Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 220

B2B eCommerce BigCommerce Omnichannel 220

Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. Finding the right mix of time, budget, pricing, displays, and customer experience can be a big challenge when forming a successful merchandising strategy.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . > Receive Delivery Experience Feedback – Gather feedback from customers about their delivery experience.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

lateshipment

NOVEMBER 26, 2023

With the importance of customer retention clear, it’s time to focus on one particular component that is crucial to increasing your customer loyalty in the long run — ‘the post-purchase customer journey’. And that process begins with understanding the ABCs of the post-purchase customer journey. No, it’s all good.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

365 Retail

JULY 5, 2022

Customers are becoming more vigilant about spending money. How can brands capture customer loyalty at this turbulent time? Achille Traore, CEO, White Label Loyalty. Empathy should be the starting point for any marketing campaigns and sales strategies you deliver during this time. Offer more value.

Customer Loyalty 70

Customer Loyalty Customer Retail Banking 70

Retail TouchPoints

MARCH 20, 2024

The void that a cookieless world will bring will be indisputable if they don’t figure out an alternative strategy — one that will work for the marketing, advertising and consumer sides. Improving the Consumer Experience with Conversational Commerce Consumers no longer want to wait on hold or email customer support and wait days for a reply.

Small Business Retail 238

Small Business Retail Recommendation Consumer Customer Data 238

Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

Social Media 262

Social Media Multi-channel Customer Loyalty Shopify 262

Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue. Strategies to cultivate repeat customers So, what is the best way to encourage customers to return to your site and make a repeat purchase?

Customer 88

Customer Customer Retention Social Media X-cart 88

Algopix

JANUARY 22, 2024

With over 200 million customers worldwide, Amazon offers sellers an unparalleled opportunity to tap into a vast pool of potential repeat buyers. You need smart strategies to convert one-time buyers into lifelong brand advocates. However, simply listing your products is not enough. Try now for free.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

Optimizely

NOVEMBER 5, 2020

The argument for loyalty programs does not end here. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. Loyalty data lends itself to relevant and personalized messages.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

MagentoBrain

MAY 23, 2023

In today's competitive market, building and maintaining brand loyalty is essential to stay ahead of the competition and thrive in the long term. In this blog, I will explain ten proven strategies that businesses can use to improve brand loyalty and cultivate a strong and loyal customer base.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Retail TouchPoints

MARCH 3, 2023

Retailers are still at a nascent stage of personalization efforts for their customers. McKinsey research also indicates that only 15% of retailers have fully implemented personalization strategies; 80% and higher are still plotting their personalization strategy or have only just begun pilot initiatives.

Consumer 225

Consumer Customer Loyalty Customer Experience Recommendation 225

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Send branded confirmations. Have you tried any of them? Share in comments!

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. Most marketers use the strategy on multiple channels. Improve ROI of Marketing Efforts. The good news?

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 270

Merchant Services Shipping Costs Retail Social Media 270

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 293

Retail Customer Data Customer Experience Social Media 293

Algopix

OCTOBER 15, 2023

Customer journey mapping: Create detailed customer journey maps to visualize the path customers take from awareness to conversion, highlighting pain points and opportunities for improvement. Improved Customer Experience Customer experience is a critical factor in eCommerce success.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Retail TouchPoints

JULY 14, 2023

It’s still early days, but AI advancements have the potential to fundamentally change ecommerce operations by drastically improving order fulfillment practices and bridging the ever-significant personalization gap forming between the online and offline realms. This allows businesses to respond quickly and effectively to the customer.

eCommerce 198

eCommerce Order Fulfillment Fulfillment Multi-channel 198

Retail TouchPoints

OCTOBER 16, 2023

However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. The advent of these constraints has propelled the value of zero-party data (ZPD) to new heights.

Social Media 260

Social Media Consumer Information Marketing 260

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

And it generates natural language responses when receiving input from a user, making it potentially useful in a variety of business applications where a human-like conversation with customers is desirable. It can be used to answer customer questions, provide product information, and even assist in the purchase decision.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

UpSellIt

AUGUST 23, 2023

When customer concerns and hesitations are addressed, you’ll find a significant increase in conversions and customer satisfaction. It involves utilizing customer data, preferences, and behavior to deliver relevant and personalized content, regardless of the channel or device used by the customer.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

RetailMinded

JULY 8, 2021

For you to stay ahead of the game, you must keep up with digital innovations and apply up-to-date marketing strategies. Although digital marketing is already a familiar and staple strategy for many establishments, some industries and businesses are still reluctant to engage in this approach. Increases Customer Loyalty .

