RTP blog

NOVEMBER 10, 2017

By Miguel Ramos, Confirmit Retailers are facing increasing pressure to create a compelling and interactive shopping experience. The ease of online shopping is great for the customer — but what about the retailers who are trying to entice that same customer to enter their brick-and-mortar stores? Talk about convenience.

Customer Experience 150

Customer Experience Technology Customer Mobile 150

Retail TouchPoints

JANUARY 30, 2024

Generative AI (Gen AI) has brought about a seismic shift that’s reshaping customer interactions and business operations. Gen AI, with its vast potential for enhancing efficiency and personalizing customer experiences, also comes with ethical considerations.

Retail 323

Retail Customer Experience Technology Customer Data 323

lateshipment

JANUARY 17, 2023

The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. Before we get started with the CX trends you must be aware of/ implement in 2023, let’s revisit things a little. .

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

MagentoBrain

FEBRUARY 21, 2023

The following will describe the seven major marketing trends in 2023 for readers, as well as six tool applications that marketers cannot ignore! This blog will take you to discuss the latest digital and online marketing trends in 2023, and how marketers can prepare and respond to these market trends.

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Customer Experience Customer Marketing Payment Services 52

Retail TouchPoints

JANUARY 16, 2024

To take just one pair of juxtaposing facts, Gen Z is indeed digital-first — but they do value the in-store experience, especially if the retailer can deliver “in-person experiences that can be differentiated by allowing for personalization and self-expression,” according to Lindy Li, Head of Customer Activation and Marketing at H&M.

Customer Data 264

Customer Data Customer Experience Fashion Customer 264

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience?

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience?

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

lateshipment

APRIL 2, 2021

Every week there’s a new meme trending online – From Bernie Sanders to a ship stuck in the Suez Canal. Now and then there come new trends that shape the industry for the future. However, you must keep in mind that entirely relying on these marketplaces can limit your brand’s growth (as you don’t own the customer data).

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Customers don’t judge businesses by the quality of their products or services alone. The true differentiator is CX.

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Retail Customer Experience Customer Retention Technology 292

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

The retail industry is continuously evolving and adapting to new technologies and trends. One of the latest developments in this sector is the use of ChatGPT and other innovative technologies such as AI (artificial intelligence), AR (augmented reality), and VR (virtual reality) to create seamless omnichannel shopping experiences.

Customer Experience 99

Customer Experience Retail Customer eCommerce 99

Digital Doughnut

FEBRUARY 22, 2023

CDPs help businesses collect, store, and analyse customer data, while MAPs help businesses automate and personalise their marketing efforts. CDPs and MAPs are two key technologies that businesses are using to deliver seamless CX.

Customer Experience 97

Customer Experience Customer Customer Data Technology 97

RetailMinded

NOVEMBER 23, 2022

As a retailer, you likely already have a wealth of customer data. This data can include customer contact information, purchase history, and demographic information. In addition, analyzing customer data can help you to identify trends and anticipate future demand.

Customer Data 52

Customer Data Cryptography Customer Retail 52

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

The initial crucial step involves examining current trends and formulating adaptive strategies. In 2024, we can see the following trends are poised to reshape the retail landscape, providing insights to keep your business ahead of the curve. Here are the top innovative retail trends to watch in 2024.

Payment Services 99

Payment Services Retail Supplies Omnichannel 99

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

Retail TouchPoints

AUGUST 2, 2021

With the 2021 holiday shopping season a few months away, it’s clear retailers need to find new and exciting ways to attract shoppers and create an impactful experience that keeps customers engaged. Here are four retail tech trends I expect to see during the holiday shopping season: 1. The Rise of Sizing Technology.

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Retail Technology Recommendation Information 317

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. Catalog Price Optimization.

Customer Experience 78

Customer Experience Improvements Management Customer 78

retailnext

SEPTEMBER 24, 2019

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. With point of sale data collection, you can: Sort customers by brand preference, spend level, purchase category, etc.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Retail TouchPoints

MARCH 20, 2024

For the retail sector specifically, it combines shopping, marketing and customer service to allow consumers to make purchases, ask questions, set up returns, give feedback, and much more — all from the comfort of their favorite online platforms, like WhatsApp and Instagram. what they purchased last time), and pattern recognition (i.e.

Small Business Retail 246

Small Business Retail Recommendation Consumer Customer Data 246

Forrester eCommerce

AUGUST 26, 2020

CMOs are fully aware of the importance of customer data. The employee data tsunami is less obvious, though. Expect the lines between employee and customer experiences to blur. CMOs often own external communication, while chief human resources officers (CHROs) own internal communication.

Customer Experience 502

Customer Experience Customer Data Customer B2C 502

Forrester eCommerce

OCTOBER 29, 2020

Customer experience (CX) has become the number one business priority for marketers. CMOs are fully aware of the importance of customer data to personalise experiences. The employee data tsunami is […].

B2C 204

B2C Customer Customer Experience Customer Data 204

Retail TouchPoints

JUNE 9, 2023

With sustainability set to continue its growth in influence in the industry, upscale retailers must be prepared — or miss out on this particular trend. These services allow customers to shop online and pick up their purchases at a physical location rather than having items shipped directly to their homes.

