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Tom Tailor Enhances Mobile Customer Experience With New App

Retail TouchPoints

Casual lifestyle brand Tom Tailor has launched a new mobile shopping experience through the NewStore omnichannel cloud platform’s Consumer App. This feature affords a magazine-style shopping option using an interactive and intuitive UX. Our new app puts the experience of a flagship store in our customers’ hands.”.

Mobile 296
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Creating a Better eCommerce Customer Experience

Groove

However, Time Magazine, The Wall Street Journal and the New York Times all featured articles about online shopping in April and May. The topic of these articles varied: from the things wrong with eCommerce shopping; to information gathering through online coupons; to marketers gathering information about eCommerce customer experience.

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Brands and Consumers: How TikTok is Changing the Dynamics

Retail TouchPoints

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. Are you thinking of using TikTok for your retail brand? Influencer Marketing.

Consumer 246
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Claire’s Aims High (and Wide) with Next-Gen Paris Store, U.S. Grocery Expansion

Retail TouchPoints

Claire’s is celebrating the opening of its next-generation store in Paris with a Fashion Week event on March 6, 2023 that will spotlight the brand’s partnership with fashion designer Nicola Formichetti and V Magazine. through a growing roster of consumer products partnerships with national and regional grocers.

Magazine 306
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How Brands can Drive Sales with Innovative Textiles

Retail TouchPoints

As consumers become increasingly proactive and sophisticated when it comes to their health, they are more interested in purchasing wearable technology than ever before. Brands and consumers alike can create change by investing in textiles that offer inherent physiological benefits. However, monitoring only goes so far.

Clothing 147
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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

Get ready, get excited, retailers and customers alike, the 2D barcode, a compact square label with splotches and spaces that encode up to 350X more data than a traditional UPC (4,000 characters) will have a significant impact on managing the business and delivering better customer experiences. Who doesn’t want that?

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The New ‘Pandemic Personas’: Defining the Seismic Shift in Consumer Buying Behaviors

Retail TouchPoints

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. He wants brands to take the time to study consumer behaviors and insights in real time, and use that data to personalize their marketing efforts specifically to Frugal Freddie’s needs. Socially-Conscious Sally.

Consumer 264