Retail TouchPoints

MARCH 19, 2024

The retailer also is positioning itself as a seasonal décor destination, promising 60% newness in home and holiday décor seasonally as a strategy to boost customer retention. We’re incredibly encouraged by initial customer response to our home décor assortment, and we see Kohl’s becoming a more formidable player in the home business.”

Customer Retention 242

Customer Retention Multichannel Arts Consumer 242

Forrester eCommerce

JULY 25, 2023

Hardly any of the executives who include customer experience (CX) metrics in their quarterly earnings calls do it well. Stick to metrics that describe key business results and reflect the strategic goals of the organization — such as revenue, profit, or customer retention — at least until you’re sure […]

Customer Retention 195

Customer Retention Customer Experience Recommendation Customer 195

Retail TouchPoints

MARCH 25, 2024

This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge. With an emphasis on customer experience, RICE has three tailored tracks to reflect the distinct interests and needs of its key audience members.

Retail 233

Retail Article Omnichannel Customer Experience 233

Algopix

APRIL 14, 2024

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

eCommerce Marketing 113

eCommerce Marketing eCommerce Marketing Toys 113

Retail TouchPoints

FEBRUARY 7, 2024

That can be difficult when the average consumer is bombarded with ads, but that is why brands are turning to interactivity to stand out amongst the clutter. In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% Don’t be afraid to experiment.

Retail 266

Retail Games Clothing Customer Retention 266

Retail TouchPoints

JULY 21, 2022

For years, consumers have known that their behaviors have been tracked. And for the most part they didn’t mind — if they were offered personalized experience across channels in return. How brands collect first-party data from consumers is shifting state by state, country by country, and there’s a lot at stake.”

Marketing 278

Marketing Consumer Information Customer Retention 278

Retail TouchPoints

JANUARY 29, 2024

While more than half ( 54% ) of retailers responding to the 2023 Omnichannel and Fulfillment Benchmark Report said active physical stores are the final locations for inventory prior to delivery, retailers are increasingly using third-party services to handle the actual mechanics of picking, packing and delivering items to consumers.

Fulfillment 281

Fulfillment Shipping Costs Omnichannel Retail 281

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Kissmetrics

JANUARY 17, 2022

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Omnisend

JANUARY 10, 2024

Instead, you have to nurture them throughout your relationship with them through a lifecycle email marketing approach. This involves carefully engaging with them at every stage—from first finding out about your brand to becoming a loyal customer. Use Omnisend’s powerful email and SMS marketing to drive your campaign for free.

Marketing 88

Marketing Customer Retention Social Media Customer Loyalty 88

Groove

JULY 24, 2022

The primary goal of this project was to capture the fun and imaginative spirit that Dippin’ Dots has embodied for so many years, while also enabling customers to purchase products online. The Dippin’ Dots team wanted to ensure that this identity transferred 1:1 to their new eCommerce experience.

BigCommerce 195

BigCommerce Customer Retention Shipping Costs Shipping 195

Retail TouchPoints

SEPTEMBER 19, 2022

What it doesn’t sound like is a recipe for providing the superior customer service today’s consumers demand. Yet it’s these front-line workers that are the ones your customers engage with most and set the tone for the shopping experience. Sound familiar? Adopting New Technologies to Keep Frontline Workers Engaged.

Marketing 244

Marketing Retail Information Customer Retention 244

Retail TouchPoints

AUGUST 7, 2023

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. Beyond Window Shopping Business customers are consumers too, and they want things on demand and with the convenience of a one-stop shop.

Subscription 239

Subscription B2B Mobile Customer Experience 239

Optimizely

DECEMBER 20, 2018

How do you carve out your slice of the market in a super competitive industry? But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. Need Supply: Market-leading editorial. What does that look like?

Online Retail 259

Online Retail Marketing Retail Fashion 259

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. However, most businesses (like you, probably) neglect the customer experience after checkout.

eCommerce 130

eCommerce Customer Customer Retention Merchant Services 130

Retail TouchPoints

JUNE 15, 2023

The 2023 Brand Experience Award winners are brands and retailers taking innovative approaches to all things “experience” — from advanced influencer marketing strategies to immersive store designs and even thoughtful approaches to the metaverse.

Customer Retention 255

Customer Retention Jewelry Outdoor Fulfillment 255

Retail TouchPoints

JANUARY 2, 2024

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. However, a Deloitte survey reveals that consumers’ loyalty program preferences and expectations are evolving.

