April, 2023

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Are Deskless Retail Workers in a Tech Drought?

Retail TouchPoints

Digitization has overhauled much of the business world, and in departments like finance or marketing you’d find most employees are hooked on apps that serve up-to-date information on the status of their programs and connect them with others on their team for real-time collaboration. But in many places across the retail ecosystem, an employee’s day to day can still feel very manual and their connection back to others in the business is irregular at best.

Retail 94
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5 Advantages of a Dedicated Retail Execution Platform: Why CRM is Not Enough

RepslyBlog

In today’s retail landscape, many brands are attempting to use their existing CRM software as a retail execution platform believing that this is the fastest and easiest solution. While at face value, this may seem like a quick fix to get what they need, what they are not aware of are the hurdles and challenges they’re about to face in the process.

Retail 98
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5 Tips To Maximize Your Business Resources

RetailMinded

Resources are important in helping you meet your customers’ needs efficiently. These are broad and include human, financial, intellectual, and physical resources. As a business owner, you aim to have the resources bring you returns matching the money you invested in acquiring them. However, you’ll only achieve this if you fully utilize your business resources.

Retail 104
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3 objections to moving from MQLs to opportunities (and how to solve them!)

Forrester eCommerce

Three common objections to adoption of the opportunity-based Forrester Revenue Waterfall and how to overcome them.

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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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How good is secondhand apparel for the planet, really?

RetailDive

Consumers and brands are embracing resale as a way to address fashion’s poor environmental track record, but it may be too little, too late.

Apparel 109
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454: From 0 To Millions: His Inc 500 Business Turned A Simple Idea Into A Multi-Million Dollar Empire W/ Mike Barnhill

My Wife Quit Her Job

Today, I have my good friend Mike Barnhill on the show. Aside from having a sexy voice and being the lead singer in a rock band called Hydrafighter, Mike and his brother Patrick started an e-commerce store selling ID badges over at Specialist ID. This business has been featured in the Inc 500 for the past seven or eight years and they make millions selling what seem like mundane and saturated products.

eCommerce 295

More Trending

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AI Website Builders: Are They Any Good? A Detailed Review

Ecommerce Platforms

Artificial intelligence (AI) has become such a ubiquitous subject that it is hard to escape it no matter where you look. This also holds true for website design, where AI-based website creation tools make their presence known left, right, and center. There are plenty of platforms that offer these services. But precisely what do they do? What type of solutions do they offer?

eCommerce 242
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33 best small business ideas to make money in 2023

Omnisend

Reading Time: 17 minutes Do you want to start a business but don’t know where to start? Well, you’ve arrived at the right spot. This article highlights the best small business ideas you can use to start your new venture. As a business owner, you get to enjoy many benefits such as doing what you love, having more control over your time, and earning a higher income when you sell your products or services to your target audience.

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Where to start with insights-driven strategy?

Forrester eCommerce

“Follow the yellow brick road!” Silly Dorothy. She had it so easy. Dorothy had a magical guide that popped up when she needed help the most. For many executives getting started with forming a data team and insights strategy, the road forward is not so clear.

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How Dopple Is Defining an Emerging Market

FastSpring

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” Experience is the keyword here. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand.

Marketing 147
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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Joe Cicman - Principal Analyst at Forrester

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.

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9 Crucial Headless Commerce Trends to Watch In 2023

GetElastic

The world of commerce is evolving rapidly, and brands need to keep up with the latest technologies and trends to stay ahead of the game. One of the most powerful recent commerce technologies is headless commerce. Headless commerce is a method of dividing the front-end and back-end aspects of an eCommerce platform. This strategy offers companies greater adaptability and authority over their customers’ online shopping experiences, which is crucial in today's fast-changing digital environment.

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Will implementing headless make my dev team more productive in the long run?

Zmags

In the ever-evolving world of ecommerce, staying ahead of the competition and delivering exceptional digital experiences to customers is essential. Ecommerce development teams are constantly exploring new technologies and strategies to enhance their productivity and deliver innovative solutions. One such approach that has gained traction in recent years is headless commerce, which involves decoupling the frontend and backend of an ecommerce platform.

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What Is Social Commerce and Why Should You Care About It?

Wiser

The online shopping experience has grown exponentially in recent years and has changed to encompass much more than just a website with an online storefront. Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? Nearly every time, right? It usually goes something like this: you’re scrolling through your feed looking at normal posts when you come across an advertisement for a product.

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Vuori Hires First CIO and Chief People Officer to Fill C-Suite Seats

Retail TouchPoints

Vuori has gone outside its own ranks to fill four C-suite positions, including the activewear brand’s first-ever Chief Information Officer, Chief People Officer and General Counsel & Corporate Secretary. The retailer also has named a new COO. Bryan Muehlberger, previously CIO of The Beachbody Company and Red Bull , will oversee all digital and information technology as Vuori’s CIO, including digital commerce and retail store technology.

