Sat.Sep 16, 2023 - Fri.Sep 22, 2023

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How Generative AI is Impacting SEO for Ecommerce

Zmags

In the ever more crowded world of ecommerce, retailers can’t risk getting lost in the shuffle. A big part of this, as we’ve discussed in the past , relies on an organization’s ability to design and provide unique and dynamic experiences for their customers. But this is only one facet of what must be a multi-tiered brand strategy. After all, no one will be wowed by your incredible website, if they aren’t directed to it to begin with.

eCommerce 147
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Ecommerce Seasonality 101

Salsify

Ecommerce sales volumes are steadily increasing. According to Statisa , ecommerce is predicted to account for nearly a quarter of total global retail sales.

eCommerce 117
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It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

Dharmesh Mehta, VP of Worldwide Selling Partner Services at Amazon , is celebrating his 10th anniversary with the company this year, and so he kicked off the fourth annual Amazon Accelerate conference for sellers by comparing the differences between the ecommerce platform today and 10 years ago. It’s true that the character of Amazon has seen some dramatic shifts in the last decade: 10 years ago third-party sellers represented 40% of sales on Amazon; now those scales have tipped in the other dir

eCommerce 128
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Your Guide to Digital Influence in Retail | Profitero

Profitero

eCommerce has taken off like a rocket over the past several years and continues to accelerate. In fact, 55% consumers are expected to increase their online shopping in the next 5 years, according to a recent multi-national consumer report by Profitero.

Retail 148
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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Joe Cicman - Principal Analyst at Forrester, and Jason Cottrell - CEO & Founder at Orium

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.

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Wiser Insights: Navigating 2023’s Online Back-to-School Retail Trends

Wiser

The back-to-school season signals change and growth for students and presents a significant sales opportunity for retailers. It’s not just about selling basic school supplies anymore. The emergence of eCommerce has transformed traditional shopping habits, with a growing number of parents and students turning to online platforms to fulfill their annual back-to-school shopping needs.

Retail 121
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5 Effective Strategies for Competitive Price Benchmarking

Algopix

In the ever-evolving world of eCommerce, pricing has become a critical factor that can make or break a business. With countless online stores vying for the attention and wallets of consumers, it’s crucial for eCommerce businesses to have a competitive pricing strategy in place. This is where competitive price benchmarking comes into play. Competitive price benchmarking is the process of analyzing and comparing your product prices with those of your competitors to gain insights and set comp

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What Is Retail Therapy? | Salsify

Salsify

We all engage in a little retail therapy now and then — gifting ourselves the occasional treat is a proven mood booster, and it’s harmless when done in moderation.

Retail 78
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493: The Easiest, Maintainable Way To Run Ads For Your Online Store With Brett Curry

My Wife Quit Her Job

Today, I have my good friend Brett Curry back on the show. Brett runs OMG Commerce, which is an ecommerce agency that specializes in PPC advertising. In this episode, we discuss a way to advertise your products on Google that is about as hands off as it gets. And, it works really well for ecommerce stores. If you aren’t running Google Performance Max ads yet, you should give it a shot.

PPC 231
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An eCommerce Agency's 5 Best Social Media AI Tools For Online Sales

Groove

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. With billions of active users engaging in constant online conversations, the challenge of standing out amidst the digital noise has never been greater. However, the advent of artificial intelligence (AI) has ushered in a new era of possibilities, offering a range of innovative tools designed to optimize social media strategies and drive digital success.

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Splunk Is Good For Cisco, But Cisco Needs to Convince Splunk Customers That Cisco Is Good For Them

Forrester eCommerce

On Sept 21, Cisco announced its intention to buy Splunk for $28B in cash, it’s largest acquisition ever and fourth this year. This is a massive investment and win for Cisco from two perspectives: observability and security. Cisco’s full-stack observability platform could catapult into relevance against established competitors overnight.

Customer 493
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The MVP Mindset: Speed Time to Value and ROI

Composable commerce is built for complexity, but you don’t have to tackle everything at once to start seeing the benefit of a modular build. This masterclass will look at how to get solutions launched and performant in less time and with less disruption than you may expect. In this session, BigCommerce, Bold, Contentful, and Orium dig into the complexity of composable commerce and extract the straightforward solutions you can implement today to deliver value quickly and start building your path

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The Benefits and Risks of Generative AI in Ecommerce

Zmags

AI is all the rage and its popularity does not look to be slowing down any time soon. In nearly every industry, AI-based tools are promising massive benefits, especially when it comes to design projects. Solutions like ChatGPT and image generators allow teams to create, essentially, anything they can imagine, simply by entering a prompt. With that power at their fingertips, those who truly understand how to harness AI strategically—not as a curiosity or a top-down replacement—can find new ways t

eCommerce 147
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494: The Blueprint For Making $100K+ With A Shopify Store – Family First Friday

My Wife Quit Her Job

In this Family First Friday episode, I provide you with a blueprint that all successful Shopify stores follow to make 7,8 and even 9 figures with their online store. It is a blueprint that when executed properly almost guarantees success. Tools Mentioned My Free Mini Course –Join for free PickFu – Get 50% Off Pickfu Ahrefs – Try Ahrefs What You’ll Learn 3 Things Customers To Look For While Shopping How To Collect Emails And Phone Numbers On Your Site How To Generate Traff

Shopify 248
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Our Agency's Top 5 AI Social Media Content Marketing Tools For Online Sales

Groove

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. With billions of active users engaging in constant online conversations, the challenge of standing out amidst the digital noise has never been greater. However, the advent of artificial intelligence (AI) has ushered in a new era of possibilities, offering a range of innovative tools designed to optimize social media strategies and drive digital success.

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“The Blob” Is Poisoning The Security Industry

Forrester eCommerce

In a 2016 New York Times Magazine profile of Ben Rhodes, President Obama’s then deputy national security adviser for strategic communications, Ben was quoted as calling the American foreign-policy establishment “the Blob.

Magazine 462
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Monolith vs. Microservices: Which is Best for the Modern E-Commerce Business?

Fabric

In system design, a monolithic architecture refers to a design where all components and functionalities of a system are tightly integrated. In e-commerce, monolithic designs lead to unified and self-contained systems that handle various aspects of an online store, including catalog management, cart and checkout, payment processing, order management, customer management, and more.

eCommerce 130
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How Generative AI is Impacting SEO for Ecommerce

Zmags

In the ever more crowded world of ecommerce, retailers can’t risk getting lost in the shuffle. A big part of this, as we’ve discussed in the past , relies on an organization’s ability to design and provide unique and dynamic experiences for their customers. But this is only one facet of what must be a multi-tiered brand strategy. After all, no one will be wowed by your incredible website, if they aren’t directed to it to begin with.

SEO 130
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The Best Product & Lifestyle Photography AI Tools for eCommerce Stores

Groove

T he rapidly evolving world of AI in eCommerce means that artificial intelligence tools have become indispensable for businesses seeking to optimize their operations, enhance customer experiences, and drive growth. Let's explore a range of AI-powered tools that can be used by eCommerce merchants today. From product photography and social media to video content, copywriting, email marketing, search engine optimization, and customer support, these tools offer innovative solutions to streamline pro

eCommerce 195
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Low-Code Opens Up New Opportunities For Marketers To Elevate And Control Martech

Forrester eCommerce

Low-code application development is revolutionizing how enterprises develop technology. Any tech ecosystem in which multiple applications, data sources, and processes intersect is ripe for low-code innovation. Martech is notoriously complex and dynamic, so it’s no surprise that low-code is finding its way into the marketing department.

Marketing 455
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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UpSellit Awarded Best Global Strategy at 2023 CJ Excellence Awards

UpSellIt

UpSellit took home the award for “Best Global Strategy” at the 2023 CJ Excellence Awards! We’re proud to receive this recognition as it highlights our commitment to innovation and our ability to navigate the complexities of a global marketplace. With our consistant dedication to client success, we’re inspired to continue executing cutting-edge campaigns as a leading technology partner in the affiliate space.

