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9 Influencer Marketing Examples & 14 GSD Tactics to Boost Conversion

BigCommerce

The answer lies in influencer marketing. Consumers tend to place the most trust in recommendations from people they know. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective. According to a study by Tomoson , influencer marketing yields a $6.50 2: Are They Engaging?

Marketing 419
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What’s new: Omnisend’s March 2023 updates

Omnisend

Employee pick: App recommendations Augustina, our Product Designer for Forms, has an app recommendation that will allow you to collect customer feedback you can use to improve your products and communication: Typeform. Get better email & SMS marketing that’s constantly being made better ? Read their stories here.

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Bringing Experiential Retail into the Open Air with Events and Technology

Retail TouchPoints

Additionally, our mobile app provides personalized recommendations that enrich the shopping experience,” said Wingrove in an interview with Retail TouchPoints. The Briargate’s plans include smaller-format events, such as free concert and movie series to Paris Market Vintage’s outdoor French Brocante Market.

Events 243
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6 Marketing Traps You Can Catch Students With

RetailMinded

Although many students might live on a shoestring budget and, thus, might have a fairly low buying power, marketing to them is still wise due to many reasons. Students make up a large piece of the modern consumer market. On top of that, it will let you realize the full potential of your marketing tactic.

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What’s new: Omnisend’s April 2023 updates

Omnisend

The Product Recommender can also now show items that are out of stock—perfect for making sure customers know you stock certain items even if they’re not currently available. Get better email & SMS marketing that’s constantly being made better ? Upgrade your email & SMS marketing game with Omnisend.

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How Retailers Can Leverage Employee Advocacy in Support of Their Brand Vendors

Wiser

When implemented strategically, employee advocacy can be a game-changer in the retail industry. This internal advocacy can take various forms, from sharing company-branded content on social media to word-of-mouth recommendations, or even wearing company-branded attire. This is the power of the right employee advocacy platform.

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How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition

BigCommerce

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2C: What’s the difference?

SEO 416