Retail 129
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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The Emerging Role Of The Field Sales Coach: A Success Story

Forrester eCommerce

Who doesn’t love a success story? Every year at Forrester’s B2B Summit North America, our sales research team presents new and exciting research, topped off with a captivating B2B Program Of The Year Award presented in a fireside chat with a Forrester analyst.

B2B 370
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Announcing: SEPA Direct Debit Payments Refresh

FastSpring

This article contains information about FastSpring’s current SEPA Direct Debit support. If you want to know more about SEPA and how it works, read our post on that topic here. When you’re selling software internationally, it’s vital to give your buyers payment methods that are both familiar and convenient to them. This eliminates friction in the purchasing experience, leading to increased customer acquisition and revenue.

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More Than 30 Top Brands Announce Exclusive Offers For National Military Appreciation Month with SheerID

SheerID

More Than 30 Top Brands Announce Exclusive Offers For National Military Appreciation Month with SheerID

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How the pandemic’s e-commerce boom drove new packaging trends

RetailDive

While the effects are finally settling out, industry experts say the last three years have seen an uptick in “ships in own container” packaging as well as changes in design.

eCommerce 123
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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The annual inflation rate is coming down

RetailWire

The inflation rate for the 12 months through March was up 4.2 percent, down from 5.1 percent for the year ending in February, according to the Personal Consumption Expenditures index.

Article 104
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David’s Bridal Lays Off 9,000 Workers, Files for Chapter 11

Retail TouchPoints

David’s Bridal has laid off approximately 9,000 workers and filed for Chapter 11 bankruptcy protection as it evaluates its strategic alternatives, including a potential sale. The retailer’s stores will remain open and its ecommerce operations, including the Pearl by David’s platform and vendor marketplace, will continue operating during the proceedings.

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Hybrid Cloud Is Hard To Manage

Forrester eCommerce

The de facto cloud strategy is hybrid. This term encapsulates pretty much every flavor of cloud strategy today and does little to give you the specifics. Whether you’re bursting from private cloud to public (you’re not) or managing two separate siloes of applications on different platforms – the term fits.

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How TikTok Impacts Your Digital Marketing Strategy

Digital Doughnut

TikTok’s audience and involvement rapidly rose during Covid-19 and the post covid period. What are the key factors involved, and how should you think about it within your marketing strategy?

Marketing 105
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Buying UPC Codes: An Amazon Seller’s Guide for 2023

CPC Strategy

As an Amazon seller, you should already be familiar with UPC codes and what they entail. Amazon requires sellers to have universal product codes (also called UPCs or UPC Codes) to sell items on Amazon. GS1 is the only legitimate global producer of UPC codes.

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Resale’s big secret? It may need stores

RetailDive

To join the secondhand market boom, many apparel retailers and brands have turned to third-party platforms that struggle to sustain a profit.

Apparel 136
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David’s Bridal files for Chapter 11 and makes plans to cut 9K+ jobs

RetailWire

David’s Bridal has filed for Chapter 11 bankruptcy protection and plans to lay off more than 9,000 workers as it seeks a buyer for the business. The chain’s stores will remain open as it goes through bankruptcy.

Article 98
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Home Depot Promotes Insider to New Retail Media and Monetization Post

Retail TouchPoints

The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue, profitability and sales. Launched in 2019, the Retail Media+ organization offers suppliers managed service and self-service media buying opportunities on both physical and digital retailer-owned properties as well as offsite media channels including social, display and video.

Retail 123
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Let’s Chat About ChatGPT And CX

Forrester eCommerce

It’s hard to avoid the hype that ChatGPT and similar generative AI tools will change everything — including customer experience (CX). But scratch the surface of the click bait headlines about AI and CX and you’ll find that writers have conflated CX with customer service or marketing.

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Meet the 2023 Canadian Event Awards Finalists

Canadian Special Events

We are thrilled to announce the finalists for the 2023 Canadian Event Awards! The Canadian Event Awards honours and celebrates the best in over 50 categories, from event design and production to marketing and sponsorship. This year’s list is a true testament to the talented and innovative people and companies that make up our amazing event industry in Canada and truly highlights their commitment to excellence and their resilience.

Events 98
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GA4 vs UA: Breaking Down the New Terminology

Digital Doughnut

Google Analytics 4 is the next-generation measurement solution. Come 1st July 2023, standard Universal Analytics properties will stop processing data. But what are the key differences between GA4 and UA?

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Citing ‘tens of millions of dollars a year’ in losses, Walmart to close 4 Chicago stores

RetailDive

Walmart has traditionally favored operating in suburban and rural areas, and is pulling back on its smaller Neighborhood Market locations.

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Retail's Next Frontier: Exploring and Proving the Value of A

AI is everywhere. It’s in customer service interactions, product recommendations, marketing outreach, and yes, even commerce experiences. But not every use of AI provides the same value to your brand. In this masterclass, experts from Constructor, commercetools, Contentstack, and Orium discuss how AI can complement your composable tech stack and help bring in immediate ROI.