April, 2023

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Are Deskless Retail Workers in a Tech Drought?

Retail TouchPoints

Digitization has overhauled much of the business world, and in departments like finance or marketing you’d find most employees are hooked on apps that serve up-to-date information on the status of their programs and connect them with others on their team for real-time collaboration. But in many places across the retail ecosystem, an employee’s day to day can still feel very manual and their connection back to others in the business is irregular at best.

Retail 277
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5 Advantages of a Dedicated Retail Execution Platform: Why CRM is Not Enough

RepslyBlog

In today’s retail landscape, many brands are attempting to use their existing CRM software as a retail execution platform believing that this is the fastest and easiest solution. While at face value, this may seem like a quick fix to get what they need, what they are not aware of are the hurdles and challenges they’re about to face in the process.

Retail 98
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5 Tips To Maximize Your Business Resources

RetailMinded

Resources are important in helping you meet your customers’ needs efficiently. These are broad and include human, financial, intellectual, and physical resources. As a business owner, you aim to have the resources bring you returns matching the money you invested in acquiring them. However, you’ll only achieve this if you fully utilize your business resources.

Reference 104
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3 objections to moving from MQLs to opportunities (and how to solve them!)

Forrester eCommerce

Three common objections to adoption of the opportunity-based Forrester Revenue Waterfall and how to overcome them.

B2B 367
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How good is secondhand apparel for the planet, really?

RetailDive

Consumers and brands are embracing resale as a way to address fashion’s poor environmental track record, but it may be too little, too late.

Apparel 117
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454: From 0 To Millions: His Inc 500 Business Turned A Simple Idea Into A Multi-Million Dollar Empire W/ Mike Barnhill

My Wife Quit Her Job

Today, I have my good friend Mike Barnhill on the show. Aside from having a sexy voice and being the lead singer in a rock band called Hydrafighter, Mike and his brother Patrick started an e-commerce store selling ID badges over at Specialist ID. This business has been featured in the Inc 500 for the past seven or eight years and they make millions selling what seem like mundane and saturated products.

eCommerce 296

More Trending

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Webinar Recap: Beat the Backlog - Overcoming Resource Constraints to Deliver Better Ecommerce Experiences

Zmags

For every great idea in ecommerce, there’s at least one obstacle in the way of making it successful. More often, there are multiple challenges that teams face when bringing their vision to life.

Webinar 246
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33 best small business ideas to make money in 2023

Omnisend

Reading Time: 17 minutes Do you want to start a business but don’t know where to start? Well, you’ve arrived at the right spot. This article highlights the best small business ideas you can use to start your new venture. As a business owner, you get to enjoy many benefits such as doing what you love, having more control over your time, and earning a higher income when you sell your products or services to your target audience.

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Where to start with insights-driven strategy?

Forrester eCommerce

“Follow the yellow brick road!” Silly Dorothy. She had it so easy. Dorothy had a magical guide that popped up when she needed help the most. For many executives getting started with forming a data team and insights strategy, the road forward is not so clear.

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What Is Social Commerce and Why Should You Care About It?

Wiser

The online shopping experience has grown exponentially in recent years and has changed to encompass much more than just a website with an online storefront. Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? Nearly every time, right? It usually goes something like this: you’re scrolling through your feed looking at normal posts when you come across an advertisement for a product.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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9 Crucial Headless Commerce Trends to Watch In 2023

GetElastic

The world of commerce is evolving rapidly, and brands need to keep up with the latest technologies and trends to stay ahead of the game. One of the most powerful recent commerce technologies is headless commerce. Headless commerce is a method of dividing the front-end and back-end aspects of an eCommerce platform. This strategy offers companies greater adaptability and authority over their customers’ online shopping experiences, which is crucial in today's fast-changing digital environment.

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David’s Bridal Lays Off 9,000 Workers, Files for Chapter 11

Retail TouchPoints

David’s Bridal has laid off approximately 9,000 workers and filed for Chapter 11 bankruptcy protection as it evaluates its strategic alternatives, including a potential sale. The retailer’s stores will remain open and its ecommerce operations, including the Pearl by David’s platform and vendor marketplace, will continue operating during the proceedings.

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Will implementing headless make my dev team more productive in the long run?

Zmags

In the ever-evolving world of ecommerce, staying ahead of the competition and delivering exceptional digital experiences to customers is essential. Ecommerce development teams are constantly exploring new technologies and strategies to enhance their productivity and deliver innovative solutions. One such approach that has gained traction in recent years is headless commerce, which involves decoupling the frontend and backend of an ecommerce platform.

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6 Steps for Performing a Brand Assessment | Salsify

Salsify

It’s an often regrettable but familiar fact of life, once famously summed up by patriarch Abraham “Grandpa” Simpson in a classic episode of a certain beloved animated series — and a great illustration of the challenges facing brands who don’t engage in recurring brand assessment campaigns.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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The Emerging Role Of The Field Sales Coach: A Success Story

Forrester eCommerce

Who doesn’t love a success story? Every year at Forrester’s B2B Summit North America, our sales research team presents new and exciting research, topped off with a captivating B2B Program Of The Year Award presented in a fireside chat with a Forrester analyst.

