Optimizely

APRIL 5, 2018

Many B2C brands are making the leap and shifting away from retail and toward direct-to-consumer (DTC). But should your GPG brand start selling direct-to-consumer? What does it mean to shift to direct-to-consumer? Direct-to-consumer means exactly what it sounds like: using ecommerce platforms to sell products directly to buyers.

B2C 170

B2C Consumer Shipping Costs Supplies 170

MagentoBrain

FEBRUARY 21, 2023

Applying AI to digital marketing can effectively help optimize the consumer experience, increase consumers' favorability for the brand, and directly affect the brand's revenue. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Optimizely

MAY 15, 2018

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Your customers are on Amazon. consumers are using online marketplaces. Marketplaces in 2018 and What’s Coming in 2019.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Optimizely

DECEMBER 20, 2018

Customers trust fashion marketplace Need Supply to curate the latest styles for them because their editorials read just like the kind of articles you’d get in high fashion magazines like Vogue. To achieve this, the company uses customer data to keep buyers informed of the latest trends they personally care about. .

Online Retail 259

Online Retail Marketing Retail Fashion 259

GetElastic

JUNE 4, 2019

Subscription companies face threats from online direct-to-consumer retailers. The gap in fees and usage of so many different services will drive breakage as people manage their personal finances,” writes Tim Ray of YFS Magazine. Three key areas to master for exceptional customer experience. Customer-centered culture.

Subscription 142

Subscription Payments Payment Services eCommerce 142

Optimizely

AUGUST 21, 2017

On a panel with successful online brands including Mizzen+Main , M.Gemi and Bombas , all shared experiences creating pop-up stores, opening a few brick-and-mortar locations, or partnering with existing stores. Marketplaces offer a new way to reach consumers. “In These marketplaces offer a whole new way to reach consumers. .

Mobile 180

Mobile Magazine Fashion Omnichannel 180

365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. 45% of consumers streamed live television at least weekly, up from 20% in 2017. . The end of cancel(lation) culture.

Subscription 102

Subscription Payment Services Marketing Multi-channel 102