Mon.Mar 09, 2020

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Get Accessibility Right: Recruit People With Disabilities Into The Design Process

Forrester eCommerce

When I speak with companies that are new to digital accessibility, they almost always start the conversation with some version of this question: “What do we need to do to comply with accessibility standards so we don’t get sued?” They’re right to ask, because web accessibility lawsuits are proliferating — there were over 2,000 in […].

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Customer Engagement in the Last Mile: Why is it Important?

lateshipment

Customer engagement is a much-loved term and a cornerstone of most businesses. It’s a ll about communicating with customers when it matters and forging relationships that last. Every business aims to give its customers the best possible customer experience. Businesses leave no stone unturned to have a robust and user-friendly site with easy navigation up and running.

Customer 246
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The Empowered Healthcare Patient

Forrester eCommerce

The coronavirus (COVID-19) has undoubtedly cast a long shadow over the media, business, and consumer conversation. The story is not only one of gloom and doom — as people take precautions to safeguard against risk and contain threats in this moment, a bigger-picture look at today’s empowered customers reminds us that consumers are more resourceful, […].

Consumer 381
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The Ultimate Return On Investment: Online Communities

BigCommerce

What if you could get a 6,469% ROI on your marketing efforts?

Marketing 323
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Future Of Retail 2020: Retail CMOs Must Create Value To Spark Joy In Customers

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague Madeline Cyr and I interviewed experts within Forrester for our “Applying 2020 Predictions To Retail” series. To understand the customer predictions for the year, I spoke with Anjali Lai, a Forrester expert on CMO-targeted consumer behavior and decision-making research.

Retail 328
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How To Get Rich – 20 Lessons On Making Money When Lifestyle Is Your Priority

My Wife Quit Her Job

This post is a collection of principles I live by on how to get rich without sacrificing your family life. When it comes to business and life, my primary goal is to be the best Dad that I can be. Making money and getting rich are secondary objectives and most people don’t believe that you can have both. But if you approach building wealth with the proper mindset, then you can make lots of money and have the lifestyle you want at the same time.

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We’re all going to die!

Steve Dennis

Hopefully that’s not news to you. As the late, great metaphysician Jim Morrison reminds us: no one here gets out alive. In fact—and bear with me for a moment as I do some math–if you managed to wake up this morning, you are now one day closer to death. Of course, there is the small matter of exactly when and precisely how that will occur.

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FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

PandemicEX: The Employee Experience of a Pandemic The health and economic impacts of the novel coronavirus and the disease it causes, COVID-19, are important to track. But what about the effect on your employees? As our Security & Risk team wrote early on in this epidemic, not only do companies need a Business Continuity Plan (BCP), they must also recognize employees as the […].

Marketing 276
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Promote eCommerce Website In ‘8’ Easy Ways

MakeWebBetter

If you are a merchant who owns an eCommerce store or you are a marketer looking to promote your eCommerce website, you might have found many blogs or cheatsheets to get 10X results or million dollars of revenue. You might have also implemented several processes and/or tools, spending all your profits into running campaigns. Neither […]. The post Promote eCommerce Website In ‘8’ Easy Ways appeared first on MakeWebBetter.

eCommerce 138
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Getting Started with Influencer Marketing in 2020: Everything You Need to Know

A Better Lemonade Stand

Celebrities were the brand ambassadors of the past but now social media influencers are who consumers are listening to. Have you tried influencer marketing? The post Getting Started with Influencer Marketing in 2020: Everything You Need to Know appeared first on A Better Lemonade Stand.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Not all commerce APIs are created equal and why you should care

GetElastic

Not all commerce APIs are created equal and why you should care. /sites/default/files/blog_images/GettyImages-1048681060-compressor.jpg. Anatolii Iakimets. Tue, 03/10/2020 - 00:00. News and Events. The ProgrammableWeb directory eclipsed the 22K API mark in June 2019, highlighting the growing importance of APIs in today’s modern digitally connected world.

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4 Tips for Online Marketplace Architecture With Extensive Catalog Data

Algopix

Establishing a successful marketplace model can be challenging. You will obviously need to generate buyer interest in your platform, but a successful marketplace platform also necessitates interconnection between your vendors and users, as well as engagement with the products and content presented within. Your marketplace’s operation is dependent on a growing user base and a continuously updated catalog.

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Not all commerce APIs are created equal and why you should care

GetElastic

Not all commerce APIs are created equal and why you should care. /sites/default/files/blog_images/GettyImages-1048681060-compressor.jpg. Anatolii Iakimets. Tue, 03/10/2020 - 00:00. News and Events. The ProgrammableWeb directory eclipsed the 22K API mark in June 2019, highlighting the growing importance of APIs in today’s modern digitally connected world.

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Meetup 2020: Come See What Keeps Austin Weird

iQmetrix

This September, iQmetrix is taking Meetup to Austin, Texas, and we wanted to give you a sneak peek of what you can expect from the city that has been described as the next Silicon Valley.

Events 42
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Not all commerce APIs are created equal and why you should care

GetElastic

Not all commerce APIs are created equal and why you should care. Anatolii Iakimets. Mon, 03/09/2020 - 18:30. The ProgrammableWeb directory eclipsed the 22K API mark in June 2019, highlighting the growing importance of APIs in today’s modern digitally connected world. APIs are an extremely important part of any modern commerce solution. They are required to deliver consistent experience across multiple touchpoints, enable new ordering of services, including IoT and provide support for multiple bu

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Employee Spotlight: Jake Tenenbaum

Dynamic Yield

In this edition of our Employee Spotlight series, get to know Jake, a New York City-based Senior Customer Success Manager who works with enterprise-level eCommerce brands. The post Employee Spotlight: Jake Tenenbaum appeared first on Dynamic Yield.

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Magento to BigCommerce Migration Guide: How to Replatform Quickly and Painlessly

Inflow Insights

If your store is on Magento 1 or Magento 2, this post will help you: Understand why a migration from Magento 1 to another platform is necessary. Decide whether to migrate to BigCommerce or Magento 2. Create a migration plan from Magento 1 to BigCommerce. Note: Ready to migrate from Magento 1 or Magento 2? We can help! Learn More. Why Migrate from Magento 1?

Magento 143
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The Ultimate Guide To Google Ads For Ecommerce (2020)

Store Growers

For many ecommerce businesses, Google Ads is one of the main marketing channels. In some research studies , Google Ads accounts for as much as 18% of all ecommerce revenue. So if you’ve decided to start with Google Ads, or want to get better results from it, this guide is for you. Because Google Ads is a pretty big platform with tons of different options to choose from, it’s not always clear which of these features are relevant for you.

eCommerce 189
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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2019 Wrap-Up: The 5 eCommerce Trends That Defined Consumer Spending Last Year

ESW

It was a strong end to 2019 for eCommerce sales. Despite falling short of some analyst’s predictions, holiday sales grew significantly. Data from Digital Commerce 360 shows that eCommerce made up 19.2% of all U.S. retail sales in November and December 2019, up from 17.6% in 2018. These are the eCommerce trends — and trending product categories — riding that record wave in 2019.

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6 St. Patrick’s Day Emails We Love from Target, Bouqs and Chubbies

Sailthru

It’s March. Spring has almost sprung. Retailers can breathe easy knowing they’re in that sweet spot where the holiday season is in hindsight and there’s still plenty of time before next year’s holidays. But that’s only if you think of “the holidays” as the hectic period between mid-November and early January.

Gifts 78
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How to Start a Dropshipping Business in 2020

Ecommerce Platforms

So you want to learn how to start a dropshipping business? For all it’s worth, here’s everything you need to know as a beginner. Starting your own dropshipping business is worth the grit. There are thousands of success stories behind this ecommerce business model. We have dropshipping stores selling a single product, yet making six-figure sales each month.

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Infographic: The Truth Behind the Most Common GDSN Myths | Salsify

Salsify

What happens when misinformation runs rampant? Brand manufacturers spend unnecessary amounts of time, energy, and money combating unnecessary roadblocks. There are many myths surrounding the GDSN, but gaining insights into the truth can help your brand create the best path forward to meet the demands of modern commerce.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.