My Wife Quit Her Job

MAY 3, 2021

As a seller, the Amazon Vine program is an excellent way to get early reviews for your newly launched products. As a buyer, Amazon Vine gives you the opportunity to receive free product in return for your feedback. Both the seller and the reviewer side of Amazon Vine will be covered in this post including how to join and how the program works. In order to become a successful Amazon seller, you must learn how to get reviews on Amazon.

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Customer 262

Forrester eCommerce

MAY 6, 2021

Learn about the characteristics that sales organizations will need to gain and maintain a competitive edge.

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B2B Technology Operations Customer 343

BigCommerce

MAY 4, 2021

It’s no secret that running a retail business can be a challenging endeavor.

Retail 536

Retail eCommerce 536

Retail TouchPoints

MAY 6, 2021

In London, as shoppers return to storied Oxford and Spencer streets after long COVID-19 lockdowns, they’re being greeted by the sight of boarded-up windows and a $23.4 trillion global retail industry in a state of flux. Arcadia Group’s Topshop, Bon Marche, Debenhams and TM Lewin are just a sampling of the iconic names among 60 UK retailers that have failed so far through the pandemic — representing nearly 6,500 stores and 129,000 employees.

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Fulfillment Department Stores Supplies Financial Services 344

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Kissmetrics

MAY 3, 2021

Storytelling is all the rage. More and more brands understand the power of stories to transform their online presence and build trust. Iconic brands like Disney and Coca-Cola have long realized the power of their brand story to build a connection with their audience. Companies like Apple possess brand stories that are legendary in their status. What’s in a story, though?

Improvements 342

Improvements Social Media Presentation Outdoor 342

Forrester eCommerce

MAY 4, 2021

Most companies fall short of cracking the mystery of their customers because of a siloed approach to customer understanding. Discover how to break through by uniting quantitative and qualitative research methods.

Customer 464

Customer Customer Experience 464

Retail TouchPoints

MAY 3, 2021

The pandemic-fueled ecommerce surge has been accompanied by a dramatic increase in deliveries — and the fossil fuel emissions that accompany them. In early April 2021, carbon dioxide levels reached a record high of 420 parts per million , according to CO2 Earth , and scientists warn that emissions need to be cut in half by 2030 to avoid the worst aspects of climate change.

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Kissmetrics

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. But how? Why? In this article, we’ll go over how I became one and how to become an influencer in your own field. 1. Start by Becoming an Influencer in a Niche Field. The reason you need a niche is to start out as a micro influencer in your particular niche.

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Forrester eCommerce

MAY 4, 2021

Let’s get straight to the point: There’s no quick fix for making your digital experiences accessible. That’s true even if your approach to accessibility is narrowly focused on being compliant with the Web Content Accessibility Guidelines (WCAG) and the laws in your region of the world. Many companies I speak with these days are tempted […].

Customer Experience 460

Customer Experience Customer 460

Ecommerce Platforms

MAY 5, 2021

Bluehost is a veteran web hosting provider with a focus on WordPress. They're famously beginner-friendly and affordable, making them a suitable choice for budding entrepreneurs looking to start an online store. When it comes to eCommerce web hosting, security, performance, and storage are all significant considerations. But you also need a solution that seamlessly integrates with powerful eCommerce platforms like WooCommerce and offers the support you need to keep everything running smoothly.

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Retail TouchPoints

MAY 5, 2021

WineDirect , which offers DTC services for wineries around the world, has partnered with ecommerce platform BigCommerce to help the 2,000+ wineries in its ecosystem build out their online presence. Bolstered by the impact of COVID-19 on brick-and-mortar businesses, online alcohol shoppers more than doubled in the U.S. compared to 2019, with 44% purchasing alcohol online for the first time in 2021, according to research from IWSR.

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Kissmetrics

MAY 3, 2021

Everyone loves a good story, so why not use them for business? Facebook Stories are great to grab and keep attention in a world where attention is our currency. The platform offers various customization options to help make your stories more engaging to convert more leads. Here are some of the actionable steps you can take to implement Facebook Stories in your marketing strategy.

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Forrester eCommerce

MAY 3, 2021

Marketers are obsessed with data. But when that obsession turns into tunnel vision on customer data only, it becomes impossible to achieve personalization at scale. Instead, brands need to know both their customer and their content, and Adobe took the wraps off a prototype that aims to do just that. At the company’s fully virtual […].

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Customer Data Customer Marketing Customer Experience 312

lateshipment

MAY 3, 2021

Millions of international packages make their way to destination points and cross borders every day. And the vast majority of them are the goods people buy from eCommerce businesses operating globally. While it’s no secret that free package shipping does not actually exist and the seller is the one who has to pay for it, international shipping either costs loads of money for a brand, requires lots of workforces, or both.

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Shipping Costs Shipping Definition Operations 190

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Retail TouchPoints

MAY 5, 2021

Circle K is launching its Sip & Save beverage subscription, a pilot program that will offer customers who pay $5.99 per month one tea, coffee, Froster slushy or Polar Pop fountain drink of their choice every day, according to CNBC. The retailer is seeking to drive foot traffic as shoppers return to stores following the pandemic and the launch coincides with a plan to hire 20,000 new associates.

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Subscription Food and Beverages Customer Retail 299

Kissmetrics

MAY 6, 2021

If you’re interested in business and marketing, at some point you’ll learn about the need to have a unique selling proposition. The Entrepreneur.com encyclopedia defines a unique selling proposition as follows: The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition.

