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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. Why are eCommerce Analytics so important? What are the eCommerce analytics metrics I should focus on?

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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

Here are snippets from Profitero’s recent press coverage, which demonstrate how our eCommerce analytics and expertise are helping brands spot some of the biggest trends happening across the digital landscape. Solving for both could give retail an opportunity to take search marketing to heights that Google can’t.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. In this blog, we're diving into the features, pros and cons of both Klaviyo vs. MailChimp to help you determine the best eCommerce tool for your business's needs. Klaviyo vs. MailChimp. Automation.

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Amazon Suspension: The Essential Guide to Avoiding and Recovering your Account

Algopix

Build your own online store: Without Amazon fees, running your own ecommerce site may become viable using platforms like Shopify or Magento. Drive traffic via marketing. Sell at trade shows or markets: Renting booths at conventions, fairs and other events allows you to sell direct-to-consumer.

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The Ultimate Guide to Magento Business Intelligence

MagentoBrain

At its core, a powerful reporting tool that enables users to create custom reports and dashboards that display real-time data from various sources, including sales, inventory, customer behavior, and marketing campaigns. This can typically be done using API integrations or by uploading CSV files.

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How to Brand Your Customer Journey

Omnisend

With this in mind, you should opt for more descriptive, expressive wording for your marketing. This can range from how you build your website to how you use your marketing campaigns—even down to simple messaging. Throughout its website and marketing, we see brand messaging that looks to primarily engage with children and parents.

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

Scaling a commerce business is increasing revenue without a significant increase in operating costs. There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io