Retail TouchPoints

JULY 19, 2021

The solution is not simply “more data,” despite what many information providers seem to be pitching. If you need personalized customized data that will generate ongoing quality leads, your best option is to partner with a supplier that can tailor recommendations based on your exact business need.

Marketing 264

Marketing Retail Multi-channel Events 264

Retail TouchPoints

JULY 5, 2022

Whether that “New Normal” has arrived yet is open to debate, but a recent study from Publicis Sapient and Salesforce indicates that new headwinds — in the form of inflationary and inventory pressures — have shifted retail leaders’ focus once again, this time toward profitability. . UK, Germany and Australia.

Shipping Costs 280

Shipping Costs eCommerce Retail Merchant Services 280

Optimizely

JANUARY 16, 2018

You need to know as much as possible about your customers if you want to sell them your products, convert them into loyal customers, and inspire them to recommend you to friends and family. But where is your detailed customer data? Improve customer service. Customer data also includes customer service data.

eCommerce 191

eCommerce B2C Social Media Customer Data 191

UpSellIt

JULY 13, 2023

Data and Insights: Omnichannel retailing leverages customer data and insights to deliver personalized experiences, whereas multichannel retailing tends to analyze separately. Data-Driven Personalization and Targeted Marketing Leverage the data you collect across all channels to personalize your marketing efforts.

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

Dynamic Action

JUNE 5, 2023

Gartner emphasizes the need for a departure from traditional retail operations to create a customer-centric assortment. Democratizing access to customer data enables better alignment and informed decision-making across cross-functional teams.

Customer 62

Customer Retail Customer Data Merchant Services 62

365 Retail

APRIL 3, 2024

Because my data is so disconnected, the AI concierge only has an order associated with my name from two years ago, which was actually a gift. Without a full picture of me, this personal shopper AI is unable to generate accurate insights and ends up sharing recommendations that aren’t helpful.

Customer 73

Customer Outdoor Customer Data Customer Experience 73

Retail TouchPoints

DECEMBER 2, 2020

Depending on the product, impulse buying represents between 40% and 80% of all purchases, according to various studies. The solution lies in retailers and brands upping their personalization game through customer data. The bigger challenge is how to conquer the unknown customer, the one who doesn’t log in to your app or website.

Payments 193

Payments Recommendation Payment Services Customer Data 193

ESW

JULY 6, 2023

What the Customers Say Not only do Amazon shoppers report high satisfaction with their experiences, but customer feedback for other retail sites suffers as a result. These partners enable brands to offer more products to more customers in more places. Customisation Amazon makes excellent use of customer data.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Inflow Insights

JANUARY 7, 2020

We recommend that every online store add a secure trust badge like TrustedSite to see what happens and test it against other badges. Trust” is something that we recommend eCommerce stores work on continuously. Testing is the ultimate proof of customer concerns. What works to build trust today may not work as well later on.

eCommerce 104

eCommerce Payment Services Conversion Optimization Recommendation 104

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

DECEMBER 8, 2022

The stress of the pandemic sparked a surge in the wine, beer and spirits market: a 2020 RAND Corporation study found that alcohol consumption among adults 30 and older increased by 14%. With such rapid growth on the horizon, Boisson is focused on building out its first-party data engine. Sales of these products reached $3.1

Food and Beverages 253

Food and Beverages Fulfillment Shipping Costs eCommerce 253

Algopix

JANUARY 22, 2024

This comprehensive guide will explore proven techniques to maximize repeat purchases and cultivate customer loyalty on Amazon. Harnessing the Power of Repeat Purchases The value of repeat customers to an eCommerce business cannot be overstated. According to a study by Deloitte, repeat buyers spend 67% more than new customers.

eCommerce 111

eCommerce Shipping Costs Payment Services Social Media 111

Retail TouchPoints

JUNE 30, 2021

Take geolocation as an example of how a business can leverage consumer data to enhance the purchasing journey. The retailer can recommend additional items based on the gardener’s recent landscaping purchases, while letting them know that the location 1.3 miles from their home has the ordered items in stock for curbside pickup.

