Inflow Insights

NOVEMBER 29, 2021

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1.

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PPC Search Marketing Consumer Goods Recommendation 125

Kissmetrics

APRIL 23, 2021

Would they recommend it? Websites like Ripoff Report and Pissed Consumer provide the perfect platform for this kind of negative content. A strong SEO strategy is your best defense against negative press, reviews, and false reports. A strong SEO strategy can protect your brand by pushing down negative feedback.

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Definition Management Social Media SEO 362

Shopping Signals

MARCH 21, 2023

From optimizing content to making sure SEO best practices are followed, these top tips will help you get ahead of the competition and start seeing more sales rolling in. With these easy-to-follow strategies, you’ll have all the tools necessary to create an effective SEO strategy and increase your bottom line.

eCommerce 52

eCommerce SEO Improvements Mobile 52

ROI Revolution

NOVEMBER 2, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Consumer spend on holiday items surged over the past many years. 43% of the unwanted gifts US consumers receive every year are clothing and accessory items ( Finder ).

eCommerce 144

eCommerce Gifts Shipping Costs SEO 144

ROI Revolution

OCTOBER 5, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. As the holiday season quickly approaches, consumers are already starting to shop. Update your local SEO listings to reach shoppers near your brick-and-mortar locations.

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eCommerce Gifts Shipping Costs SEO 120

ROI Revolution

SEPTEMBER 7, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. 4 content SEO tips for the holiday season. Below are 4 content SEO projects you can work on now for a more successful holiday season! September 7.

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eCommerce Gifts Shipping Costs Shipping 147

ROI Revolution

SEPTEMBER 20, 2022

Between the COVID-19 pandemic, supply chain strain, and inflation concerns, consumers have been starting their holiday shopping earlier than ever. 44% of consumers start their holiday shopping in or before October. For marketers, holiday season prep starts several months before customers start shopping.

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ROI Revolution

JULY 31, 2023

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers.

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ROI Revolution

JANUARY 25, 2023

Niki Morock, SEO Content Manager The biggest theme in 2022 from an SEO perspective is that helpful content is king! Now more than ever, your content needs to be written for users, not search engines. Keywords are still important for SEO, and Google can understand them within context better now than ever thanks to MUM and BERT.

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Inflow Insights

MARCH 27, 2020

While these posts are useful for people getting started with their first online store, merchants with established businesses need to know about specific marketing strategies they can use to gain a competitive edge. What you actually need to know are specific digital marketing strategies that work right now to aid your marketing efforts.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ROI Revolution

OCTOBER 1, 2020

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. 9/28 update.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

DECEMBER 2, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Consumers spent an additional $1.8 Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday. billion in revenue. Not in the slightest!

eCommerce 78

eCommerce Shipping Costs Gifts Social Media 78

ROI Revolution

MARCH 2, 2021

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Consumers spending 1 more hour per day online in light of COVID-19.

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eCommerce Social Media Payment Services Merchant Services 195

ESW

MARCH 11, 2019

At an industry level, this translates to some impressive numbers: The voice search market is expected to jump from $2 billion in 2018 to $40 billion in 2022, according to management consultancy OC&C Strategy. Voice search is here to stay, and for good reason. We cannot talk about optimizing for voice without talking SEO.

eCommerce 113

eCommerce Jewelry SEO Magazine 113

ROI Revolution

DECEMBER 14, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Consumers spent an additional $1.8 Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday. billion in revenue. Not in the slightest!

eCommerce 78

eCommerce Shipping Costs Gifts Social Media 78

ROI Revolution

AUGUST 5, 2021

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5%

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

MARCH 7, 2023

When diving into this new technology, our teams noticed that consumers’ searches have been shown a heavier number of images than before. Another initiative we recommend is including more broad match keywords. Frequently Asked Questions About AI for PPC Q: Will the way people search change?

PPC 78

PPC Technology Information Download 78

ROI Revolution

JULY 2, 2020

2020 Ecommerce Paid Search. COVID-19 has thrown the entire ecommerce landscape for a loop, with consumers’ buying behaviors seemingly changing overnight. At the same time, Prime Day is a time when consumers are eager to buy , creating increased opportunity for brands to leverage their websites and other marketplaces to drive sales.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

APRIL 21, 2020

Whether or not merchants are advertising on Google Shopping or not, they will be eligible for these free listings, which will help them better connect with consumers. availability (recommended). SEO Best Practices. description. image_link. This prevents shoppers from being directed to items that currently cannot be purchased.

Shipping Costs 88

Shipping Costs Recommendation Information Mobile 88

ROI Revolution

AUGUST 4, 2020

You’ll uncover strategies & insights around the new normal for Prime Day, inventory planning & merchandising SEO & retail readiness, and digital advertising strategies. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. 2020 Ecommerce Paid Search.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

Inflow Insights

APRIL 3, 2020

Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. B2B eCommerce SEO Marketing Strategies. #1:

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B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. However, the number of social media users has grown a modest 3.3%

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

DECEMBER 3, 2020

Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% COVID-19 has accelerated many consumers’ shifts to direct-to-consumer (DTC or D2C) brands.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JUNE 1, 2021

Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Marketing to consumers in a post-pandemic world. As a result, many ecommerce brands have shifted their marketing strategies completely. million US consumers are projected to be monthly AR users. June 1 update.

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eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

SEPTEMBER 9, 2020

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. consumers came from online orders. 9/9 update. department stores may not survive the pandemic. Will the pandemic be the end of department stores?

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

DECEMBER 2, 2021

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JULY 1, 2021

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. In fact, over 45 million consumers will use BNPL this year. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 2, 2020

According to consulting and research firm Technomic , 52% of consumers are avoiding crowds and 32% are leaving their house less often because of coronavirus. And the stock market has become increasingly volatile. The hidden levers to SEO domination and the metrics to effectively track and monitor your performance. 5/26 update.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

JANUARY 5, 2021

Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. As consumers continue to be concerned about the pandemic and social distancing protocols, they’re growing more and more to dislike standing in checkout lines. December 31 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

MAY 5, 2020

According to consulting and research firm Technomic , 52% of consumers are avoiding crowds and 32% are leaving their house less often because of coronavirus. And the stock market has become increasingly volatile. New essentials are products that help consumers feel more comfortable under stay-at-home orders. 4/30 update.

eCommerce 131

eCommerce Merchant Services Payment Services Shipping Costs 131

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. COVID-19 brings increased consumer openmindedness. are seeing customers be less willing to pay full price. April 13 update. trillion by 2025.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. Claim your copy! April 8 update. Claim your spot here! to 31.1%.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

OCTOBER 7, 2020

2020 has created an unparalleled marketing landscape that even the most seasoned executive couldn’t have predicted. From ecommerce growth exploding five years ahead of schedule to consumers’ rapidly shifting (and varying) buying behaviors, 2020 has been a turbulent year for many brands. Published October 7, 2020.

Improvements 88

Improvements SEO Apparel Download 88

ROI Revolution

OCTOBER 7, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Latest stats: Consumer electronics + COVID-19. Globally, consumer electronics ecommerce is expected to grow to $343.34

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

JANUARY 5, 2022

Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences. By 2025, ecommerce sales will surpass $1.6

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Consumers are feeling the most brunt of the impact with delayed shipping times and out-of-stock items. November 4.

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