Kissmetrics
JUNE 9, 2020
The 4 Ps of marketing… You’ve probably heard about them from a friend, a textbook, or even at school. I know it sounds like a boring topic that’s common sense, but there is more to it than meets the eye. And no, it’s not just for large companies… the smaller you are, the more important for you it is to leverage the 4 Ps.
BigCommerce
JUNE 9, 2020
When you go to make an online purchase, what’s the first thing you do?
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Forrester eCommerce
JUNE 9, 2020
Recent rumors that Apple will announce a set of Augmented Reality (AR) glasses for $499 in the next two years has stirred up a conversation around what it would mean for consumers. Clients are also asking, “how would an experience on a headset be fundamentally different than one on a smartphone?” Today’s AR experiences on […].
Retail TouchPoints
JUNE 9, 2020
Responding to the mass protests that have been catalyzed by the death of George Floyd in police custody, Walmart will commit $100 million over the next five years to create a new center on racial equity. This organization will support philanthropic initiatives aligning with four key areas: the financial, health care, education and criminal justice systems.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
JUNE 9, 2020
Usually in times of economic crisis and recession, companies tend to increase their investments in automation. However, recent government decisions and announcements of policy makers across Europe might counteract this trend this time. For example, in Germany there are federal plans to grant companies with less than 250 employees up to EURO 50,000 monthly until […].
Retail TouchPoints
JUNE 9, 2020
Klarna , a buy now/pay later payments provider, has introduced the Vibe loyalty program. The no-fee offering will roll out in the U.S. in June, before being extended to Germany, Australia, Sweden and the UK within the next year. The Vibe program applies to all purchases that members make directly through the Klarna app, as well as when they use Klarna for payment at more than 200,000. partner retail stores globally.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
JUNE 9, 2020
It has never been harder to be a frontline employee. Associates have to take extra precautions to protect themselves and others from infection. They’re also working with customers who are struggling with their own challenges. Things can get heated quickly if your teams are not ready to perform in this high-pressure environment. Your associates need support so they are ready to empathize with customers, understand where they are coming from and provide the necessary help.
Forrester eCommerce
JUNE 9, 2020
Audio experiences are getting an upgrade. We’re used to great audio for music, videos, and calls. Now many of us talk to virtual assistants on our smartphone and increasingly on smart speakers (clients see The State Of Voice Assistants, 2019). Tech companies are using improved microphones, computing, and artificial intelligence to create conversational experiences in […].
Retail TouchPoints
JUNE 9, 2020
G-III Apparel Group will close all 110 Wilsons Leather and 89 G.H. Bass stores, as part of a restructuring effort that will result in the company putting more emphasis on its wholesale operations. The retailer’s 41 DKNY and 13 Karl Lagerfeld Paris stores, as well as the e-Commerce businesses of all its brands, will remain in operation. The liquidation sales will begin as soon as the stores reopen, and will be followed by early termination of their leases.
Forrester eCommerce
JUNE 9, 2020
Technology buyers fall into one of three categories in response to the pandemic: Survivors, Adaptors, and Pioneers. As a technology marketer, you cannot operate “marketing as usual” if you want to truly help your customers survive, adapt, or pioneer — and build interest and trust along the way. Forrester Consulting sees our marketing clients taking […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
TalkingRetail
JUNE 9, 2020
Davidsons Garage in Penrith, Cumbria, has become the first KeyStore More forecourt in the north of England. The retailer, which started refurbishing the store before lockdown, says sales have increased threefold since reopening. The Filshill team worked with Davidsons and the shopfitters to ensure that the design and layout of the new-look store provides the.
RetailDive
JUNE 9, 2020
Multiple barriers have curtailed retailers' contactless payment integration. But a pandemic may be the catalyst to widespread adoption.
TalkingRetail
JUNE 9, 2020
Nisa has shared its plans for Halloween and Christmas with its partners and is encouraging them to capitalise on the opportunities that will present themselves this year. The symbol group says that while normal business is unlikely to return any time soon, key dates in the retail calendar will still be significant for consumers, enabling. This story continues at Nisa focuses on the future.
RetailDive
JUNE 9, 2020
Backrooms will grow to fill online orders and retail floors will become smaller and more focused on shopper experiences, according to one expert.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
TalkingRetail
JUNE 9, 2020
The British Independent Retailers Association (Bira) has expressed concern for the proposed relaxation of Sunday trading laws. England could suspend Sunday trading laws for a year in a bid to boost the economy, under plans being suggested by the government. However, Bira – who has added its support to the Keep Sunday Special campaign – This story continues at Bira opposes proposed relaxation of Sunday trading laws.
