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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. With today’s free offerings from Google, there is absolutely no excuse for not adding Google Analytics to your eCommerce store.

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How to Understand Your Customer Journey from your Ecommerce Analytics

Prisync

This is where your data comes in: your analytics will show you exactly how your customers are behaving at each step between discovery and conversion. The Stages of the Customer Journey vs Your Ecommerce Checkout Flow. What’s really interesting is that each of these touchpoints were completed on mobile or tablet.

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

💡 Key takeaways: - Growing a commerce business involves increasing revenue with increased overhead investments. Scaling a commerce business is increasing revenue without a significant increase in operating costs.   - High-volume commerce brands can use Smile Plus to unlock the best of what Smile.io has to offer.

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Best ecommerce apps for your online store

Omnisend

Reading Time: 8 minutes There’s a common myth that ecommerce apps are only useful for large and established online stores. That they’re unnecessary for small ecommerce businesses. This article explores some of the best ecommerce apps, including their key features, pros, cons, and pricing. The reality? Let’s get started!

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The Ultimate Guide to Magento Business Intelligence

MagentoBrain

Magento Business Intelligence is an analytics platform that is designed specifically for e-commerce businesses. Features and functionality of Magento business intelligence Offers a wide range of features and functionality designed to help e-commerce businesses collect, analyze, and interpret their data effectively.

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3 More Insights to Guide Your 2018 E-Commerce Digital Marketing Strategy

ChannelAdvisor

What’s more, today’s connected consumer owns between three and four devices — a smartphone, a desktop, a laptop, a tablet, a voice-activated speaker, perhaps a gaming console or wearable — which means your e-commerce conversions could be occurring across a wide range of devices. Cross-device conversions. Site Speed.

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How To Optimize Your Ecommerce Sales Funnel for More Revenue

Optimizely

Ecommerce is growing incredibly fast — up more than 15% year over year in 2018, and on track for even more growth this year. There are hundreds of thousands of ecommerce businesses vying for the consumer’s short attention span, and we’re not even talking titans like Amazon. A Brief Rundown Of The Ecommerce Sales Funnel.

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