Wed.Sep 28, 2022

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Apply Critical Thinking And Culture To Reduce Insider Risk

Forrester eCommerce

Learn how to reduce the three most common types of insider threats in this Security & Risk event preview.

Events 367
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Shopify POS Go Aims to Expand Retailer Selling Reach

Retail TouchPoints

Ecommerce platform Shopify is now aiming to help retailers sell anywhere through its unified POS Go all-in-one retail hardware device for omnichannel sellers. This latest addition to Shopify’s offerings relies on the company’s point-of-sale software, which is designed to allow retailers to sell online and offline. Merchants can gain a complete understanding of the customer journey to support on-the-spot personalized experiences.

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The Future Of Manufacturing

Forrester eCommerce

In volatile market conditions, manufacturers must become quicker, smarter, and greener to survive. The transformation of traditional — often conservative — manufacturing firms involves more than just making existing physical processes more efficient. Business and technology leaders increasingly work together to build future fit organizations that are adaptive, creative, and resilient, unlocking more sustainable and […].

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Dollar Tree Continues to Rebuild C-Suite With COO Hire

Retail TouchPoints

Discount variety retailer Dollar Tree has hired Michael Creedon, Jr. as its Chief Operating Officer. The hire follows a tumultuous first half of 2022, during which the company’s board was “reconstituted” in March, with the appointment of former Dollar General CEO Rick Dreiling as the Executive Chairman of Dollar Tree’s board, and the departure of five members of its C-suite in June.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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In The Mature WAF Market, Product Offerings Continue To Expand

Forrester eCommerce

At first glance, the web application firewall (WAF) market — populated by long time vendors with robust partner programs, extensive supporting services, and a slew of customer engagement opportunities — may seem like a space that has topped out. However, changes in how organizations develop and deploy applications — more hybrid cloud, more APIs, more […].

Marketing 195
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Peloton Head of Marketing Departs as Executive Shakeups Continue

Retail TouchPoints

Peloton ’s SVP of Marketing, Communications and Membership Dara Treseder has become the latest executive to depart the retailer as she joins Autodesk in the Chief Marketing Officer role, according to a LinkedIn post. Treseder was with the fitness company as it launched the Bike+, Tread, Guide and Row products andthe company’s member base grew from 2.6 million to nearly 7 million during her tenure.

Marketing 277

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Why is Apple Jumping on the BNPL Train During Turbulent Times?

Retail TouchPoints

Since the beginning of the pandemic, interest in buy now, pay later (BNPL) services has grown rapidly. From retail giants such as Amazon and Walmart to banks like Citizens Bank and Citi, we have seen multiple players enter the BNPL space. And now it’s Apple’s turn to steal the limelight. The global behemoth will go live with Apple Pay Later alongside the release of iOS 16 in September 2022.

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Looking Good: How Product Presentation Affects Customer Perception | Salsify

Salsify

Momentum is building for brick and mortar. While ecommerce markets remain strong, they’ve leveled off at just over 21% of all retail sales, according to recent data from Cushman & Wakefield.

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Pricing Amid Inflation: McKinsey Partner Offers Data-Led Best Practices

Retail TouchPoints

Retail brands and consumers alike are feeling the pressure of inflation. But as we head into a new, elongated holiday shopping season, brands need to perfectly balance satisfying customer needs and maintaining margins. In the first part of an exclusive four-part series developed in partnership with McKinsey , The Future of Retail Growth , we dig into the pressures impacting consumer behaviors and spending patterns.

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Yeti CFO resigns following lukewarm earnings

RetailDive

Paul Carbone, who took the company public during his first year as CFO, is departing to pursue another venture closer to family after four years in the role.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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The Power of Seasonal Packaging Marketing

Digital Doughnut

Did you know that 60% of consumers' purchasing decisions happen when looking at supermarket shelves? Packaging, especially seasonal packaging, is crucial for this reason. Discover the power of seasonal packaging marketing in this article.

Marketing 105
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REI will open stores late on Election Day so employees can vote

RetailDive

The retailer joins nearly 2,000 others in ensuring that work schedules allow for time to cast a ballot.

Other 125
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September 2022 SEO News Recap

ROI Revolution

This month delivered yet another round of updates from Google about the state of SEO for ecommerce. In this blog, explore September 2022 SEO news so that you’re up-to-date with everything going on in the world of organic search right now! Authors: Robyn Riley, Nicole Moore, Tyler Mosher, and Niki Morock. Google Rolls Out Two Major Updates at Once. For our first September 2022 SEO news update, on September 12th, Google announced the latest core algorithm update – just three days after the A

SEO 78
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Walmart aims to shift Gen Z perceptions with expansive Roblox play

RetailDive

Interactive virtual spaces going live ahead of the holidays cater to different product interests, with a beauty and cosmetics section among the first.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Drive More Ecommerce Conversions by Reallocating Your Marketing Budget

ROI Revolution

Every digital marketer knows that some marketing dollars perform better than others. The Pareto Principle is often applied in marketing to describe the fact that 80% of your results tend to come from 20% of your advertising spend. What if you could more than 10X your ecommerce revenue without spending an additional dollar on traffic by reallocating your marketing budget from your lowest-performing campaigns and applying it elsewhere?