Merchant Services 190

Merchant Services Payment Services Payments Customer 190

Retail TouchPoints

APRIL 6, 2021

In the 2020 State of Returns study from Narvar conducted in September 2020, research shows how conditioned customers are to returns as normal operating procedure — especially with contactless engagement being the new norm. To pull this off successfully, there can be no silos of data, people, channels or processes.

Customer 163

Customer Retail Customer Experience Omnichannel 163

Inflow Insights

DECEMBER 3, 2019

In the experience of eCommerce businesses we’ve spoken to, there are three main use cases that both Monetate and Certona can handle well, these include: Product recommendations. Content recommendations (and content personalization). changing the navigation to match a customer profile). Dynamic UI changes (i.e.

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

GetElastic

SEPTEMBER 2, 2021

I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned. With a prediction like that, it is not surprising that account managers felt a threat to their jobs and had a skeptical outlook on how eCommerce experiences would benefit their customers.

B2B 141

B2B Management eCommerce B2C 141

Omnisend

JANUARY 19, 2021

According to our latest data, conversion rates of promotional campaigns are increasing year-over-year, showing that email has solidified its position as the most trusted and sought-after marketing channel. Automation has become the real game-changer for companies, and the data backs it up. Think about it.

Marketing 158

Marketing Recommendation Social Media Gifts 158

GetElastic

JUNE 9, 2022

The curating of data to create experiences that nudge the customer along the buying cycle is mission critical for conversions, and something customers expect on a 1-to-1 level as far as targeted recommendations go. Not only is personalization a sound investment, but your customers also expect it. Apptus.com.

eCommerce 78

eCommerce Recommendation Mobile B2C 78

Sailthru

SEPTEMBER 4, 2018

Put Attribute-Based and Collaborative Filtering-Based Product Recommendations on Product Pages. Nearly every retailer in the study had some kind of product recommendations on their site. However, customer satisfaction tended to be higher for brands that offered attribute-based (e.g. Interestingly, U.K. counterparts.

Mobile 68

Mobile Recommendation Social Media Improvements 68

Kissmetrics

MARCH 23, 2018

This might mean that you focus on curating products that meet customer demands rather than trying to be ultra-competitive on product pricing. Studies show that after customer experience, the second biggest reason a customer will ditch your brand is dissatisfaction with the product itself.

eCommerce 210

eCommerce Shipping Costs Subscription Payment Services 210

lateshipment

NOVEMBER 26, 2023

To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates. Cost-effectiveness: Retaining existing customers is significantly more cost-effective than acquiring new ones. This can foster deeper connections and increase customer satisfaction.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

365 Retail

JUNE 6, 2022

For retailers, customer loyalty is perhaps their number-one priority. It helps to secure long-term sales and word-of-mouth promotion: nearly 9 in 10 loyal customers will recommend a brand to friends and family, while almost half would continue to purchase even after a poor experience. . We’ve seen proof of this within retail.

Customer Loyalty 81

Customer Loyalty Customer Games Multichannel 81

Retail TouchPoints

MAY 26, 2022

So when retailers first invest in personalization, their goals might look different than when they have a stronger grasp on their customer base. With that in mind, the first step is to gather customer data. This will include data on customer loyalty, inventory, transactions, pricing and customer engagement and behavior.

Customer Loyalty 162

Customer Loyalty Technology Improvements Channel 162

Sailthru

JUNE 5, 2018

Put Attribute-Based and Collaborative Filtering-Based Product Recommendations on Product Pages. Nearly every retailer in the study had some kind of product recommendations on their site. However, customer satisfaction tended to be higher for brands that offered attribute-based (e.g. Interestingly, U.K. counterparts.

Mobile 60

Mobile Recommendation Social Media Improvements 60

UpSellIt

MAY 21, 2020

One study found that just 3% of people “liked” when a company used an automated response system to answer calls. As with most things in ecommerce, personalization starts with data. Every user on your site generates customer data; you can use this data to create a unique experience catered toward each individual shopper.