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The Benefits and Risks of Generative AI in Ecommerce

Zmags

AI is all the rage and its popularity does not look to be slowing down any time soon. In nearly every industry, AI-based tools are promising massive benefits, especially when it comes to design projects. Solutions like ChatGPT and image generators allow teams to create, essentially, anything they can imagine, simply by entering a prompt. With that power at their fingertips, those who truly understand how to harness AI strategically—not as a curiosity or a top-down replacement—can find new ways t

eCommerce 130
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What to Expect and What to Wish for from Retailers this Holiday Season

Retail TouchPoints

Last holiday season would have marked a certain “post-pandemic” normalcy, but extreme excess inventory and inflation significantly impeded any anticipated recalibration. This holiday season, though prices are still high and purse strings remain tightened, there’s slightly more stability inherent in the current retail environment that will bring more clarity to the numbers.

Retail 117
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Serverless Functions Hold A Lot Of Promise … And Potential Security Flaws

Forrester eCommerce

A full-stack developer must program in HTML/CSS and JavaScript as well as be responsible for back-end development of sever-side processes for data storage and retrieval, business logic tasks, authentication, and integration with third-party APIs in programming languages such as Go,NET, Java, Rust, and Node.js.

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The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Elevate your retail game by unleashing the power of customer loyalty! The holidays are the perfect time to redefine and reimagine your retail strategy, as modern customers are being re-engaged through creative retention tactics. Discover how the combination of loyalty management and MACH technology can revolutionize your retail strategy, ensuring sustained customer success through the holiday rush, into the new year, and beyond.

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Utilizing SWOT Analysis to Unleash Your Brand’s Potential

Wiser

SWOT analysis, an acronym for Strengths, Weaknesses, Opportunities, and Threats, is a strategic planning technique that can provide valuable insights for your business by analyzing internal and external factors. Its simplicity and effectiveness make it a favorite amongst businesses of all sizes, helping them to understand their internal and external landscape better.

Marketing 102
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Walmart, Target follow Amazon with early start to holiday sales

RetailDive

Consumer electronics retailer Best Buy has also stepped up, with deals set to start several weeks ahead of Black Friday and Cyber Monday.

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Scurri announces partnership with ArrowXL extending two-person and bulky delivery options

365 Retail

Scurri , the next-generation delivery management platform, today announces a strategic partnership with ArrowXL – the UK’s largest and longest established two-person home delivery specialist – allowing retailers on the Scurri platform to deliver bulky and larger size online orders across the country. With over 40 years of experience in the UK logistics sector ArrowXL make over two million deliveries on average each year.

Retail 109
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What Do Tadpoles And VoC Programs Have In Common?

Forrester eCommerce

I spend my days talking to clients about how to collect and use customer feedback to improve CX and drive business results. At night, I’m working toward my informal PhD in biology — courtesy of my two young sons who love to share their encyclopedic knowledge about bugs, insects, snakes, and all things creepy crawly.

Customer 431
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Product Discovery: Enabling Search Outside the Box

Go beyond the basics with Algolia and Orium to explore the elements of search-and-discover you can leverage to create an optimized brand experience that delivers the right products at the right time, engaging customers throughout their shopping journeys. Surfacing the right product at the right time sounds simple, but the complexity of a modern retail environment means it’s anything but.

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Verizon Prepaid Brand Opens 50th Los Angeles Store

Retail TouchPoints

Total by Verizon , the telco’s prepaid wireless brand, will mark its one-year anniversary this month with the opening of its 50th store in greater Los Angeles, part of an aggressive retail expansion in Southern California and nationally. Since its debut, Total by Verizon has launched in more than 50,000 national retail locations and opened hundreds of exclusive stores around the country, with more planned for the remainder of 2023.

Retail 109
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Adidas says its stance has not changed on Ye after CEO comments

RetailDive

Bjørn Gulden said the situation was, “Very unfortunate because I don’t think he meant what he said, and I don’t think he’s a bad person, it just came across that way.

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The Impact of ASIN, UPC, and EAN on Product Identification

Algopix

The Impact of ASIN, UPC, and EAN on Product Identification In today’s digital age, the world of commerce has undergone a profound transformation. With the rise of e-commerce platforms, online marketplaces, and brick-and-mortar stores adopting digital inventory management systems, product identification has become a critical aspect of the business.

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Payment Processing Is Not Commoditized: Optimization Tactics

Forrester eCommerce

Forrester’s data shows that, in 2023, more than one in 10 US online adults encountered a technical failure at the point of checkout. And about the same number said their online payments were rejected because their card on file had expired. Despite (many!) other priorities, smooth checkout should top your to-do list.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an