Shipping Costs 299

Shipping Costs Food and Beverages Web Design SEO 299

Forrester eCommerce

MAY 4, 2021

As KubeCon + CloudNativeCon Europe 2021 unfolds in a virtual setting during the first week of May, users will be sorting through the usual blizzard of announcements to determine just what matters to them — and when and how they could incorporate it into their environments. The conference schedule is packed with Kubernetes at the […].

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Customer 306

MakeWebBetter

MAY 4, 2021

When you’re introducing a new website or a product, there are often several aspects that need to fall into place before you could even end up making it publicly available. Leaving your website empty, whether you have vague plans for the future, is not really a SMART option for your customers. Rather, put a bit […]. The post How to Do Pre-Launch Marketing With a Coming Soon Page?

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Marketing Customer WooCommerce eCommerce 179

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Retail TouchPoints

MAY 4, 2021

Retailers sometimes move at a near-glacial pace, planning out huge builds with extreme precision — and sometimes years in advance. With costs being what they are, it only makes sense to map out every aspect of a project down to the finest detail. . The challenge is that this approach to retail lacks agility, and COVID-19 has certainly revealed its additional lack of sustainability.

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Retail Consumer Omnichannel Customer 298

Kissmetrics

MAY 7, 2021

Everyone wants to log in to Google Search Console to find their website is error-free and running perfectly. This is rarely the case, unfortunately. The good news is schema validation error notifications offer important information you can use to fix your site. Good SEO is about consistently taking care of the small details, and that’s exactly what Google Search Console errors allow you to do.

SEO 286

SEO WooCommerce Information Events 286

Forrester eCommerce

MAY 5, 2021

At Forrester we are tightening up our previous definition of an industrial IoT software platform, to focus on connecting, securing, and managing physical devices. We are introducing a new term, the digital industrial platform, to address the broader requirements and use cases around advanced analytics, customer-facing applications, etc.

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Definition Management Customer 292

SellBrite

MAY 3, 2021

Have you ever wanted to start an online store but didn’t want to deal with inventory management, fulfillment, shipping, or any other ecommerce shenanigans? Then dropshipping might be perfect for you. Dropshipping is an order fulfillment method where the seller doesn’t make or stock products but instead uses a third-party supplier to ship products to customers.

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WooCommerce Shipping Costs Merchant Services Payment Services 163

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Retail TouchPoints

MAY 7, 2021

Workwear brand Dickies has partnered with 3DLOOK to offer its customers in China a personalized fitting experience on the Tmall Global marketplace. The pilot program will leverage 3DLOOK’s AI-enabled technology to help provide accurate size and fit recommendations for Dickies apparel. Shoppers on the Dickies Tmall store will choose a style and then click on a measurement widget to be voice-guided through the fitting process.

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Recommendation Apparel Technology Consumer 279

Kissmetrics

MAY 7, 2021

One of a for-profit business’s best investments is often their online marketing strategy. Is the same for true for nonprofits? Let’s take a look at how nonprofit marketing strategy is different from for-profit strategy and how nonprofit corporations may be able to better reach their goals by further leveraging digital marketing. What Makes Nonprofit Marketing Different From Marketing in Other Fields?

Marketing 271

Marketing Social Media eCommerce Other 271

Forrester eCommerce

MAY 4, 2021

I recently attended the 2021 Config Conference and my big takeaway from its Config 2021 Opening Keynote is the introduction of branches and version control capabilities that will allow design teams to benefit from all the comfort that version control systems such as GitHub, Subversion, CVS or Bitbucket have been offering to software engineers for […].

Improvements 292

Improvements Customer 292

MakeWebBetter

MAY 4, 2021

Thinking about top free plugins 2021? In that bargain, do you want an ultimate list of the best WordPress eCommerce plugins? For every distinct functionality, you can think of, there is a perfect eCommerce plugin for your WordPress website. Which is why I present you the top free plugins 2021. After you are done with […]. The post Top Free Plugins 2021 (For WooCommerce WordPress) appeared first on MakeWebBetter.

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WooCommerce Presentation eCommerce 161

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Retail TouchPoints

MAY 5, 2021

The COVID-induced ecommerce boom of 2020 saw online sales climb across almost all categories last year, including some unexpected ones. Propelled by new technologies and heightened consumer demand, some segments that had been slower to gain traction online finally moved into the digital fast lane — cars , adult beverages and even trees , to name just a few.

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Automotive Food and Beverages eCommerce Consumer 279

Kissmetrics

MAY 6, 2021

You came up with an idea, did your research, maybe even found some funding. You are ready to launch a business — but how do you get people to your website or store? Pay-per-click (PPC) ads are one of the most effective ways to drive growth for your new business. Unlike brand building, content marketing, and social media, PPC ads can drive traffic today.

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Forrester eCommerce

MAY 7, 2021

Kubernetes has made a huge impact on how businesses deploy applications, and how they adopt cloud. This year’s KubeCon + CloudNativeCon Europe 21 agenda was very broad, touching almost every aspect of both developer and operations journeys. As, Lee Sustar notes in his blog earlier this week, Kubernetes is being used in a variety of […].

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Operations Blog Technology 284

ROI Revolution

MAY 6, 2021

Published February 3, 2021. Updated May 6, 2021. With iOS 14.5, Apple will require users to provide explicit permission for apps to collect and share data. To collect permission, Apple is enforcing a Tracking Transparency Prompt (ATT) in the App Store. Apps that do not adopt the prompt will be blocked from the App Store. Long-term impacts will include reduced tracking capabilities and reduced personalization for users.

eCommerce 158

eCommerce Marketing Events Download 158

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer