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The Psychology Behind Customer Loyalty

Optimizely

From there, you’ll know how to create and market products that will not only create a great customer experience, but also turn them into brand evangelists for life. . Why should you care about psychology if you’re in the world of ecommerce marketing? Understanding customer psychology. Maslow’s Hierarchy of Needs.

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How to Get Incredible (and Free) PR for your Ecommerce Store

SellBrite

In order to effectively leverage and benefit from some of the PR strategies that other ecommerce company are using to gain traction today, you first have to know your brand story and what it is that truly makes you different from your competitors. Links to social media profiles. Associated website or blog. Number of followers.

eCommerce 150
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How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands

BigCommerce

Not only can a CRM act as a virtual Rolodex, it’ll also keep every email, call, and social media interaction in one place so you can see at a glance your previous communication with a reporter or publication. Three of the The Next Web’s top five posts from the past half year are about social media.

eCommerce 340
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How to Build a Winning Holiday Marketing Campaign for Your Ecommerce Store

SellBrite

Social Media Mentions — How many social media mentions or interactions about your brand or products do you want to influence throughout your campaign? For tracking social mentions: Mention. For leveraging customer content to boost social sales: Yotpo. For scheduling social media updates: Buffer.

eCommerce 149
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How to Cross-Sell Retail Products

Omnisend

As an ecommerce marketer, you can’t always rely on customers like Sue to keep your online store top of mind. Not long after, images of exercise mats, horizontal bars and gymnast-themed nylon bags appeared within the “inspired by your purchases” collection. Paid search and social media advertising are the avenues.

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3 No-Cost eCommerce Marketing Strategies to Increase Conversions to your New Shopify Store

Traffic and Sales

Second Strategy: Borrow reputation & build social media traffic via Instagram marketing. Just from doing that exercise, you now have two content templates that you can use: 1) for creating “X tips” articles and 2) a case study article. Product placements Instagram is another source of high converting traffic.

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What To Do About Holiday Outages

RTP blog

digital revenue will grow 13% year over year (YoY) this holiday season, according to Salesforce Commerce Cloud data. New Variables And Risks The stakes are, as ever, high in the cutthroat global e-Commerce market. Retailers selling on these channels will need to consider the potential impact of edge sales on IT stability.

eCommerce 195