B2B 370
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Introducing a New Product: A Guide

Wiser

Developing a new product and introducing it to the market is a huge and often daunting task, but it’s necessary for businesses that want to stay competitive in a fast-paced industry. The Harvard Business School says that 30,000 new products are introduced to the market each year, and according to Mckinsey & Company , less than 50 percent of those launches achieve their target business goals.

Demo 156
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How the pandemic’s e-commerce boom drove new packaging trends

RetailDive

While the effects are finally settling out, industry experts say the last three years have seen an uptick in “ships in own container” packaging as well as changes in design.

eCommerce 128
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Home Depot Promotes Insider to New Retail Media and Monetization Post

Retail TouchPoints

The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue, profitability and sales. Launched in 2019, the Retail Media+ organization offers suppliers managed service and self-service media buying opportunities on both physical and digital retailer-owned properties as well as offsite media channels including social, display and video.

Retail 353
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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More Than 30 Top Brands Announce Exclusive Offers For National Military Appreciation Month with SheerID

SheerID

More Than 30 Top Brands Announce Exclusive Offers For National Military Appreciation Month with SheerID

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Buying UPC Codes: An Amazon Seller’s Guide for 2023

CPC Strategy

As an Amazon seller, you should already be familiar with UPC codes and what they entail. Amazon requires sellers to have universal product codes (also called UPCs or UPC Codes) to sell items on Amazon. GS1 is the only legitimate global producer of UPC codes.

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Hybrid Cloud Is Hard To Manage

Forrester eCommerce

The de facto cloud strategy is hybrid. This term encapsulates pretty much every flavor of cloud strategy today and does little to give you the specifics. Whether you’re bursting from private cloud to public (you’re not) or managing two separate siloes of applications on different platforms – the term fits.

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Customer Reviews: Why They’re Important & How to Get More

Wiser

For many shoppers, online reviews are crucial when making purchasing decisions. Whether it’s restaurants, big chains, local businesses or anything in between, shoppers turn to ratings and the testimony of other customers to lead them in the right direction. Some customers ask their friends and family directly for recommendations, but others often turn to Yelp, a common customer review site, Google, or social media to read up on reviews.

Customer 154
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Citing ‘tens of millions of dollars a year’ in losses, Walmart to close 4 Chicago stores

RetailDive

Walmart has traditionally favored operating in suburban and rural areas, and is pulling back on its smaller Neighborhood Market locations.

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Shoppers and Operators want Malls to Change, Creating Opportunities for Emerging Brands

Retail TouchPoints

As a result of changing consumer behaviors and spending patterns, many retailers are focused on right-sizing their store footprints, especially in shopping malls. In fact, results from Retail TouchPoints’ latest Store Design & Experience Survey revealed that 58% of respondents plan to remodel and/or renovate a minimum of 11% of their store footprint through 2024.

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The annual inflation rate is coming down

RetailWire

The inflation rate for the 12 months through March was up 4.2 percent, down from 5.1 percent for the year ending in February, according to the Personal Consumption Expenditures index.

Article 104
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Preparing for Prime Day 2023: The Amazon Seller’s Ultimate Guide

CPC Strategy

Last year, Prime Day was a huge success with 300 million+ items purchased and over $1.7B saved thanks to stellar Prime Day deals and discounts. Prime Day 2023 has the potential to be even larger with eager shoppers looking to save big.

Customer 105
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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Let’s Chat About ChatGPT And CX

Forrester eCommerce

It’s hard to avoid the hype that ChatGPT and similar generative AI tools will change everything — including customer experience (CX). But scratch the surface of the click bait headlines about AI and CX and you’ll find that writers have conflated CX with customer service or marketing.

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How TikTok Impacts Your Digital Marketing Strategy

Digital Doughnut

TikTok’s audience and involvement rapidly rose during Covid-19 and the post covid period. What are the key factors involved, and how should you think about it within your marketing strategy?

Marketing 105
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Walmart lays off over 2,300 warehouse workers

RetailDive

Cuts have hit distribution centers in Texas and Pennsylvania, as information about the total impact of layoffs slowly trickles out.

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How to Drive Wine Sales in 2023 with Digital Marketing

Retail TouchPoints

How can your wine brand stand out among thousands of competitors? It’s about more than having the most eye-catching packaging or best shelf spot — although these are important factors. To get people to reach for your product repeatedly, learn how to stand out across the customer journey using a digital-first media strategy. To accomplish this effectively, wine brands need a holistic, omnichannel marketing strategy that ladders up to full-funnel goals: Establish emotional connection and awareness

Marketing 317
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an