Supplies 231

Supplies Operations Shipping Costs Customer 231

Algopix

OCTOBER 27, 2023

As we approach 2024, it’s essential for both established and aspiring eCommerce sellers to stay ahead of the curve by anticipating and preparing for the upcoming trends that will shape the industry. eCommerce businesses should consider investing in AR applications and product visualization tools to keep up with this trend.

eCommerce 119

eCommerce Payment Services Cryptocurrencies Shipping Costs 119

Retail TouchPoints

NOVEMBER 10, 2020

Amid the turmoil, there are several key CX trends that stand out, and a retailer’s ability to respond and adapt to them may mean the difference between thriving in a post-coronavirus world or becoming another corporate casualty of the pandemic. Now customers may need to cancel and they will call the call center to do it.

Retail 286

Retail Shipping Costs Fulfillment Shipping 286

Retail TouchPoints

JANUARY 2, 2024

Over the last decade, retail brands like H&M, Zara and Urban Outfitters have anticipated this trend and launched apps to keep up with the ecommerce boom — a smart move considering it’s predicted that m-commerce (or mobile commerce) will account for 40.4% of ecommerce sales in 2024. Skin Rocks took a similar approach.

Improvements 231

Improvements Retail Mobile Customer Experience 231

Retail TouchPoints

APRIL 17, 2024

Consider the application in ecommerce where gen AI-powered chatbots redefine customer interactions. Traditional keyword searches fall short, but with gen AI fueled by massive data sets, a system like Lucidworks Fusion can quickly deliver precise answers. Many retailers grapple with insufficient product data.

Social Media 278

Social Media B2C B2B Customer Data 278

Retail TouchPoints

AUGUST 9, 2021

These days, the framework for marketing success is still being driven heavily by a company’s media plan rather than in the context of overall customer health. But for consumer brands, the ultimate measure of marketing success is in fostering a better relationship with the customer. Are existing customers sticking around?

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Customer Multi-channel B2C Omnichannel 298

Omnisend

MARCH 29, 2021

Experiment with some of today’s fashion ecommerce trends. Others aren’t merely trends, but new approaches that will endure. Read on for the biggest fashion ecommerce trends for this year, some of the best fashion ecommerce sites employing them, and a few foundational tips to get you started.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

Retail TouchPoints

AUGUST 17, 2023

The latest Consumer Price Index (CPI) data highlights a significant deceleration in inflation, now standing at half of last year’s peak. This moderating trend in inflation is an encouraging development, but it is not without its caveats, particularly within the dynamic and complex terrain of the retail and consumer goods industries.

Consumer 223

Consumer Payment Services Food and Beverages Supplies 223

Retail TouchPoints

MAY 31, 2022

This goes for the lessons learned by retail brands as they operated through one crisis-induced challenge after the next, navigating the ups and downs of the pandemic as best they could, while meeting unprecedented customer demand. Consumer behavior is constantly in flux.

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Mobile Customer Data Recommendation Fashion 320

Retail TouchPoints

NOVEMBER 14, 2022

But amid volatile market changes, ever-evolving customer expectations and increased competition online, this is increasingly challenging to realize. Competitive pricing is a key strategy to build customer loyalty and increase sales. Customer support. Enter artificial intelligence (AI). Competitive pricing.

Customer Loyalty 326

Customer Loyalty Operations Improvements Customer Experience 326

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Top data-related challenges include: . Stand Out Beyond Free Shipping .

Customer Loyalty 203

Customer Loyalty Customer Retail Shipping Costs 203

Retail TouchPoints

MARCH 9, 2022

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. The rest are at risk of losing customer loyalty, brand affinity and revenue.

Retail 298

Retail Customer Data Customer Experience Social Media 298

Retail TouchPoints

MARCH 15, 2024

After all, a digital shelf displays your products for the customer to browse, just like a shelf in a brick-and-mortar store would. While customers come to browse the physical shelf, your digital shelf goes to the customer. It may even improve customer experience by providing opportunities to buy items at a lower cost.

Telecommunications 238

Telecommunications eCommerce Platforms Games eCommerce 238

Optimizely

SEPTEMBER 11, 2018

Do you know exactly what your customers like and don’t like? Have you ever actually asked your customers what they think of your B2C brand? If not, you’re missing out on key data points. This is exactly why you should survey your customers directly. Why should my business run customer surveys?

Customer 250

Customer B2C Social Media Improvements 250

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. Now, consolidating gains can help retailers focus on the customer experience to improve loyalty and potentially capture new markets. First-Party Data Marketing Is The New Norm.

Payment Services 82

Payment Services Small Business Retail Marketing Retail 82

365 Retail

FEBRUARY 1, 2024

In this article, we’ll dive into the main benefits PoS systems can bring and must-have features you should incorporate into your custom PoS software. A PoS system will let you know exactly which products are best-selling and which are not, what are your customers’ preferences and habits, or what time of the day your shop is the busiest.

POS 52

POS Merchant Services Payment Services Customer 52

Retail TouchPoints

MAY 8, 2024

Build the journey or flow you want your customers to follow; tidy up your spaces because cluttered store racks or cluttered websites have the same effect — customers leave; and ensure support and service really cater to customer needs.

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Merchant Services eCommerce Channel Mobile 222