RetailDive
JUNE 9, 2020
The jewelry retailer said it's accelerating a planned shift to emphasize e-commerce, but digital sales didn't do much to stem declines in the first quarter.
Omniconvert
JUNE 9, 2020
Content marketing can boost traffic on your website and increase conversions. According to marketers, content marketing, if done correctly, can. The post 5 effective content management tips to get higher customer response appeared first on ECOMMERCE GROWTH Blog.
SellBrite
JUNE 9, 2020
Organizing inventory across multiple online retail channels isn’t easy, and those logistical challenges can slow down your ecommerce expansion. However, the right Shopify inventory management software can handle the more tedious aspects—no matter how large you grow. Whether you have an ecommerce store on Shopify, are looking to expand your ecommerce store to Shopify , or just want to find more channels for your product, you need to upgrade your Shopify inventory management software to successful
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TalkingRetail
JUNE 9, 2020
Echo Falls has unveiled a redesign across its portfolio, alongside new brand positioning, to recruit younger shoppers and expand the category. Accolade Wines has given the brand a fresh look, with a “modern and sophisticated design”, incorporating a new waterfall asset. In addition, a new positioning as ‘your friend in wine’, aims to attract younger.
RetailDive
JUNE 9, 2020
That number would shatter 2019's record as the retail industry navigates trends accelerated by the COVID-19 crisis.
TalkingRetail
JUNE 9, 2020
Symbol groups have condemned the government’s plans to suspend Sunday trading laws for a year in a bid to boost the economy. Spar UK managing director, Louise Hoste, told Talking Retail: “We are outraged to read that the government are planning to suspend Sunday trading laws. The proposals to deregulate Sunday trading hours would have. This story continues at Symbol groups angered by Sunday trading plans.
RetailDive
JUNE 9, 2020
As a delivery service, we must continue to do what we do best: bring the store to our customers' door quickly, safely, and efficiently. But we must do more.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
ecomdash
JUNE 9, 2020
Inventory software can be your best employee -- if you know how to use it. Here are 5 ways to get the most out of inventory software to save time and cut costs. The post How to Make the Most of Your Inventory Software: 5 Expert Tips appeared first on Ecomdash.
RetailMinded
JUNE 9, 2020
Although we live in a world where concerns over data security are at an all-time high and countless billions of dollars are stolen in cyber-attacks, not all industries have responded appropriately. Many cybersecurity pundits have observed that the retail industry is one of the worst performers when it comes to digital security, often failing to get even the most basic best practices in place.
TalkingRetail
JUNE 9, 2020
Spending on essential items grew slightly by 0.9%, new research reveals. Data from Barclaycard, which sees nearly half of the nation’s credit and debit card transactions, reveals that this was bolstered by a 24.5% rise in supermarket spend – which increased to 27.0% in the week preceding the VE Day weekend as Brits made the most. This story continues at Consumers remaining loyal to local c-stores.
FastSpring
JUNE 9, 2020
There are tons of different touchpoints along the customer journey, and each of these touchpoints can be optimized to increase conversions. However, if you want to get a quick boost in conversions, you should start at the points closest to conversion—AKA your checkout process. When visitors get to this point in their customer journey, they’re ready to buy—they’ve reached the bottom of the funnel (BOFU).
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
TalkingRetail
JUNE 9, 2020
Smirnoff is launching Smirnoff Seltzers in the UK. The range, which is made from a mix of Smirnoff No.21 Premium Vodka, sparkling water and natural fruit flavours, includes two flavours – Smirnoff Seltzer Raspberry & Rhubarb and Smirnoff Seltzer Orange & Grapefruit. Smirnoff Seltzers tap into the consumer demand for spritz-style drinks and, at 72.
Omniconvert
JUNE 9, 2020
Having clients return to you after you’ve made the sale is a matter no less important than the efforts you. The post Top 10 ways to boost customer retention appeared first on ECOMMERCE GROWTH Blog.
Omnisend
JUNE 9, 2020
Reading Time: 7 minutes. Cart abandonment is a hot topic for online retailers with 7 out of every 10 carts abandoned, it’s easy to see why online merchants are looking to recover these lost sales. While we can, and do, analyze the reasons why a customer might abandon their cart , there’s one debate that consumes the conversation around cart abandonment—whether or not to incentivize the purchase.
Omniconvert
JUNE 9, 2020
Having clients return to you after you’ve made the sale is a matter no less important than the efforts you. The post Top 10 customer retention trends in 2020 appeared first on ECOMMERCE GROWTH Blog.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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