RTP blog

AUGUST 26, 2019

By Ross Homans, Stratix If you think of technological advancement for retailers as a highway, there seem to be two distinct lanes with very different speeds The first lane is where “traditional” technology such as monitors, laptops and desktops live. While OEMs refresh this technology every year (usually timed to chipset refreshes from Intel and their competitors), functionality is static, and retailers refresh their traditional computing devices on average every four to five years.

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GetElastic

AUGUST 29, 2019

Are you missing out on something that 15% of online shoppers love? You might be if you haven’t expanded your sales to include subscription-based ecommerce, delivering products on a recurring basis to your most loyal fans. McKinsey says that 15% of online shoppers have signed up for at least one, from the renowned Dollar Shave Club and Blue Apron to countless small, niche services around specific products, fandoms, and hobbies.

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Smile.io

AUGUST 29, 2019

You may know that obtaining new customers costs 5x more than it does to retain existing ones, and returning customers buy an average of 30% more items than first-time buyers. Reward programs are a great way to build customer retention, but what happens if you still see customers falling by the wayside? That’s where email’s here to help.

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Customer Retention Customer 39

Forrester eCommerce

AUGUST 30, 2019

Last week, nearly 200 chief executives representing large American corporations pledged to fundamentally change the purpose of a corporation. Their goal is to redefine the role of business in society, pushing back against mounting criticism from both the left and right of the political spectrum. No longer is it enough for corporations to maximize shareholder […].

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Kissmetrics

AUGUST 27, 2019

Ubersuggest started out as a tool that provided suggestions through Google Suggest. And although that’s great, everyone these days is using Google Suggest to come up with keyword ideas. There have to be more keyword ideas out there that get more search volume and aren’t competitive, right? Well, there are, and now with the new Ubersuggest , you’ll get access to them.

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BigCommerce

AUGUST 27, 2019

When was the last time you thought to yourself, “Oh look, I only have a few emails today!

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Forrester eCommerce

AUGUST 29, 2019

Forrester expects global social advertising spend to reach $165.6 billion in 2023, up from $75 billion in 2018 — a CAGR of 17.1%. Asia Pacific and the rest of world will grow fastest, capturing the US and Europe’s share of global social advertising spend. Asia Pacific’s share of global spend will increase from 30% in […].

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RTP blog

AUGUST 30, 2019

By Sampo Parkkinen, Revieve Beauty is one of the most personal verticals of all of retail, if not the most personal. After all, in beauty, we are talking about products that you as the consumer put on your face, quite literally. In physical brick-and-mortar stores, the personal nature of the beauty industry is clearly evident in the important role the in-store beauty consultant plays in helping consumers discover, evaluate, try on and ultimately purchase beauty products.

Customer Retention 150

Customer Retention Department Stores Customer Experience Fashion 150

BigCommerce

AUGUST 29, 2019

Companies in the cannabis and hemp space that don’t take out CBD insurance coverage could face serious financial and legal…

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My Wife Quit Her Job

AUGUST 26, 2019

Every week, I get at least 2 or 3 requests to write more online tutorials about Ebay dropshipping. And I can certainly understand why. On the surface, the Ebay dropshipping model is attractive because… You don’t need any money to begin. There is practically no upfront risk. You don’t need to worry about inventory. But if you peel back the onion, you’ll quickly realize that dropshipping on Ebay might make you a few bucks here and there but it is definitely not a good, sust

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Definition Article eCommerce 150

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Forrester eCommerce

AUGUST 29, 2019

All managers understand that both recruiting top talent as well as crafting a winning team and company culture is crucial to high performance. However, 22% of security decision makers note their team being understaffed as one of their biggest security challenges. A further 20% list the unavailability of employees with the right skills as one […].

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Optimizely

AUGUST 26, 2019

Built In Boston. The post How Zaius Retained Its Culture Growing From Employee No. 1 to 100 appeared first on Zaius.

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BigCommerce

AUGUST 29, 2019

Have you ever purchased an item by clicking on a link in an influencer’s blog post?

Marketing 255

Marketing Blog eCommerce Marketing eCommerce 255

My Wife Quit Her Job

AUGUST 28, 2019

Today I’m thrilled to have Natasha Takahashi on the show. Natasha is someone who I met at Social Media Marketing World and she’s an expert when it comes to Facebook Chatbots. She is the chief marketing officer and founder of the School Of Bots and she’s spoken at many industry events like Social Media Marketing World and Traffic & Conversions.

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Social Media Books Events eCommerce 122

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Forrester eCommerce

AUGUST 28, 2019

Nearly half of businesses are digital beginners. The other half are eating their lunch. Find out where you stand and what you need to do to defend yourself. The B2B C-suite is demanding you accelerate your digital transformation. This means you face more pressure to show progress and benchmark your maturity. My newly released […].

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B2B eCommerce Other Customer Experience 368

GetElastic

AUGUST 26, 2019

The summer heat may not have faded just yet, but now’s the time to start gearing up for the upcoming holiday season. Online merchants have a lot to consider in that time. Optimizing fulfillment, logistics, product pages…all are very important considerations heading into this high-volume part of the year. Of course, it’s not enough to focus on maximizing sales potential; holding on to that revenue beyond the New Year should be a key concern, too.

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Merchant Services Management Payment Services Payments 144

BigCommerce

AUGUST 28, 2019

If you’re looking for a way to sell your CBD products online, chances are you already know a lot about…

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Payments Payment Services 201

Omnisend

AUGUST 26, 2019

In 2019, email marketing remains the most effective marketing channel. A promising ROI of $40 per $1 spent keeps marketers head over heels for this channel. Furthermore, it’s the most personal and flexible way you can approach your customers. Sending emails is not rocket science, and you will definitely manage to integrate this marketing channel Read more The post 5 Tips for BigCommerce Email Marketing Beginners appeared first on Ecommerce Marketing Automation | Omnisend.

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BigCommerce Marketing Definition eCommerce Marketing 140

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Forrester eCommerce

AUGUST 27, 2019

Over the past few years, countless articles have been published on the growing importance of CMO-CIO collaboration. Of course, it seems so evident that the relationship between CMO and CIO should thrive in a world imposed with such demand for innovation. Every business needs technology. Every product needs a brand. Every generation advances in its […].

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Article Technology B2C Customer 368

GetElastic

AUGUST 30, 2019

As someone who is in the ecommerce field, you are always on the lookout for new ways and strategies to ensure higher sales rate. Whether you’re new or not, boosting your ecommerce sales rate will be beneficial. However, businesses go through highs and lows. It happens to the best of us. If you are looking for new techniques and ways to boost your revenue, you are in the right place.

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eCommerce Live Chat Social Media Consumer 122

BigCommerce

AUGUST 29, 2019

Have you ever purchased an item by clicking on a link in an influencer’s blog post?

Marketing 167

Marketing Blog eCommerce Marketing eCommerce 167

Ecommerce Platforms

AUGUST 28, 2019

Finding a reasonable payment gateway to use for your business is often like playing a game of golf: After much consideration, and lining up your shot, it seems clear that you've found the right route to the hole. However, a tree seems to always act as a barrier, then a friend comes up afterward and tells you that a different option may have worked better.

Merchant Services 106

Merchant Services Payment Services Payments Mobile 106

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Forrester eCommerce

AUGUST 26, 2019

What’s next in tech-driven innovation? How can you stay ahead of the competition? Leverage these emerging technologies! Watch my video blog below to learn more. Recently, Will McKeon-White and I did a Tech-Driven Innovation — Cloud Empowerment webinar in which we dove deeper on some of these emerging technologies. In addition, look for a full […].

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Webinar Technology Blog Information 356

Steve Dennis

AUGUST 24, 2019

While the overwhelming majority of retail involves a transfer of ownership from seller to consumer, renting products is hardly a new concept. The so-called rent-to-own industry is large and well-established, led by companies like Rent-A-Center. This market sector mostly focuses on lower income and highly transient populations, while featuring big-ticket items like appliances, home electronics and furniture.

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Clothing Apparel Subscription eCommerce 115

GetElastic

AUGUST 27, 2019

Apart from changing the game rules, ecommerce has created a completely new game for the food and beverage industry. Food and beverage manufacturers now have to think about a completely different approach over their standard packaging for retail if they want to succeed in an ecommerce-driven world. As per the Statista DMO , “online sales of physical goods hit $634 billion in 2018, and it could cross $740.4 billion by 2023.” Online sale of products has a process that requires more dama

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Food and Beverages eCommerce Games Arts 110

A Better Lemonade Stand

AUGUST 26, 2019

Planner businesses are all the rage—have you thought about starting your own planner business? Check out this post for everything you need to know. The post How to Start a Niche Planner & Journal Business: The Ultimate Guide appeared first on A Better Lemonade Stand.

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

Forrester eCommerce

AUGUST 28, 2019

It’s back-to-school time, hurray! After the crazy nonstop shenanigans of the summer and having kids at home all day, it’s a bit like being paroled and finally seeing the sun again to have some quiet and be able to actually think. With school kicking off, I was surprised, nay, enthused, to see a course for […].

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Omniconvert

AUGUST 28, 2019

Welcome to Growth Interviews! Welcome to Growth Interviews, the fun, stimulating and engaging series of conversations driven by digital business growth. Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

Customer Retention 102

Customer Retention eCommerce Customer Blog 102

Wiser

AUGUST 27, 2019

Average Unit Retail, or AUR, is a key metric used in retail today, alongside other important data points such as market share, average order value, and units per transaction. But what is Average Unit Retail, and why is AUR important? Let’s find out. Average Unit Retail Defined. Average Unit Retail, in simple terms, is the average price an item is sold for in a specific time period.

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Retail Apparel Outdoor Other 94

Store Growers

AUGUST 27, 2019

MVMT is an online watch retailer. The founders started the company because they couldn’t find stylish watches that wouldn’t break the bank. (I’m not a watch guy, but apparently, these things can easily go into the $500-$1,000 range ). So that’s what they set out to do with MVMT : sell stylish watches at a lower price point. That turned out to be a good bet.

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Merchant Services Channel Other Customer 89

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail