Mon.Feb 27, 2023

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How to Sell on Instagram in 2023: The Ultimate Guide

Korona

Selling on Instagram is much more than just creating an account and getting your product photos up. Instagram can be one of the most powerful tools to increase your product sales and contribute to the implementation of your multi-channel retail business. Instagram is the 4th most used social platform. Only Facebook, Youtube, and WhatsApp are ahead of Instagram in terms of daily active users worldwide, with a whopping 1.386 billion people.

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Victoria’s Secret Looks to Build ‘Lifelong Relationships’ with New Combined Loyalty Program

Retail TouchPoints

Victoria’s Secret & Co. (VS&Co)is piloting a new combined loyalty program for Victoria’s Secret and Pink that will allows customers to earn rewards when shopping both brands, regardless of their payment method. Called “ The VS & Pink Collective ,” the new loyalty program is being tested with 30% of current Victoria’s Secret and Pink customers in select states across the U.S., ahead of the program’s full rollout later this year.

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446: AI, Massive Job Cuts, The Recession And How To Protect Yourself

My Wife Quit Her Job

In this episode, I discuss my thoughts on AI, the big layoffs in the tech industry and the recession. I’ll also reveal an important project that I’ve been working on that could change your life and your way of thinking. Enjoy! What You’ll Learn Why your job is not as safe as it seems How to achieve financial freedom Why hustle entrepreneurship is not the answer Other Resources And Books The Family First Entrepreneur Sponsors Postscript.io – Postscript.io is the SMS market

Books 271
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CX Leaders, Prove Us Wrong: Defy 2023’s Troubling Trends

Forrester eCommerce

Customer experience leaders will face an upward climb in 2023. But some CX leaders will succeed. Our practical advice can help you beat the odds.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Why Customers Make Impulse Buys & What It Could Mean for Your Business

Wiser

How many times have you walked into a store with a list and left with a cart full of last-minute purchases? We’ve all done it. Whether it’s a fun sale you didn’t know the store was having, or you made the age-old mistake of grocery shopping while hungry, impulsive purchases are a common occurrence for most shoppers. In fact, according to a study done by Invesp , 84 percent of shoppers have made impulse purchases.

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You Asked, We Answered: Questions From Our 2023 CX Predictions Webinar

Forrester eCommerce

We were thrilled with the response to our 2023 CX Predictions webinar. Here, we answer audience questions on common CX topics.

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More Trending

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Amazon expanding same-day delivery service

RetailDive

The retailer plans to respond to customer demand for fast delivery by growing its fulfillment center footprint, but that could mean added fees.

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With a Two-Year Revenue Growth of 116%, SheerID Ranks No. 128 on Inc. Magazine’s List of the Pacific Region’s Fastest-Growing Private Companies

SheerID

With a Two-Year Revenue Growth of 116%, SheerID Ranks No. 128 on Inc.

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7 best International Women’s Day email examples [+ subject lines]

Omnisend

Reading Time: 6 minutes The International Women’s Day (IWD) is celebrated every year on March 8, and aims to highlight the many achievements of women. Each year, it has a different theme, and the theme for IWD 2023 is #EmbraceEquity. There are multiple ways for your brand to take part in IWD celebrations: Celebrate women and their achievements Raise awareness and educate your audience Highlight campaigns to make positive changes that advance women Fundraise for charities focused on women and gir

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Adidas opens New York store in the Bronx

RetailDive

The location features a digital footwear wall, click-and-collect services, and digital windows highlighting the brand’s campaigns, partners and products.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Customer Journey KPIs: 10 Tips to Identify and Track Every Stage in the Sales Funnel

Digital Doughnut

Sales funnels are essential for sales teams to help identify and track their leads. It represents a base for various metrics in the sales process for startups and provides a valuable startup guide to understanding the buyer's journey.

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The running list of major retail bankruptcies

RetailDive

From Toys R Us to J.C. Penney, many retailers have filed over the past few years. Here’s who has fallen victim since 2017.

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Connect With FastSpring at CloudFest!

FastSpring

Are you headed to CloudFest on March 21-23 in Europa-Park, Rust, Germany? If so, we’d love to see you! CloudFest is the #1 internet infrastructure event in the world , with a focus on building new partnerships, sharing knowledge, and having a great time! This year, it’s returning to Europa-Park , near the intersection of Germany, Switzerland, and France, and it boasts an impressive array of speakers.

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As inflation wears on, should retailers push back on supplier costs?

RetailDive

Commodity prices have fallen from their peaks, suggesting there is room to negotiate. But there's some risk in asking vendors to lower rates.

Retail 109
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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February 2023 SEO News Recap

ROI Revolution

The exciting world of search engine optimization is always shifting. In your February 2023 SEO News Recap, uncover the recent developments in AI for organic search, cautions to take when redesigning your website, and news about a search engine that may be making a comeback. Bing Roundup: Revolutionizing Search – Bing’s AI Chat Feature Draws Over One Million Users in 48 Hours Bing Search had a busy month in February with its latest wave of changes and features meant to increase its ma

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SaksOff5th.com beefs up user experience leadership

RetailDive

Former Untuckit exec Julie Mares will lead new strategies for the online customer journey, amid shifting priorities at the e-retailer.

Customer 105
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How Marketers Can Leverage Last Year’s Learnings to Stop 2023 Strategy Stagnation

Digital Doughnut

The world of digital marketing and programmatic advertising cannot be accused of standing still. 2022 saw not only technological changes, such as further developments to accommodate the fall of third-party cookies and advances in the use of AI, but also variation in where marketing budget was allocated, highlighted by the shifting spend from linear to connected TV channels.

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Poshmark lays off less than 2% of workforce

RetailDive

The social resale marketplace employs about 800 employees, according to its LinkedIn, and recently got acquired for $1.2 billion.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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10 E-Commerce KPIs to Measure

ChannelAdvisor

Do you track your heart rate? Or your cholesterol? What about your blood sugar levels? Monitoring your health stats is always a good idea, but determining which ones to watch is different for everyone. It’s the same with your e-commerce strategy. There are a number of key performance indicators (KPIs) to monitor to keep your program in top health. But the right mix of metrics?

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How to align on an effective product mix strategy

RetailDive

How to set a flexible, data-driven product mix strategy, to remain resilient in the face of change.

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Pivotree Releases Joint Report Highlighting Trends in Digital Commerce, Data Management and Supply Chain

Pivotree Blog

Survey findings show low overall satisfaction with eCommerce platforms as many struggle to adapt to complexities of modern business TORONTO, February 28, 2023 – Pivotree Inc. (TSXV: PVT) (“Pivotree” or the “Company”), a leading provider of frictionless commerce solutions and services, today released its Digital Commerce in an Era of Rapid Change Trend Report , from a joint survey conducted with Canam Research and Pivotree’s Gold Partner SAP, showcasing trends in Digital Commerce, Data Management

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Walmart adds baby brand Monica + Andy to stores, online

RetailDive

For the direct-to-consumer brand, the partnership with the mass merchant represents a chance to reach more customers.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Coffee Shop Employees: Roles, Responsibilities, and Hiring Tips

Korona

Coffee shop employees don’t just keep the espresso machines running. They’re responsible for maintaining customer relations, communicating vast product knowledge, perfecting the art of coffee-making, and so much more. So, finding the right team of employees can make all the difference in your shop’s success. That’s why we’re here to help.

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Misfits Market to close 3 fulfillment centers following Imperfect Foods acquisition

RetailDive

The online grocer will rely on smaller facilities to service customers as it streamlines operations.

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Small Business Blogs That Are Actually Worth Visiting

Korona

Along with YouTube tutorials, and Reddit Threads, blogs are a cheap and accessible way to learn more about nearly anything that interests you. For small business owners and entrepreneurs, looking at small business blogs can help you stay up to date on trends, while also learning about strategies and tools within your industry. But it’s hard to narrow down the field.

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Top retailers use AI-powered campaigns to engage their most valuable customers. Here’s how

RetailDive

Discover the 4 steps that 12 industry leaders followed to increase profitability.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Retailers see punitive shoplifting laws as a deterrent

RetailWire

Retailers represented by the National Retail Federation and the Retail Industry Leaders Association agree that stolen merchandise is a multi-billion-dollar problem for the industry. Many are advocating for increased penalties for individuals engaged in shoplifting and the leaders of organized crime rings that are stealing inventory from stores en masse.

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10 E-Commerce KPIs to Measure

ChannelAdvisor

Do you track your heart rate? Or your cholesterol? What about your blood sugar levels? Monitoring your health stats is always a good idea, but determining which ones to watch is different for everyone. It’s the same with your e-commerce strategy. There are a number of key performance indicators (KPIs) to monitor to keep your program in top health. But the right mix of metrics?

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Barnes & Noble says ‘sensible retailing’ makes for ‘terrible bookstores’

RetailWire

James Daunt, CEO of Barnes & Noble, says the bookstore chain’s comeback is tied to freeing up local stores to determine how best to meet the needs of their customers. He said that “sensible retailing principles” typically lead to “homogenous” stores that are “inherently boring.

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CopywriteML

Dynamic Yield

Write fresh marketing copy in seconds with AI At Dynamic Yield, we’re dedicated to making personalization simple and effective. That’s why we’ve created CopywriteML – to help you generate copy ideas in seconds. CopywriteML leverages the power of generative AI to automatically suggest diverse copy ideas for your personalization campaigns, empowering you to elevate your […] The post CopywriteML appeared first on Dynamic Yield.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.