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Eddie Bauer taps VF Corp exec as new CEO

RetailDive

Tim Bantle replaces Damien Huang, who stepped down after a year on the job and not long after its acquisition by Sparc Group.

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How to Sell on Walmart Marketplace: 6 Steps to Success [Step by Step Guide]

eCommerce CEO

Have you ever wondered how to get your amazing products in front of millions of potential customers? Walmart Marketplace makes it easy. As one of. Read more.

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Knix acquired for $320M

RetailDive

The DTC brand was bought up by health and hygiene company Essity, with founder Joanna Griffiths maintaining a 20% stake.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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The Right Kind of B2B Advertising for Your Business: A Guide

Digital Doughnut

There are many different types of advertising that businesses can use to reach their target audiences. But what are the most effective types of advertising for B2B companies? In this article, we’ll take a look at some of the most popular and effective types of B2B advertising, so that you can decide which ones are right for your business.

B2B 52
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Grove Collaborative doubles retail presence through CVS partnership

RetailDive

As it tries to reach more consumers, the company is facing declining sales.

Retail 96
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How Much Does It Cost To Open A Winery

Korona

Artisanal beverages are a consistently growing industry. The increasing momentum among consumers of locally-sourced food and farm-to-table eating and drinking has opened up many opportunities for many types of cultivators, brewmasters, and vintners. . Alongside the increasing demand for local wine is the desire to sit and have a drink on-site. In fact, more than ever, wineries are booked out years ahead of time for weddings and other celebrations.

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Gig workers may soon be reclassified as employees

RetailWire

The White House’s Office of Information and Regulatory Affairs (OIRA) is expected to release a report in the coming weeks that may reclassify third-party workers performing jobs for Amazon.com, DoorDash, Lyft, Uber and others as employees of those companies. The new proposed rule from the Department of Labor is currently under review. The National Retail Federation is among industry groups that have met with the administration to voice their concerns about changes in the current classifica

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Pattern Brands acquires Onsen

RetailDive

The soft goods company, known for its premium towels, joins six other brands in Pattern's growing portfolio.

Other 57
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Walmart looks to build new relationships on Roblox

RetailWire

Walmart is looking to connect with younger consumers with “Walmart Land” and “Universe of Play” experiences on Roblox. “This is another step of reaching our customers in unexpected ways and in the places where they’re spending their time. We are excited to be one of the first major retailers to do this,” said William White, chief marketing officer of Walmart U.S.

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Sky, home24, LUISAVIAROMA, Ochsner Sport, and Others Honored in 2022 Dynamic Yield Personalization Awards for Europe & APAC

Dynamic Yield

The company recognizes trailblazers at the forefront of customer experience design. The post Sky, home24, LUISAVIAROMA, Ochsner Sport, and Others Honored in 2022 Dynamic Yield Personalization Awards for Europe & APAC appeared first on Dynamic Yield.

Other 36
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Retailers try to lock out gangs of thieves

RetailWire

Retail organized crime is robbing some stores blind and companies such as Best Buy and Home Depot are stepping up efforts to keep the thieves at bay. Home Depot has locked up more products over the past 12 months to address the issue. “It’s a triage-type scenario. It’s stop the bleeding and give yourself some time,” said Scott Glenn, vice president of asset protection at Home Depot.

Retail 52
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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signNow Review: Everything You Need to Know About This eSignature Platform

Ecommerce Platforms

signNow is a cloud-based document and eSignature management platform that simplifies the signing of documents, contracts, and forms online. In addition, signNow can boast l workflow automation, document generation, and contract management tools. signNow is a part of airSlate's suite of digital solutions. airSlate, an all-in-one no-code document workflow solution, offers a comprehensive range of document management and automation features.

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CMO leaves Peloton

RetailWire

Dara Treseder, chief marketing officer at Peloton, who joined the home fitness company in 2020, is stepping down from her position. Ms. Treseder’s departure comes at a time when the struggling company has laid off workers and seen the resignation of its co-founder and former CEO John Foley.

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New eSIM-only iPhone changes the game for telecom carriers

iQmetrix

Disruptive eSIM technology will be a hot topic at the 2022 Telecom Industry Address, hosted by on October 19.

Games 20
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Consumers link fresh foods to better health

RetailWire

Americans are drawing a direct link between the foods they eat and their health, according to a poll of over 2,000 adults by Deloitte. Seventy-eight percent of those responding said that the right foods can help keep them stay healthy. Seventy-six percent said that the right foods can alleviate existing health issues and 75 percent believe that “eating the right foods can be the best medicine.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.