May, 2019

The Retail Moments That Matter Most — ‘Optimize Me’

Retail TouchPoints

By Jeremy Witikko, Cisco Retail is not what it used to be. With so many new, enriching and interesting things to do in this world, traditional shopping just doesn’t have the shine it used to.

A Deep Dive On Monolith Platforms vs. Ecommerce Microservices vs. Headless Commerce

BigCommerce

These days, it’s hard to spend too much time reading about ecommerce trends without stumbling on an article on microservice… Ecommerce Technology

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The Science Behind Time to Next Purchase

Zaius

For today’s marketers, the challenge isn’t acquiring customer data — we have tons of it! The real struggle is extracting actionable insights from the data that can help guide your decisions as a marketer.

7 Email Autoresponders That Make Money On Autopilot For Your Online Store

My Wife Quit Her Job

Those of you who have followed me since the beginning know that I’ve been running a 7 figure ecommerce store since 2007. But did you know that email marketing makes up over 30% of my sales?

Retain Valuable Customers with Loyalty

Learn how to effectively retain your most valuable and profitable customers. Download Annex Cloud's 2020 Customer Retention white paper.

80 Most Common Ecommerce Website Mistakes in 2019 Explained

Ecommerce Platforms

If you’ve tried running an ecommerce website , then you already know how fierce the competition is out there.

More Trending

As Holiday Seasons Stretch, How Should Retailers Prepare?

Retail TouchPoints

Now that Memorial Day weekend has come and gone, retailers are in full “summer mode,” although they likely have been preparing for the season for at least a month if not more.

How to Maximize Warehouse Efficiency For Your Ecommerce Merchandise

BigCommerce

Where do you store inventory? In your living room or garage? At a leased warehouse space? With a third-party provider?… … Shipping & Fulfillment

The Empowered Marketer: Tackling the Amazon Marketing Challenge

Zaius

Amazon is a behemoth. So much so, that sales on Amazon accounted for a staggering 49% of all ecommerce sales in 2018. With access to an audience that large, it’s no wonder that so many brands are selling their products through Amazon, despite the ever-changing rules and risks.

What is Omnichannel Marketing? (+4 Best Practices for Ecommerce)

Omnisend

Omnichannel marketing is far from just a buzzword for those who work in the digital sphere. But what is it? How is it different from multichannel marketing? And most importantly- how can your ecommerce store benefit from an omnichannel marketing strategy?

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Planet Express Review: Everything You Need to Know

Ecommerce Platforms

Is Planet Express legit? Quite a common question, I’d say. And understandably so, because Planet Express is a young company in the goods and mail forwarding space. At the time of writing this Planet Express review, it had barely earned two candles on its birthday cake.

How to Decide Which Online Sales Channel to Sell Your Products On

SellBrite

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. From Amazon to WooCommerce, each ecommmerce platform comes with its own set of unique features to help you manage your business well.

4 Trends Shaping The Payments Landscape In 2019

Retail TouchPoints

By Ro Bhatia, LimeLight The payments industry is transforming. Open technology and regulations mean consumers have more options for payments and banking. Upstarts are taking advantage and established players are spending to catch up.

The Evolution of the B2B Buying Process

BigCommerce

Before we go any further, let’s daydream a bit, shall we? Picture this: A brand new prospect lands on your… B2B Ecommerce

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Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Creating a Conversion-Centered Product Detail Page

Zaius

This is a guest post by David Hoos, the Director of Marketing at The Good , conversion rate experts who turn more visitors into customers through detailed data analysis and testing. . Not considering every aspect of the customer’s experience on your site can be a costly mistake.

So now retail Is all about the experience? Just what the heck does that mean?

Steve Dennis

L’Occitane new experiential retail concept store in New York. I keep reading that success in retail today is all about the experience.

