June, 2023

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Sustainability and Ethical Practices: Key Considerations for Ecommerce Brands | Salsify

Salsify

As Kermit the Frog once mused: It’s not always easy being green. But for ecommerce brands looking to stand out in an increasingly conscientious marketplace, it’s now quickly emerging as a necessity.

eCommerce 148
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Deliveries keep getting faster. Will it last?

RetailDive

Shippers adjusted to pandemic-related disruptions to reach customers faster. But shifting shopper preferences and cost-cutting efforts may slow things down.

Customer 119
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3 Ways AI can Disrupt Ecommerce

Retail TouchPoints

There’s a lot of talk about artificial intelligence these days, with countless posts about how it’s changing consumer expectations , influencing operations and transforming entire industries. But is there anything your retail business can do to profit from AI? When it comes to ecommerce, the answer is a resounding “yes.” And early adopters stand to benefit significantly.

eCommerce 277
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Google introduces generative AI virtual try-on tool

RetailDive

Starting with women’s tops, the feature allows shoppers to see how certain products would look on a model of their choice.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Upping Your Fit Guide Game

Fastr

Size does matter in ecommerce – and not just for apparel. When you’re looking at static photos of mer chandise online, whether it be a bouquet of flowers, piece of furniture, or article of clothing, it can be very difficult to visualize the size of the item in the absence of “known” comparisons. But soda cans and dollar bills in your product photography won’t do the job.

Games 246
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50+ Best Shopify Apps for 2023 (Free and Paid)

Ecommerce Platforms

If you've worked with Shopify in the past, you've asked the question, “ Which Shopify apps are the best? “ After all, the Shopify App Store is packed full of useful tools for companies that want to increase sales. Whether you’re looking at a solution like Printful , Yotpo , Sumo , or something else entirely, the shopify app store comes with countless tools for business owners like you who want to drive up your conversion rate.

Shopify 211

More Trending

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Is Your Marketing Campaign Impactful, Manageable, And Measurable?

Forrester eCommerce

In an environment of tightening budgets and higher-than-ever expectations on marketing, marketing leaders are feeling pressure to perform and show results. A large part of the marketing organization’s budget is spent on campaigns each year, including generating demand, strengthening the brand, retaining customers, or enabling sales.

Marketing 369
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Shein Takes Aim at Temu with Category Expansion, Brand Partnerships

Retail TouchPoints

In Shein ’s ongoing efforts to stave off the threat of rival discount shopping app Temu (which overtook Shein as the No. 1 shopping app in America in April 2023), the company is expanding its product assortment beyond fashion and has signed agreements to sell products from brands including Skechers and Lansinoh. The product expansions will be enabled by Shein’s newly launched integrated marketplace , which opens the platform to third-party sellers.

Fashion 328
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What Is Payment Reconciliation: Role Of Automation & Best Practices

MakeWebBetter

This is the era of automation & AI! Who would want the drag of manual accounting tasks? After all, it's all about being efficient with your time. Maintaining records, storing countless documents & receipts, payment reconciliation, and keeping up with a tidy organization of contacts, bills, & invoicing. Phew!!! It’s [.] The post What Is Payment Reconciliation: Role Of Automation & Best Practices appeared first on MakeWebBetter.

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How category managers can win on the digital shelf

Profitero

Over the past decade, consumers have turned into omnichannel shoppers — meaning they shop in-store and from various brand or retailer online sources, including websites, apps and social media pages. According to Forrester, 62% of retail sales are digitally influenced, meaning that most shoppers have engaged with brand content online — like ads, social media posts or website pages — influencing their decision to purchase online or in-store.

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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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Bracketing Online Purchases 101 | Salsify

Salsify

Think of the last time you made an online clothing purchase from a well-known retailer. You probably scoured their website, read the product descriptions, and then added two or three of the same item — in different sizes or colors — to your cart.

Clothing 147
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How to Create an Effective Promotions Strategy

Wiser

Promotions are a key component of any successful business strategy. Whether you’re launching a new product, trying to gain more customers, or simply looking to increase brand recognition and loyalty, effective promotions can help you reach your goals. But crafting an effective promotions strategy requires careful planning and execution. Every brand and retailer is coming out with new promotions all of the time.

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How We’re Picking The Top Emerging Technologies For 2023

Forrester eCommerce

If I asked you what the top emerging technology is for 2023, you would likely say Generative AI. And you would be correct. But you can also see hype bubble expanding daily. Today every vendor is pumping GenAI tools into every conceivable niche of their software portfolios (for example, check out this Salesforce announcement).

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Lacoste Evolves NFTs into Community-Focused Loyalty Program

Retail TouchPoints

French fashion brand Lacoste is expanding the utility of its UNDW3 NFT collection, first released in June 2022, to include a Web3-based loyalty program that will allow members to earn rewards and co-create, multiple sources report. Owners of one of the company’s 11,212 “Genesis Pass” UNDW3 (pronounced “underwater”) NFTs can now convert those digital tokens into an UNDW3 Card, and connect their wallets to a new dedicated site where they will gain access to “creative sessions, contests, vid

Arts 339
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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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The Complete Guide to Using HubSpot for SaaS Business

MakeWebBetter

Ready to unlock the potential of your SaaS venture? But before we get to that, think about having a powerful ally by your side—a toolkit that amplifies your lead generation efforts, streamlines customer relationship management, and provides valuable insights through advanced analytics. That's the power of HubSpot for SaaS! Bid farewell to complex processes.