Marketing 106

Marketing Retail Customer Loyalty Social Media 106

Smile.io

MARCH 22, 2024

In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Your customers might be familiar with a specific look and feel, and you might be accustomed to operating and analyzing your program in certain ways. Is it user-friendly? 

Customer Loyalty 83

Customer Loyalty Merchant Services Shopify Shipping Costs 83

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

Traditional marketing strategies alone are no longer sufficient in today’s digital age. From price optimization to crafting hyper-personalized experiences and forecasting consumer trends, artificial intelligence is unlocking the potential for more captivating, innovative, and profitable marketing strategies.

Marketing 95

Marketing Retail Customer Loyalty Games 95

Dynamic Action

FEBRUARY 23, 2024

However, merchandising to your best, most profitable customers can be difficult, as data often exists in silos , making it challenging to connect insights and see the full picture of a customer or overall performance.

Customer 62

Customer Retail Webinar Customer Loyalty 62

Smile.io

APRIL 30, 2024

Customer engagement is a crucial aspect of any successful marketing strategy. It helps build long-lasting customer relationships and boosts brand loyalty.    But how do you boost customer engagement ? Loyalty & Reward Program Insights from Smile.io One effective way is to do email retargeting.

Customer 70

Customer Shopping Carts Shipping Costs Subscription 70

Algopix

JULY 16, 2023

By leveraging the power of the best email marketing software, businesses can engage with their target audience, drive conversions, and boost customer loyalty. Implementing email marketing strategies and maximizing the potential of these software tools will unlock success and propel your eCommerce business to new heights.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

Groove

MAY 3, 2018

From ratings and reviews to customer product images, user-generated data is an essential part of the modern eCommerce strategy. These assets can build credibility, improve customer trust and ultimately help increase revenue. Smile.io – Loyalty Programs. eCommerce Email – Klaviyo.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Smile.io

FEBRUARY 23, 2022

The key to creating these brand advocates is a little something called loyalty marketing. And while having a customer loyalty program is a great tool, it’s not the end all be all. Loyalty marketing involves every part of the customer journey and when done correctly is a great growth strategy.

Marketing 72

Marketing Customer Loyalty Customer Retention Social Media 72

Algopix

OCTOBER 21, 2023

Understanding why users abandon their carts is critical for improving this metric. Purchase Frequency: How often a customer makes a purchase. Customer Lifespan: The length of time a customer remains active. Monitoring operational KPIs ensures smooth order processing and customer satisfaction.

Shipping Costs 118

Shipping Costs eCommerce Customer Retention Social Media 118

Smile.io

FEBRUARY 2, 2024

Introducing Smile Plus Introducing Smile Plus a new plan for high-volume brands looking to build customer loyalty effortlessly. Our  Our goal is enterprise loyalty made easy Loyalty & Reward Program Insights from Smile.io Discover 5 loyalty program strategies to incorporate using Smile.io.

Customer Loyalty 86

Customer Loyalty eCommerce Customer Merchant Services 86

Optimizely

FEBRUARY 8, 2018

Get a better handle on multi-channel marketing attribution for your own brand and you’ll see huge improvements in how you define the true ROI of your marketing activities. Now, you have the tools to understand which campaigns work on which channel, so you can truly optimize and continually improve your marketing. So what should you do?

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 137

Consumer Payment Services Fulfillment Multi-channel 137

Optimizely

AUGUST 9, 2018

More and more, brands are looking to own their communication with customers, focusing on the repeat purchase and driving customer loyalty. Between the proliferation of marketing channels and devices and the ongoing difficulties in managing customer data effectively, omnichannel isn’t getting any easier.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Retalon

FEBRUARY 15, 2024

These retail analytics insights, a crucial aspect of broader retail data insights, not only shed light on optimizing inventory and enhancing customer engagement but also carve pathways for impactful pricing strategies. These retail analytics insights transform raw numbers into actionable strategies.

Retail 41

Retail Operations Information Customer Loyalty 41