Retail TouchPoints

JULY 15, 2022

Macy’s RMN hit the market in 2020 and quickly generated $105 million in revenue in 2021. Then there’s the ever-tightening restrictions on data collection and tracking, making it harder than ever to target and engage consumers via traditional marketing channels.

Retail 257

Retail Download Marketing Customer Experience 257

Retail TouchPoints

SEPTEMBER 13, 2022

‘s retail media advertising business, Kroger Precision Marketing (KPM) , has teamed up with sell-side advertising platform Magnite to expand its media offerings into the realm of connected and online TV. The Kroger Co. Magnite currently reaches 80 million CTV households in the U.S. and nine out of 10 viewers of ad-supported TV.

Omnichannel 206

Omnichannel Supplies Retail Improvements 206

Retail TouchPoints

MAY 19, 2023

That’s why I wrote Leading Travel and Tourism Retail, a handbook for retailers, hospitality venues and others that want to attract cash-rich, time-poor tourists and delight them. Consumers from different parts of the world and different ages and economic strata want different things and different experiences.

Travel 243

Travel Payment Services Retail Books 243

365 Retail

AUGUST 24, 2022

Common booklet types include staff handbooks, product catalogues, training manuals, event programs, newsletters, portfolios, recipe booklets, reference guides and business reports. Booklets are also a cost-effective way to market products and services, considering how much information you can find inside one copy. Cost-effective.

Marketing 59

Marketing Information Reference Presentation 59

RTP blog

SEPTEMBER 6, 2019

By Andrew Kokes, HGS In a time when Millennials and Gen Z turn to social media more than ever , these digitally native consumers expect brands to provide a quick and seamless online experience. Social media platforms are constantly evolving, and brands have to evolve along with them in order to stay relevant to today’s consumer.

Social Media 150

Social Media Customer Customer Experience Technology 150

365 Retail

AUGUST 11, 2023

With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest research from insights-led customer engagement platform, MoEngage , suggests.

Customer Retention 52

Customer Retention Customer eCommerce Retail 52

Kissmetrics

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Below are tips for creating timeless campaigns that could become an important part of your marketing strategy.

PPC 203

PPC Shipping Costs Reference Beauty and Health 203