Forrester eCommerce
APRIL 16, 2018
My first job (other than being a barman at college) was designing and developing an ERP system for a ship repair yard on the River Tyne. This was Circa 1995, a time when the ship building and repair industry in the UK was twitching its last death spasms. It was an industry in the final […].
Kissmetrics
APRIL 16, 2018
Who said retail was dead? According to the National Retail Federation , brick and mortar retail stores had a net increase of over 4000 store openings in 2017. For each company that closed a store, 2.7 companies opened stores. Although department stores stayed the same, Superstores thrived. With e-commerce achieving a sales growth of 24.8% in 2017 compared to the previous year, mark my words, it’s booming.
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Forrester eCommerce
APRIL 16, 2018
The news of Martin Sorrell’s resignation signals a crisis for WPP; its stock dropped 7% Monday and further fueled discussion of breaking up the company into smaller pieces. But rather than bend to the pressure of market volatility, WPP should take this rare moment of reflection to reinvent itself. Sorrell’s resignation ends an era, […].
RTP blog
APRIL 16, 2018
By Rafael Lourenco, ClearSale ? E-Commerce retailers know that screening transactions for fraud is critical to preventing losses. What many overlook is that by screening all customer orders — not simply the ones that raise fraud flags — they can not only do a better job of stopping fraud, they can also better serve their best customers. When your fraud screening program sorts reliable customers from fraudsters, you get useful and evolving datasets that you can use to pinpoint your good customers
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
My Wife Quit Her Job
APRIL 16, 2018
Even though most browsers and smartphones support push notifications, I still see very few ecommerce businesses leveraging them to their full capacity. But used correctly, push notifications can boost your sales and traffic on autopilot and bring your customers back to your store over and over again until they are ready to buy. To whet your appetite, here are some actual numbers regarding how push notifications convert on my ecommerce store.
Bryan Eisenberg
APRIL 16, 2018
On Demand Webinar : Moneyball: The Art of Winning an Unfair Game is about how Oakland A’s manager, Billy Beane, used data to level the playing field. With the right insights, he fought back against teams with far more money and resources to create a winning baseball organization. This won’t be a webinar about baseball though. It will focus on how AI can change the game for retailers to fight back against digital disruptors like Amazon.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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A Better Lemonade Stand
APRIL 16, 2018
In this Raven app review, we discuss how the Raven Call Back tool has been designed specifically to help ecommerce businesses turn browsing customers into buying customers. The post Raven Spotlight: Turn Website Visits into Sales Calls appeared first on A Better Lemonade Stand.
SellBrite
APRIL 16, 2018
There’s no better advocate for your company than a satisfied customer. That’s why referral programs work. When existing customers refer their friends and colleagues, they’re telling them how valuable your service truly is. As new customers come in, people will stick around longer, and your business will grow and become more successful.
Ecommerce Platforms
APRIL 16, 2018
Transaction fees are almost a guarantee with every ecommerce platform. It's become an accepted part of the business, even if you're paying a monthly fee on top of that. This is particularly true for online course platforms. However, we've found an option called Teachery , which has absolutely no fees, affordable monthly plans, and some top-notch customer support.
Rishi Rawat
APRIL 16, 2018
Definition: The idea behind Power trigger is giving the buyer the feeling that they (and not you) are driving the process. And even if the buyer doesn’t actually have full control, what matters is that they believe they do. Watch this video to see how wd40.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Inflow Insights
APRIL 16, 2018
Public speaking skills can be incredibly beneficial to just about anyone’s career, including Inflow’s team members who may not speak to large audiences but do regularly present information to potential and existing clients. Often times, public speaking can be a boring topic to delve into but our team recently learned how it can be made much more enjoyable.
TradeGecko
APRIL 16, 2018
Customer relationship management (CRM) software typically manages all of your business's customer information in the one place. Salesforce is a global industry leader in customer management software which, in their words, has been: specifically designed to bring increased simplicity, integration, efficiency and visibility to your enterprise. As cloud computing providers, we offer CRM software as a service with our Force.com PaaS (Platform as a Service), so that you can multitask and keep track o
Sailthru
APRIL 16, 2018
Spiders, heights, public speaking and failure are some of the most common fears out there. However, the latter doesn’t scare Aneesha Rao. A former Googler whose job as the Strategy and Digital Marketing Manager at Need Supply Co. and Totokaelo , Aneesha’s job spans email, advertising, onsite performance and data analytics. And during an event at our office , she mentioned learning more from her failures than her successes.
Salsify
APRIL 16, 2018
With shoppers more comfortable than ever buying home goods large and small online, successful furniture and home goods brands on Amazon are driving more sales online by describing their products accurately with their bullets and description, going heavy on visual content, and producing a quality product that helps elicit valuable reviews on Amazon. And lagging brands need to address gaps quickly, with IBIS World estimating that over 15% of U.S. furniture sales in 2017 were through online channel
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
TradeGecko
APRIL 16, 2018
Your online store is arguably your most important business asset. You’ve spent countless hours perfecting the look and feel. But as you grow, data disasters become a greater risk so it is crucial to have a robust data backup system that protects your eCommerce store from data loss.
Blue Acorn
APRIL 16, 2018
What do Steve Wynn, Jamie Foxx, and Rocky the Squirrel all have in common? They’ll all be in Vegas next week for one of the most epic ecommerce events of the year! Magento Imagine is back at The Wynn Las Vegas April 22-25th and the Blue Acorn team is ready. This year, we’re bringing a larger than ever team to inspire, advance, educate, collaborate and enjoy with our friends in the Magento Community.
Demac Media
APRIL 16, 2018
Founded in 1973, Lonely Planet is the world’s largest travel media company. Having operated online since the early 1990’s, Lonely Planet’s online innovation carries on today, in fact, they were recently featured on Fast Company’s Most Innovative Companies! Despite an early investment in digital retail Lonely Planet’s in-house system became a hindrance to their success online.
iQmetrix
APRIL 16, 2018
The following is a guest contribution by nChannel Marketing Analyst Jillian Hufford. All growing merchants experience growing pains. You can’t keep up with incoming customer orders and inventory doesn’t stay up to date fast enough. Eventually, your manual processes cause more errors than you can keep up with. This is even harder to manage when you’re selling both in-store and online.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Etail Solutions
APRIL 16, 2018
Many merchants’ front-end software for sales have no way of connecting with their back-end supply and operational systems. Since they don’t communicate, information isn’t being shared across the business. As a result, they can’t get the information they need into the places it has to be, when it has to be. Without this back-end to… The post The Ecommerce Challenge Peter Drucker Considers One of the ‘Great Divides’ in Management and How to Overcome It app
SellBrite
APRIL 16, 2018
As an email marketer, it’s your job to recognize and pay attention to the needs of your subscribers. When someone signs up for your email list, it’s because they expect to get something worthwhile in return from you. To succeed in email marketing, you have to live up to the promises you make to your subscribers. Crafting the right email for your subscribers is very important.
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