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Gift Card Lawsuits Can Be Avoided — Here’s How

Retail TouchPoints

Many brands launch gift card programs for all the right reasons: incremental sales, new customer acquisition, brand recognition and to build customer loyalty. Not to mention consumers love them, with 80% saying they plan to purchase more gift cards in 2022. Keeping Up with State Compliance.

Gifts 277
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How to Turn One-Time Holiday Buyers into Brand Loyalists

Retail TouchPoints

Shopify is ideal for this purpose as well because it has partners like Channelize.io, a plug-in that enables live shopping and video streams as well as multi-streaming of live shopping shows on Facebook, Twitch and YouTube, which makes it really easy to get this strategy off the ground.

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True Religion: Cultivating Brand Love from the ‘Intersection of Culture, Commerce and Fashion’

Retail TouchPoints

Every brand is fighting to win and keep customer loyalty, and True Religion is no different. Then the next day, we ‘popped up’ at Resorts World at the Fred Segal shop, where we took over a portion of the store to do a gifting suite and a Game Watch Party.

Fashion 264
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Sephora’s Delicate Dance: Offering Prestige Beauty to Value-Conscious Consumers

Retail TouchPoints

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. Beauty Insider members can save the recommendations they receive [during these sessions] to their loyalty program account, which then makes for a better customer experience in the future.

Consumer 269
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How to Build Customer Loyalty in the Beauty Industry

Smile.io

Create a constant forum for communication In the age of social media, a potential customer can discover you on a number of online channels. Diversifying the way you reward your customers and tracking which rewards are most successful can allow for a more personalized experience that will increase consumer connection to your brand.

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Shift4Shop vs Shopify (July 2021): The Battle of The Ecommerce Platforms

Ecommerce Platforms

Shopify works alongside an impressive range of sales channels, including social media and Amazon. This works wonders if you're looking to get into multi-channel selling. Features like loyalty reward programs, B2B and wholesale customization, email marketing, affiliate programs, and gift registries are included from the get-go.

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The State of Ecommerce Customer Loyalty in 2023

Smile.io

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.