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The Retail Customer Experience Is Changing — Is Your Brand Ready?

RTP blog

Harnessing voice technology is one of the leading ways today’s brands can truly deliver a more seamless customer experience tomorrow. These technologies have the power to provide data and insights around customer behaviors that retailers otherwise wouldn’t have easy access to. So where does the retail customer experience fit in?

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Amidst Customer Experience Obsession, Don’t Overlook Importance Of Analytics

RTP blog

By Paul Millette, Carousel Industries For arguably anyone in retail, the conversation of “delivering the ultimate customer experience” is as prolific as discussions about inventory management, supply chain operations and P&L statements. 1 driver in bolstering the customer experience.

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Creating Experiential Campaigns with Cloud-Optional Technology

Retail TouchPoints

According to the Forrester survey , 55% of brands say winning foot traffic will be a top challenge, while a McKinsey report found that more consumers switched brands in 2022 compared to the previous two years. Cloud-optional technology also ensures store employees have the tools they need to deliver a reliable and seamless shopper experience.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

A well-designed store can create a memorable brand experience that strengthens customer loyalty. This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall.

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How Edge Computing Enables the Retail Store of the Future

Retail TouchPoints

That’s worrying in an increasingly competitive environment where customer engagement and user experience are becoming more important than ever. The World Retail Congress report is very telling about the current mindset of retail executives.

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Retailers Get Real with AI: Four AI-Powered Apps We’ll See this Year

Retail TouchPoints

In a recent study sponsored by Nvidia, 69% of retailers that used AI in 2023 reported that it increased revenues, and 72% said it reduced operating costs. With these kinds of results, it is no wonder 81% of retail leaders feel an urgent need to deploy AI this year, according to a Google report.

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How customer facing displays create a positive customer experience

iVend

Customer experience in retail is at the heart of what keeps customers coming back.Forbes reports on a study in which 90% of consumers said they are more likely to return to a retail store if they have had a positive experience. Retailers need engaging customer experiences to win back this jaded audience.