WooCommerce Dropshipping Guide for 2019: All the Ins and Outs

Ecommerce Platforms

The world of dropshipping has taken off with vigor–partly because of the ability to sell without carrying inventory, and partly because it's so easy to get set up with a store. One of the ways to achieve a store like this is to launch a WooCommerce dropshipping store.

6 Ways to Increase Impulse Buying Online

SellBrite

Brick-and-mortar stores might be less appealing than online shopping these days, but there’s one thing they excel at: encouraging impulse buying. The longer people stand at checkouts lined by magazines, drinks, and snacks, the more tempted they are to buy something. In fact, U.S.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Three Red Flags That Your App Is Failing You

Retail TouchPoints

By Antony Edwards, Eggplant Every day seems to bring another headline about a web site being down or an app being unavailable — from Instagram to J.Crew to Walmart, it’s clear brands are failing their customers.

Newsletter Retargeting 101: How to Capture Would-Be Customers Using Emails

BigCommerce

The truth about ecommerce is that it’s a numbers game. While the quality of your products and the layout of… Ecommerce Marketing Email Marketing

Games 395

Everything You Need to Test and Optimize Ecommerce Web Forms

Zaius

Web forms — pop-ups, in-line forms, and more — are a great way to generate new leads on your ecommerce website. You can encourage your shoppers to give you their information so you can send them content that convinces them to make another purchase later.

Omnisend and CartHook Integration: Because Your Checkout Page Deserves Better

Omnisend

When it comes to conversion rate, many marketers look towards source channels for the answers to optimization. However, it’s usually the very last step that has the biggest impact on conversion rate: your checkout page. After all, your most important marketing channel is your site.

A Weebly Review: Super Easy to Use, But Only One Viable Ecommerce Plan

Ecommerce Platforms

Weebly offers what is probably the easiest way to get a website up and running in less than an hour. It's also one of the most recognized brands in this very competitive space, but continues to gain new customers every day.

SEO 172

Google Ads Bid Strategy Crash Course

Store Growers

Are you spending a lot of time manually adjusting the cost per clicks in your campaigns? Do you sometimes feel like you’re making changes randomly without a clear plan behind them? Then an automated bid strategy could make your life a lot easier.

How Can Retailers Maximize ROI From Tech Investments?

Retail TouchPoints

The retailer-as-a-tech-company dynamic has been heavily influenced by Amazon. and Alibaba in China), and has further been prompted by Walmart’s continued investments in AI, robotics and VR, among other technologies.

Drive Your Brand (+ Online Traffic) With The Perfect Ecommerce Marketing Plan

BigCommerce

Online shopping has steadily grown over the past few years and is expected to reach 17.5% of retail sales by… Ecommerce Marketing

Map Your Ecommerce Marketing to the Customer Lifecycle

Zaius

Much like the phases of the moon, your buyers go through a series of stages as they engage with your B2C brand. First, an anonymous user browses your site, then makes a purchase, then another, and slowly, but surely, becomes a loyal customer.

30 Exit-Intent Popup Examples & Best Practices for Small Online Businesses

Omnisend

There is a paradox in the online business ecosystem. Although most online resources write about how people hate popups, they still use popups themselves. Why so?

Shopify Google Analytics: A Complete Setup Guide

Ecommerce Platforms

The need to interact with data on my Shopify store is indisputably an intelligent way to get hold of my profitable audiences. Shopify Google Analytics is a quick-witted game plan to boost my store's performance. As a store owner, I need to be conscious of the customer's experience.

Common Pitfalls of Mobile Commerce and How to Solve Them

SellBrite

As of 2017, mobile commerce sales in the United States reached $156 billion. By 2021, this figure is expected to skyrocket to more than $420 billion. However, during the third quarter of 2018, the conversion rate of online shoppers using a smartphone was 1.56

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The Secret Recipe For A Successful Retail Operations System

Retail TouchPoints

By Praveen Kanyadi, SpotCues Retail operations are the backbone of every store, regardless of whether it’s a small business or a large big box retailer.