy. To fully understand SEO you can listen to our podcast here. A customer wants to do some research (comparison articles work well for these users). So far, so good. A common scenario would be: Enter the customer, Andy. 2) Informational.

Marketing 28

Marketing Merchant Services Webinar Payment Services 28

Omnisend

APRIL 30, 2021

For example, in many ways Shopify, a ready-out-of-the-box ecommerce platform, can be SEO-friendly from the beginning. With other platforms, or a custom-developed ecommerce site, much of the SEO legwork will have to be done manually. Pay-per-click (PPC) advertising is an effective and popular method.

eCommerce 148

eCommerce Social Media Omnichannel PPC 148

Inflow Insights

MAY 5, 2021

If you choose right, your agency will have one team that focuses solely on search engine optimization (SEO), another only on PPC, another on social media, etc. In comparison, a single in-house marketer wears all hats at once. While they can often succeed at the basics, they simply can’t be an expert in everything.

eCommerce 147

eCommerce Marketing Social Media PPC 147

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. That’s why we recommend offering freemiums to buyers who are a little further along in the cycle than an uneducated shopper. Product Comparisons/Reviews.

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. That’s why we recommend offering freemiums to buyers who are a little further along in the cycle than an uneducated shopper. Product Comparisons/Reviews.

eCommerce 90

eCommerce Multi-channel Social Media Article 90

Kissmetrics

JANUARY 27, 2021

From working out why they are outranking you and developing new blog post ideas to coming up with new product offers and marketing ideas for your social and PPC ads, spying on competitors can lead to some big wins. If you want to outrank your competitors, I highly recommend using Ubersuggest (and the accompanying free Chrome extension ).

Marketing 275

Marketing Social Media SEO Recommendation 275

eCommerceFuel

MAY 18, 2018

So, it does confirm your buyer box spot, but it’s not gonna prohibit, you know, using ad text and kind of SEO gaming. My recommendation to them is, typically, file a suit, get their attention. The likelihood of success in self-filing and trademark registration is relatively high in comparison to patent.

eCommerce 35

eCommerce WooCommerce Payment Services Other 35

ROI Revolution

JANUARY 5, 2022

For comparison, in 2019, ecommerce sales made up just 11.1% What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. trillion to make up 21.8%

eCommerce 78

eCommerce Social Media Payments Payment Services 78