Shipping Costs 147

Shipping Costs Recommendation Shipping Information 147

ESW

AUGUST 10, 2020

The 2018 True Cost of Fraud Study by LexisNexis found that retail fraud attempts had increased by almost one-third over the course of a year. Another study by Juniper Research estimates online merchants will lose more than $25 billion to fraud in 2024, up from $17 billion in 2020. Above all else, be prepared for when issues do occur.

Payment Services 148

Payment Services Merchant Services eCommerce Shipping Costs 148

RETAIL MANAGEMENT SOFTWARE

AUGUST 18, 2023

Harnessing the Power of Personalization In the age of data-driven marketing, personalization is the key to capturing the attention and loyalty of your customers. Use your customer data to tailor your back-to-school promotions and recommendations.

Retail 67

Retail Social Media Consumer Electronics Payments 67

Omnisend

MARCH 14, 2023

It can be as simple as using their first name, demographic data , or location. Or more advanced personalization like behavioral data, such as the last product they bought or items on their wish list. When a product is recommended from purchase history, customers are 2.6x more likely to buy.

Recommendation 88

Recommendation Information Clothing Gifts 88

RTP blog

SEPTEMBER 17, 2018

By Brian Cleary, RedPoint Global The number of customers that actively use their loyalty program memberships has decreased dramatically. According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Omnisend

DECEMBER 15, 2023

All they did was use Omnisend’s pre-made abandoned cart automation workflows and email templates to advertise to customers most likely to finish their purchase. Read the full case study here. Despite the campaign’s infancy, Airbnb reported a spike in website traffic across customer touchpoints.

Outdoor 145

Outdoor Social Media X-cart Channel 145

Kibo

SEPTEMBER 27, 2021

By leveraging past user data like browsing behavior, purchase history, demographics/psychographics, and other first and third-party data, retailers can tailor ad messaging, product recommendations, sales and offers, rewards and more. Improved Customer Engagement and Loyalty.

Payments 62

Payments eCommerce Recommendation Improvements 62

Inflow Insights

FEBRUARY 3, 2022

Or, if you’d like a custom conversion strategy for your online business, we’re always happy to chat. Before we get into our recommendations, keep this in mind: Conversion optimization isn’t an exact science — that is, what works for one site is not guaranteed to work for another. Segment your customers.

eCommerce 114

eCommerce Shipping Costs Shopping Carts Shipping 114

Omnisend

FEBRUARY 1, 2023

We’ll also recommend some of the best email marketing software for online businesses. Yes, there are several channels and platforms that you’re already focusing on to reach your target audience and keep customers engaged. But here’s why we recommend bringing back your focus to ecommerce email marketing: 1.

eCommerce 147

eCommerce Marketing Social Media Shipping Costs 147

ROI Revolution

DECEMBER 7, 2021

According to 3P Qualitative Research Study on Conversion Modeling, 2x as many marketers prefer to use a combination of modeled plus observed data compared to observed data only. So, how does Enhanced Conversions help improve the data quality of Google Ads? Modeling is already used widely in the industry today.

Customer Data 78

Customer Data Presentation Improvements Management 78

Inflow Insights

AUGUST 4, 2021

Here’s what we recommend: 1. It’s a no-brainer, but it’s the foundation to successful holiday ads for social media: Use seasonal copy, images, and videos to connect with your customers and motivate them to purchase. Get your first-party data in order. We’ve worked with dozens of eCommerce businesses over the last decade.

Social Media 134

Social Media eCommerce Gifts Recommendation 134

Optimizely

JANUARY 2, 2018

Studies have shown that 50 percent of consumers unsubscribe from an email list due to irrelevant emails. In fact, with proper segmentation, it’s not uncommon to send fewer emails to each customer. In addition to better segmenting your audience, you can use that same customer data to personalize every email you send out.

Shopping Carts 210

Shopping Carts Channel Improvements eCommerce 210

ROI Revolution

DECEMBER 7, 2021

According to 3P Qualitative Research Study on Conversion Modeling, 2x as many marketers prefer to use a combination of modeled plus observed data compared to observed data only. So, how does Enhanced Conversions help improve the data quality of Google Ads? Modeling is already used widely in the industry today.

Customer Data 78

Customer Data Presentation Information Improvements 78