Consumer 289

Consumer Shipping Costs Customer Retention Information 289

iVend

JULY 8, 2022

Customer experience in retail is at the heart of what keeps customers coming back.Forbes reports on a study in which 90% of consumers said they are more likely to return to a retail store if they have had a positive experience. Retailers need engaging customer experiences to win back this jaded audience.

Customer Experience 52

Customer Experience Customer POS Customer Retention 52

Retail TouchPoints

JANUARY 3, 2024

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. Operational aspects of returns are just as crucial.

Retail 275

Retail Shipping Costs Improvements Customer Experience 275

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Despite their investments, there are a few gaps and opportunities for improvement.

Customer Loyalty 221

Customer Loyalty Customer Retail Shipping Costs 221

Korona

FEBRUARY 2, 2022

Many companies now spend incredible amounts of time and money on improving their customer service and the overall customer experience at their store, whether it be online or brick-and-mortar. But there is a distinct difference between customer service and customer experience. And few are aware of this.

Customer Experience 52

Customer Experience Customer POS Retail 52

Wiser

NOVEMBER 1, 2023

Better ROI: Remarketing typically results in a higher ROI as the advertising spend is focused on customers who have already shown an interest in your products. Personalized Marketing: It enables personalized marketing , as you can create tailor-made ads based on the visitor’s browsing behavior.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146

ESW

APRIL 8, 2024

This crucial phase plays a pivotal role in shaping customer satisfaction, operational costs and overall business profitability. But last mile delivery is often one of the roadblocks for brands wanting to expand their DTC presences into new markets. Poor Address Quality A study found that 73% of consumers experience delivery failures.

Shipping Costs 78

Shipping Costs Merchant Services Operations Shipping 78

Retail TouchPoints

SEPTEMBER 21, 2021

The 15 sessions covered a wide range of topics, so to make it easier to browse we’ve organized the sessions into four categories: Holiday 2021 forecasts and how best to prepare for 2022; Building loyalty with connected consumer experiences; Key ecommerce and digital marketing trends; and Embedding innovation within your retail organization.

Payments 242

Payments Payment Services Customer Experience Social Media 242

Retail TouchPoints

SEPTEMBER 21, 2023

Underlying these experiences is the invisible hand of artificial intelligence, steering our post-purchase journey. While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line.

eCommerce 264

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 264

Omnisend

FEBRUARY 22, 2021

Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. Five years ago SMS marketing campaigns were infrequent; today they are a completely normal way to engage a subset of customers, such as your best brand fans.

Omnichannel 146

Omnichannel Marketing Shipping Merchant Services 146

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 278

Merchant Services Shipping Costs Retail Social Media 278

Retail TouchPoints

MAY 28, 2021

Thoughts of poor customer service probably ring a bell in your own mind, and these opinions are hard to change — but there is hope. Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. 3 Data-Backed Reasons why Customer Service is Essential.

Payment Services 164

Payment Services Games Live Chat Customer 164

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. Transforming the Advertising Mix.

eCommerce 299

eCommerce Supplies Consumer Customer Retention 299

Smile.io

APRIL 7, 2020

Wyzowl also found that 69% of consumers find product demos highly insightful during the purchase process, while 80% say that product videos inspire confidence when looking to buy a product. Did you know that you can capitalize on video to enhance your customer experience? Using video to increase customer loyalty.

Customer Experience 67

Customer Experience Customer eCommerce Customer Loyalty 67

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

AcquireConvert

APRIL 11, 2021

This seismic shift in consumer shopping habits means that eCommerce stores must ensure more than ever that they are providing a good customer experience. A report from PwC discovered that 73% of customers alluded to customer experience being an important factor in their purchasing decisions.

Customer Experience 41

Customer Experience Live Chat eCommerce Customer 41

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Payment Services 52

Payment Services Consumer Retail Social Media 52

Groove

OCTOBER 7, 2022

The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis. Customers use this offering because of the convenience of items showing up at just the right time. Increase Customer Retention. Reduce Customer Acquisition Costs.

Subscription 195

Subscription Shopify Merchant Services Shipping Costs 195

GetElastic

DECEMBER 18, 2020

And though it may feel like we are slowly coming to the end of these unprecedented times, consumer buying behavior is forever changed, and will in turn, affect the success of many businesses for years to come. 52% of consumers say more than half of their purchases are influenced by convenience. Auto replenishment.

Merchant Services 148

Merchant Services Payment Services Payments Subscription 148