article thumbnail

AI and the Art of Non-Linear Customer Experience

Retail TouchPoints

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). Welcome to the future of retail, where the checkout lines are virtual, the service is personal and the experience is anything but linear.

article thumbnail

Who Moved The Communications Services Sector?

Forrester eCommerce

In it, every new technology advancement brings new business models, new security and sociopolitical debates, brand new industries of disruptors, and even new job roles for man and machine. As new technologies mature, the distinction between technology, media and telecommunications industries blur. […].

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Crypto Payments Adoption in FinTech: How Do Retailers Fit in?

Retail TouchPoints

No matter how fast the modern payment ecosystem is developing, the pursuit of the best customer experience isn’t going anywhere. To answer customers’ demands, business leaders must find the balance between adapting services to consumers’ digitally-driven shopping behaviors and staying true to the company’s strategy.

article thumbnail

Baltic Telecom Company Trials Self-Service Store to Reach Small-Town Customers

Retail TouchPoints

Telia — a telecommunications company in the Nordic and Baltic states — is piloting a new self-service store model in Tartu, Estonia, as it looks for cost-effective ways to serve customers in regions where full-service offices aren’t in place.

article thumbnail

Apple Store Creator’s ‘Commerce-at-Home’ Startup Enjoy to Go Public via SPAC

Retail TouchPoints

Enjoy , which Johnson founded in 2014, brings the store experience to consumers’ homes via a technology-powered “mobile store” operation. . “In Customers can view and try out products at their own pace, get help setting up and connecting devices and even get tutorials on how to use the products they’ve purchased.

article thumbnail

Bundling matters: why telecom companies seek an API-based commerce solution

GetElastic

Bundling rewards customers for their purchases and makes them feel like they are getting a deal. It can also reduce customer churn. Bundled or tangled in technology? Siloed systems also make it harder to deliver consistent customer experience across existing and emerging touchpoints. Accelerated time-to-market.

article thumbnail

Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

Phygital” is the term being used to describe this blending of physical and virtual to provide more immersive, interactive customer experiences. in Telecommunications from the University of Florida. Marissa Bernstein is Director of Marketing at Vistar Media , Demand (Brands and Agencies). She holds a B.S.