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What is an iPaaS?

GetElastic

The global Integration Platform as a Service (iPaaS) market was estimated to be worth 3.7 billion in 2021. By 2026, the iPaaS market is anticipated to increase to $13.9 billion. When the market share of a business technology worth billions of dollars is slated to triple in half a decade, it’s likely to be lasting. So it’s no wonder that people are asking: What’s an iPaaS?

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What Is Generative AI for Ecommerce? [DOWNLOAD] | Salsify

Salsify

When was the last time you went more than a day without hearing another news update about the world of artificial intelligence (AI)? AI is everywhere … and, whether you like it or not, it’s here to stay.

Download 147
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Patagonia sues Nordstrom, claiming counterfeit sales at Rack

RetailDive

The brand recently stopped selling via the department store and its off-price stores and discovered the alleged fakes this year, per court documents.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The Customer Is “Neo,” Not You

Forrester eCommerce

You need to deliver value to customers. Right? Wrong! Believing that your firm “delivers” value makes you the Hero. This is just like Neo in “The Matrix,” which tells a classic hero story of Thomas “Neo” Anderson, who is on a quest to free humanity from the Matrix. Trinity is his co-star.

Customer 370
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Cooler Screens Sues Walgreens for Ending Smart Door Agreement

Retail TouchPoints

In-store digital media startup Cooler Screens is suing Walgreens , previously one of the highest-profile adopters of its technology, which integrates smart screens onto cooler doors to power in-store advertising. Cooler Screens is seeking $200 million for breach of contract and is seeking to prevent the retailer from removing the screen technology from its stores.

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LOOKFANTASTIC Debuts Dermatological Skincare Hub to Enlighten and Assist Customers

365 Retail

LOOKFANTASTIC, part of THG Beauty, is launching a new Dermatological Skincare hub , home to all brands and products that are medical-grade and dermatologically tested and approved. The hub, which goes live on 1 st July, has been created to provide customers with comprehensive education, guidance and understanding for their skincare journey. Located on the LOOKFANTASTIC website, the Dermatological Skincare hub is designed so customers can explore products tailored to their specific needs, so whet

Live Chat 123
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UPS strike 2023 vote for drivers air-conditioned trucks as part of new labor deal

RetailWire

UPS trucks do not have air conditioning and temperatures in the back of trucks can reach 140 degrees, according to the Teamsters. The union is calling on UPS to air-condition its fleet of trucks and to provide drivers with more water and ice.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Omnichannel vs. Unified Commerce: What You Need To Know | Salsify

Salsify

The digital shelf is like a dance floor — and a crowded one, at that. Countless shoppers shift every which way — seemingly however they please — but occasionally can be captivated by a particular channel, guided by a particular groove.

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Walgreens to close 150 stores in the US

RetailDive

With sales down in part due to lower demand for COVID-19 vaccines and tests, the retailer is also closing 300 stores in the U.K.

Retail 144
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Apple Brings 5G Network Slicing Closer To Reality

Forrester eCommerce

Network slicing is one of the key features differentiating 5G networks from prior generations. Despite this promise, 5G network slicing adoption has been nearly nonexistent.

Mobile 370
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Fenty Beauty Launches Product-Creation Activation in Roblox

Retail TouchPoints

Fenty Beauty ’s new Roblox activation will feature interactive scavenger hunts, mazes and other opportunities to learn about the inspirations for, and ingredients from, some of the company’s products. The event, called The Fenty Beauty + Skin Experience , launched on June 30 and will run through July 30, 2023. The metaverse experience will reportedly teach shoppers about popular products, including Fenty Skin Melt Awf Jelly Oil Makeup-Melting Cleanser, Fenty Eau de Parfum and Fenty Beauty Gloss

Fashion 311
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Tapi Carpets & Floors open new store in Liverpool

365 Retail

Tapi Carpets & Floors has announced their store in Speke, Liverpool, is now open, offering a wide collection of flooring options as well as expert advice from their floorologists. The store opened on 17 th June 2023, at Unit A2 New Mersey Retail Park Speke, Speke Road, Speke, Liverpool, L24 8QB. Customers in the Speke area can find more about the store here, as well as book an appointment with one of Tapi ’s experts in stores: [link] tapi.co.uk/stores/speke The team at Tapi is passionate abo

Books 119
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Nike wants to keep more girls playing sports

RetailWire

Research has identified that girls are dropping out of playing sports at “alarming rates” with many doing so when they reach the age of puberty. Nike has decided to launch a coach new girl program to promote more careers in this category.

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Social Media Presence For Small Retailers – 7 Tips, Tricks & Best Practices

RetailMinded

Do you want to know the secret sauce for boosting your brand’s success? You guessed it — a strong social media presence! With everyone glued to their screens these days, it’s more important than ever for small retailers like you to make an impact in the online world. So get ready to explore our incredible guide filled with tips and tricks tailor-made for your retail success.

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Overstock to rebrand itself as Bed Bath & Beyond

RetailDive

The online-only retailer is moving quickly to remake itself with a name it says better resonates with customers and vendors.

Customer 143
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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision