article thumbnail

Entry Popups Could Be Killing Your Conversion Rate (And You Can’t Even Measure It)

Inflow Insights

Worse, entry popups can cause a conversion rate drop for return visitors to your site. This is a classic pattern in the world of conversion optimization. We sometimes call it “killing the pipeline” — because it causes a long, slow drop in conversion rate over time. The Old Fashioned A/B Test Still Works.

article thumbnail

Amazon Prime Day 2020 Rescheduled to September

ROI Revolution

This comes after a previous announcement to reschedule the event from July to August. Pushing the annual shopping event allows Amazon to get in a better position to process orders more quickly, create room for a wider variety of products in their warehouses, and make the necessary adjustments to prevent shipment delays in the future.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

Cycle your BFCM customers into your lifecycle emails to maintain a good relationship after the events are over. Identify Anonymous Shoppers Although conversion rates are growing overall, the shopping cart abandonment rate for fashion retailers is still at 87%. Up to 46% of shoppers purchased more with AI-recommendations.

Marketing 128
article thumbnail

May 2020 COVID-19 Industry Updates: Retail, Automotive, Gaming, & More

ROI Revolution

While the fashion industry is facing many challenges during this crisis, experts predict many businesses will see positive growth by 2021. However, stock values for apparel, fashion, and luxury companies dropped almost 40% between early January and late March. Conversion Optimization During COVID-19.

article thumbnail

9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

Cycle customers into your lifecycle emails to maintain a good relationship after the events are over. Although conversion rates are growing overall, the shopping cart abandonment rate for fashion retailers is still at 87%. A/B Test to Maximize Conversions. 5 On-Site Strategies for Black Friday Cyber Monday.

article thumbnail

How Our Shopify Store Went from $1K a Month to $1k a Day in 1 Year With 1 Product

Demac Media

We also noticed that a majority of our traffic and past customers were women and that key movements like zero waste and sustainable fashion were also dominated young, millennial women. For example, we worked with an influencer who was popular for her fashion sense.

Shopify 57
article thumbnail

How to Turn Product Pages into High Converting Landing Pages [14 Examples of The Good & The Bad]

BigCommerce

If only ecommerce customers arrived on your website in so linear a fashion. And, importantly, these pages should visually and tonally match the page to which they’re linked — because clicking on an ad and arriving on a landing page that isn’t consistent with the ad’s message is an easily avoidable conversion killer. But they don’t.